The SHARP Home Seller
Photo: Golden Pond Open Space, Longmont
Selling a Home – Often Your Largest
Financial Transaction
• Hundreds of thousands of
dollars.
• You want to get the best
“realistic” price for your
investment.
• Let someone with banking
and real estate expertise
assist with your real estate
terms and help make the
best decision for your
financial and life needs.
Cross country skier, Longmont
Benefits Of Using Me To Help You
Make This Financial Decision
• Expertise in interpreting
market trends and pricing
your home at the most
realistic price.
• Help by providing advice
during selling process to
assure meeting your selling
timetable.
• Provide personalized,
professional service.
• Your satisfaction is my priority
and guaranteed.
Sellers’ Agent Services I Provide
• Represent YOU as a seller.
• Research market trends, provide
data, and negotiate the best terms
of your sale.
• Counsel and act as your advocate.
• Conduct contract negotiations on
your behalf.
• Follow up throughout and after
closing.
Transaction Agent Services
I Provide
• Research market trends.
• Provide school information.
• Market and show homes.
• Follow-up on marketing.
• Advocate for the contract, not for
the parties.
I Assist With Three Critical Factors
To Sell Your Home
• The role of Colorado
1st Realty and real estate
community in selling.
• Coordinated marketing
efforts to place and sell
your home in today’s
marketplace.
• Consistent targeted
marketing to get the best
realistic price for your
home in today’s market.
Where Do Buyers Come From?
• 78% - other brokers
• 6% - sign calls
• 3% - ads
• 13% - other sources
– Flyers
– Open houses
– Target marketing
Wild iris in Longmont
– Internet and electronic media
Where Do MY Buyers Come From?
• Referrals
• Open houses
• Ads
• Sign calls
Wild iris in Longmont
How I Identify and Notify Top
Agents About Your Property
•
Create marketing position,
persuade other brokers to
show your home.
– Price it right; make it light
and bright.
•
Market to top 100 area
brokers (including CRS and
GRI agents).
•
Identify relocation buyers
through relocation network
(Relo).
Marketing Placement
• Electronic mail campaign
to local and other agents.
• Cross-reference property
with other agents and their
buyers.
• Post electronically on
these sites:
– www.coloproperty.com
– www.realtor.com
– www.billsharp.com
Front Range seen from Longmont
How I Help, Step By Step
• Set the Critical First
Impression
– Make it Light, Bright and
Neutral.
• Help You Determine Price,
Location, Conditions
• S.H.A.R. P. Designation
– Make it a showpiece.
• Selling Homes At a Record
Pace
– With your help and
cooperation.
Beaver Meadows, RMNP
Benefits Of Using Me To Make This
Financial Decision
• Network of real estate, banking, and
other professionals from 25 years in
Longmont business community and 20
years of of real estate and mortgage
lending experience.
• A top-producing agent in Colorado.
• Extensive knowledge of financing and
the real estate market as an agent,
investor, and landlord.
• Accountability and communication.
I Give More . . .
• Help you define and realize your
goals.
• Explain the selling process from
start to finish, including tax
benefits.
• Provide emotional support.
Mule deer in Longmont
My Personal Commitment
• Regular communication.
• Position your home for sale.
• Help meet your selling
timetable.
• If at any time, prior to an
accepted offer, you feel I
have not delivered the
promised service, you may
cancel or revoke the agent
agreement.
Clouds over Trail Ridge Road
The SHARP Home Seller
Showing your home in the best possible light.
Helping you prepare for showing your home.
Attracting the most potential buyers.
Relying on my real estate expertise.
Positioning your home to attract competing offers.
Photo: Golden Pond Open Space, Longmont