A behaviour change strategy to promote the safe and appropriate use of injections Secr etariat of the Safe Injection Global Net work. Department of Blood Safet y and Clinical Technolog y, W orld Health Organiz ation 20 Avenue Appia, CH-1211, Geneva 27, Switzerland. Fax: +41 22 791 4836. Email: sign@ who.int. 4 PROBLEMS THERAPEUTIC INJECTIONS THERAPEUTIC INJECTION OVERUSE 3 PARTICIPANT GROUPS 6 KEY ACTIONS PRESCRIBERS 1.Prescribe oral medicat io n wherever possible 2. If prescribed an inje ct ion, ask if medication can be giv en orally inst ead PATIENTS 3. Demand that a syringe and needle be t aken from a new, sealed and undamaged package REUSE OF INJECTION EQUIPMENT WITHOUT STERILIZATION IMMUNIZATION & THERAPEUTIC INJECTIONS 4. Use a syringe and needle from a new, seale d and undamaged packet for EVERY inject ion PROVIDERS UNSAFE SHARPS COLLECTION 5. WITHOUT recapping, place syringes and needle s in a safety box IMMEDIATELY after use UNSAFE M ANAGEM ENT OF INJECTION WASTE 6. Manage inject io n waste safely and appropriately 2 PROPOSED BEHAVIOUR 1. PRESCRIBERS to prescrib e oral medication rather than an injection when treatm ent is required. CURRENT BEHAVIOUR REASON S FOR CURRENT BEHAVIOUR BARRIERS TO CHANGE ‘Lock’ Often unnecess arily prescribe injections Lac k of clear prescription polic y No guidelines STRATEGY – ‘Key’s’ for CH ANGE MOTIVATION Positive Simple, eas y to follow guidelines MOTIVATION Negative Possibility that prescriptions may be examined INFLUENCE MOH POLICY MAKERS MOH PROGRAMMES / NGOs SUPERVISORS Prescriber preference for injections Strong belief injections are more effecti ve Perception that injections give more r apid r elief Real or imagined perception of patient prefer ence for injections Financial inc entive for prescribing injections Belief that oral medications wor k jus t as fast Evi denc e Scientific Anec dotal Fear that patients will go elsewher e Loss of income Reassurance that patients are open to prescription of oral medications Fear of disease transmission (especiall y HIV) from uns afe injection practices If new social norm cr eated for oral medication, fear that patients will go elsewhere if injections over prescribed PROFESSIONAL ASSOCIATIONS PROFESSIONAL JOURNALS SATISFIED ACCEPTORS MOH PROGRAMMES / HEALTH EDUCATION / NGOs MASS MEDIA PATIENTS SATISFIED ACCEPTORS MOH PROGRAMMES RELIGIOU S LEADERS / OPINION LEADERS MASS MEDIA PROPOSED ACTION TOOL CODE POLICY MAKING National policy for the safe and appropriate use of injec tions BUDGETARY ALLOC ATION for injection safety POLICY IMPLEMENTATION Issue of standard treatment guidelines SUPERVISION & MONITORING of prescriptions PEER GUIDANCE Direct mailing PEER GUIDANCE Published articles PERSONAL TESTIMONIES PROGRAMME COMMUNICATION Produc tion & distribution of IEC materials MEDIA CAMPAIGN Messages CONSUMER DEMAND Communic ating a preference for or al medications PERSONAL TESTIMONIES PRE & IN SERVICE TRAINING to i mprove prescriber communication skills INFLUENTIAL T ALKS To enc ourage patient /prescriber di alogue 1.-1 BEHAVIOUR MODELLING of positive patient/prescriber dialogue 4.-12 4.-13 4.-16 INDICATORS POLICY 1.National policy for the safe and appropriate u se of injections POLICY 2. Budgetary allocation for injection safety 5.-1 4.-19 6.-1 6.-2 6.-4 EVALUATION 3. Proportion of injections including at least one injection (OT8 indicator) 4.-1 4.-8 4.-12 4.-13 4.-16 4.-6 4.-7 4.-10 4.-13 6.-4 3.-1 4.-1 4.-20 3 PROPOSED BEHAVIOUR CURRENT BEHAVIOUR 2. PATIENTS to communicat e a preference for oral medication Accept injections without question REASON S FOR CURRENT BEHAVIOUR Belief that prescriber knows best BARRIERS TO CHANGE ‘Lock’ Difficulty of talki ng to prescribers (‘mysti que’) ‘STRATEGY - KEY’s for CHANGE MOTIVATION Positive Belief that they are protecting themsel ves from harm MOTIVATION Negative Personalised riskFear of disease transmission (especiall y HIV) from uns afe injection practices Prescriber may not welcome questions Request injections Preference for injections Belief that they give rapid relief Strong belief Belief that oral medications wor k jus t as fast with benefit that they are muc h safer Fear of disease transmission (especiall y HIV) from uns afe injection practices INFLUENCE MASS MEDIA SATISFIED ACCEPTORS PRESCRIBERS MASS MEDIA PROPOSED ACTION BEHAVIOUR MODELLING demons trating that it is both possible and desirable to discuss treatment options with your doctor PERSONAL TESTIMONIES INTERPERSONAL COMMUNICATION – Prescribers more open to patient’s ques tions MEDIA CAMPAIGN to promote preferenc e for oral medication TOOL CODE 4.-12 4.-13 4.-16 4.-18 6.-4 3.-1 4.-1 PROGRAMME COMMUNICATION IEC materials in health facilities PRESCRIBERS INTERPERSONAL COMMUNICATION – Gentl e persuasion to accept oral alternatives 3.-1 4.-1 RELIGIOU S LEADERS / OPINION LEADERS MOH / NGOs INFLUENTIAL T ALKS To enc ourage patient /prescriber di alogue 4.-20 SERVICE DELIVERY Voluntary system of accreditation of ‘ Safe Injection’ clinics which operate accordi ng to a patient’s charter PEER PRESSURE New social nor m for oral medications INTERPERSONAL COMMUNICATION 4.-10 4.-11 SATISFIED ACCEPTORS EVALUATION 1. Proportion of patients reporting a preference for an injections for the treatment of a defined tracer condition (eg. fever) 4.-12 4.-13 4.-16 4.-18 4.-6 4.-7 MOH PROGRAMMES / HEU UNIT COMMUNITY INDICATORS 4.-6 6.-4 4 PROPOSED BEHAVIOUR 3. Patients to demand that syringe and needle be taken from a new, clean and undamaged package CURRENT BEHAVIOUR Often acc ept syringe and needle regardless of source REASON S FOR CURRENT BEHAVIOUR Lac k of understanding of diseas e transmission BARRIERS TO CHANGE ‘Lock’ Limited educ ation and access to information ‘STRATEGY - KEY’s for CHANGE MOTIVATION Positive Belief they are protecti ng themsel ves from harm Lac k of awareness of the ris ks of dirty needles and syringes MOTIVATION Negative Personalised ris k Fear of disease transmission (especiall y HIV) from uns afe injection practices INFLUENCE MASS MEDIA MOH PROGRAMMES / HE Adviser / NGOS COMMUNITY NB: Danger of repacked syringes – avoid suspicious or poor quality packaging, and refuse if syr inge barrel is mo ist inside SATISFIED ACCEPTORS Trust provider to provide a s afe injection Respect for health professionals May feel awkward about questioni ng injection provider about sterility of equipment Provi der may not welcome questions Difficulty of obser ving source of equipment during treatment Forget to chec k Low inc ome Syringes and needles may seem (or be) too expensi ve Belief that they are protecting themsel ves from harm Belief that they are protecting themsel ves from harm Personalised ris k Fear of disease transmission (especiall y HIV) from uns afe injection practices Personalised ris k Fear of disease transmission (especiall y HIV) from uns afe injection practices RELIGIOU S LEADERS / OPINION LEADERS COMMUNITY PROVIDER MOH / NGOs MASS MEDIA NGOs PROPOSED ACTION MEDIA CAMPAIGN to raise awareness of need for new pack et to be opened in front of you PROGRAMME COMMUNICATION IEC materials availabl e in health facilities PEER PRESSURE New social nor m to demand s afe i njection equi pment INTERPERSONAL COMMUNICATION – to promote use of safe i njection equi pment INFLUENTIAL T ALKS To empower patients to demand safe equi pment New social nor m to ask for s afe injection equi pment POLICY – T o open new packet in front of patients INTERPERSONAL COMMUNICATION to be more open to patients questions SERVICE DELIVERY Voluntary system of accreditation of ‘ Safe Injection’ clinics which operate accordi ng to a patient’s charter MEDIA CAMPAIGN with reasons that paying for i njection equi pment is crucial to protect health SOCIAL MARKETING of affordable safe injection equipment TOOL CODE 4.-14 4.-17 4.-18 4.-6 4.-9 4.-6 6.-4 4.-20 INDICATORS EVALUATION 1. Increase in number of patients recalling that syringe and needle for last injection were taken from a new package EVALUATION 2. Increase in number of patients identifying HIV (HBV, HCV) as a poten tial consequence of unsafe injections. 4.-1 4.-10 4.-11 4.-18 5 PROPOSED BEHAVIOUR 4. PROVIDERS to use a sterile needle and syringe for EVERY injection CURRENT BEHAVIOUR REASON S FOR CURRENT BEHAVIOUR Often admi nister injections with dirty needles and syringes Insufficient s upplies BARRIERS TO CHANGE ‘Lock’ Poor availability of safe i njection equipment ‘STRATEGY - KEY’s for CHANGE MOTIVATION Positive Increas ed availability of supplies – no need to re-us e equipment MOTIVATION Negative Fear they could transmit diseas es INFLUENCE MOH POLICY MAKERS MOH PROGRAMMES / NGOs NB: Danger of repacked syringes – avoid suspicious or poor quality packaging, and refuse if syr inge barrel is mo ist inside Belief they are protecti ng both patients & themsel ves from harm Personalised risk: Fear they could transmit diseas es (especiall y HIV) to both patients & thems el ves PROVIDERS NGOs PATIENTS Lac k of funds Cost of supplies Wish to rec ycle val uable equi pment Waste of precious resources Unaware of high risks of using dirty needles and syringes Compl acenc y Lac k of initial or in-servic e training Poor conditi ons of service & rewards Belief they are protecti ng both patients & themsel ves from harm Personalised risk: Fear they could transmit diseas es (especiall y HIV) to both patients & thems el ves MARKET NGOs MOH PROGRAMMES Incenti ves for good professional practices Fear of reprimand SUPERVISORS PROPOSED ACTION POLICY – National policy for the safe and appropriate us e of injections POLICY IMPLEMENTATION – include on the essential drug list BUDGETARY ALLOC ATION SUPPLY- sufficient safe i njection equi pment eg. bundling POLICY – T o refuse to giv e injecti on if lack of safe s upplies - to open new packet in front of patients SOCIAL MARKETING – Soci al marketing to increase access to safe i njection equi pment SUPPLY – T o purchas e own safe injection equipment from tr ustworthy source MARKET FORCES – increased consumer demand will increas e availability and reduce cost of supplies SOCIAL MARKETING – to provide safe & affordabl e injecti on equi pment PRE & IN SERVICE TRAINING Persuasiv e professional training and education SUPERVISION – motiv ate all staff to follow sterile practices TOOL CODE 1.-1 3.-2 4.-2 INDICATORS POLICY 1. National policy for the safe and appropriate u se of injections POLICY 2. Safe injection supplies included on essential drug list POLICY IMPLEMENTATION 3. Budgetary allocation for safe in jection equipment 4.-6 EVALUATION 4. Proportion of providers identifying HIV as a potential consequen ce of unsafe injections 3.-2 4.-2 4.-3 6 PROPOSED BEHAVIOUR 5. PROVIDERS to place syringes and needles in a safety bo x immediat ely after use WITHOUT RECAPPING CURRENT BEHAVIOUR Provi ders leave dirty needles and syringes l ying around clinics REASON S FOR CURRENT BEHAVIOUR Lac k of guidelines for safe sharps collection Lac k of a safety box or other safe sharps c ontainer BARRIERS TO CHANGE ‘Lock’ Unaware of correct procedure No box ‘STRATEGY - KEY’s for CHANGE MOTIVATION Positive Adhering to professional practice Incenti ves for good professional practices Availability of safety box– ease of dis posal encourages us e MOTIVATION Negative INFLUENCE MOH POLICY Fear of reprimand Fear of needlestic k injury Possibility of contracti ng HIV Cost of safety box MOH PROGRAMMES PRIVATE PROVIDERS SUPERVISORS Belief they are ‘immune’ Habit Unconsci ous respons e Box (available s o no need to rec ap Desire to protec t themsel ves from harm 4.-3 4.-3 BUDGETARY ALLOC ATION SUPPLY – Safety boxes to be provided in EVER Y health facility SOCIAL MARKETING of safety box es to private clinics TECHNOLOGY TRANSFER to facilitate local manufacture of box es at low c ost IMPROVISAT ION of a safe s harps container if box es unav ailable SUPPLY – of s afety box or safe sharps container (cutter) ALL RESPONSIBLE PARTIES Personalised ris k Fear of HIV from needlestic k – conscious effort to change SUPERVISION – ensure safe collec tion of sharps MOH PROGRAMMES / MANAGERS OF PRIVAT E CLINICS PROVIDERS No safety box 1.-1 POLICY – Safety box to be included on Essenti al Drug List WHO Safe container unavailable so recappi ng ‘makes needle s afe’ Unaware of ris ks of needlestic k Natural reaction to recap needle POLICY – National guidelines for safe sharps c ollection PRE & IN SERVICE TRAINING MOH NGOs Provi ders rec ap needles PROPOSED ACTION MOH PROGRAMMES / MANAGERS OF PRIVAT E CLINICS TOOL CODE PRE & IN SERVICE TRAINING – Persuasiv e professional educ ation & IEC campaign (Personalise risk of needlestick) 3.-2 3.-3 4.-4 INDICATORS POLICY 1. Inclusion of safety bo xes in EDL POLICY 2.Bundling of syringes with safety bo xes POLICY IMPLEMENTATION 3. Budgetary allocation for safe in jection equipment EVALUATION 4. Proportion of facilities with dirty sharp s observed in unprotected containers 4.-2 4.-4 4.-5 EVALUATION 5. Annual incidence of needlestick injuries amongst heathcare workers 4.-2 4.-4 4.-5 6.-4 7 PROPOSED BEHAVIOUR 6. PROVIDERS to manage injection waste safely and appropriately CURRENT BEHAVIOUR REASON S FOR CURRENT BEHAVIOUR BARRIERS TO CHANGE ‘Lock’ Injection waste discarded in open and unguarded rubbish areas Injection waste discarded in open and unguarded rubbish areas No guidelines ‘STRATEGY - KEY’s for CHANGE MOTIVATION Positive Adhering to professional practice MOTIVATION Negative Fear that children may play with discarded syringes Fear that discarded syringes may be scavenged, repac kaged and resold Difficulty of managing waste properl y Lac k of facilities Incenti ves for adopting good professional practices Facilities availabl e Cost of facilities Lac k of system Sys tem in place which is eas y to implement Compl acenc y Incenti ves for good professional practices Improved incenti ves and financi al rewards Low status INFLUENCE MOH POLICY MOH PROGRAMMES / MANAGERS OF PRIVAT E CLINICS Fear of reprimand SUPERVISORS Fear that children may play with discarded syringes MOH / NGOs / PRIVATE FACILITIES Fear that discarded syringes may be scavenged, repac kaged and resold WHO MOH /LOCAL GOVERNMENT NGOs / PRIVATE FACILITIES Fear of reprimand SUPERVISORS MANAGEMENT (MOH & PRIVATE FACILITIES) PROPOSED ACTION POLICY – National guidelines for safe healthcare waste management BUDGETARY ALLOC ATION for healthcare waste management PRE & IN SERVICE TRAINING – Persuasiv e professional educ ation SUPERVISION – motiv ate s taff to manage was te s afely TOOL CODE 1.-2 4.-2 4.-5 4.-15 4.-3 5.-3 INFRASTRUCTURE DEVELOPMENT Installation, operati on and supervision of incinerators at l arger facilities TECHNOLOGY TRANSFER of appropriate low cos t technologies COLLECTION SYSTEM for safety boxes and other medical waste to appropriate facilities for bur ning SUPERVISION – ensure safe collec tion of sharps INDICATORS POLICY 1. national Policy for the safe and appropriate managem ent of healthcare waste POLICY IMPLEMENTATION 2. Budgetary allocation for safe in jection equipment EVALUATION 3. Proportion of facilities with dirty sharp s observed in the surroundings 4.-2 4.-3 5.-3 IMPROVED CONDITIONS OF SERVICE for sanitary workers 8 ANNEX 1 1.-1. 1.-2. 1. POLICY AIDES Aide- memoire for a nati onal s trategy for the s afe and appropriate us e of injecti ons Aide- memoire for a nati onal s trategy for healthcare w aste management 2.-1. 2.-2. 2.-3. Rapid assess ment and respons e guide Tool A (Foc us gr oup discussi on guide) Interac tional group discussion guide 3.-1. 3.-2. 3.-3. Communic ation skills for healthcare providers Safe injecti on practices Safe sharps management 4.-1. 4.-2. 4.-3. 4.-4. 4.-5. 4.-6. 4.-7. 4.-8. 4.-9. 4.-10. 4.-11. 4.-12. 4.-13. 4.-14. 4.-15. 4.-16. 4.-17. 4.-18. 4.-19. 4.-20. Good prescribers gui de Good injecti on providers gui de Good supervisors guide Always use a s afety box Safe waste management Your guide to safe medical treatment (including patients charter) ‘Do I really need an inj ection?’ Choos e oral medicati on Make sure the syringe and needl e come from a new pack et The patients c harter for safe and appropriate injections Safe Inj ection Clinic (safe i njections given here) Talk to y our doctor Choos e oral medicati on Make sure the syringe is from a new packet Don’t pl ay with syringes and needles Choos e oral medicati on Make sure the syringe is from a new packet Safe and appropriate us e of injec tions ‘Dear Colleague’ l etter Health talks for safe injec tions 5.-1. 5.-2. 5.-3. Prescription monitoring Monitoring use of safe injec tion equipment Monitoring shar ps waste management 6.-1. 6.-2. 6.-3. 6.-4. Technical articles - professional journals General articles - newspapers Injection safety back ground reports Personal tes ti monies 2. 3. 6. Leaflet Leaflet Health sys tems Health sys tems Health sys tems Research tool Research tool Research tool Healthc are provi ders Healthc are provi ders Healthc are provi ders Slides / H andout Slides / H andout Slides / H andout Healthc are provi ders Healthc are provi ders Supervisors Healthc are provi ders Healthc are provi ders Community Community (schools) Community Community Community Community Community Community Community Community Community Community Broadc asters Professional assoc. Religious/Opinion leaders Leaflet Leaflet Leaflet Poster Poster Leaflet Leaflet Leaflet Poster Poster Sticker Radio s pot Radio s pot Radio s pot Radio s pot TV spot TV spot Resource pack Templ ate Templ ate Supervisors Supervisors Supervisors Checklist Checklist Health professionals Community Health professionals General File File File Audio / video RESEARCH TOOLS TRAINING MODULES 4. 5. Policy makers Policy makers IEC TE MPLATES SUPERVISION TOOLS RESOURCE CENTRE 10
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