Get the ball rolling with your clients during Long-Term Care
Awareness Month.
Throughout November, we will be running a weekly campaign designed specifically to
help you “get the ball rolling” when it comes to starting a conversation about long-term
care planning with your clients.
What can you expect throughout the campaign?

Educational training videos featuring scenes between a fictional couple and
agent. A narrator will help identify the optimal moment for you to start the
conversation about long-term care planning in various scenarios.

Strategic fliers that outline opportunities for you to introduce the topic of longterm care with different types of clients.

Available sales support and marketing materials you can use to convey the
need for long-term care planning to your clients.
How do you get started?
Click here to check out the first video.
Click here to check out the first flier.
You can also check out our 2013 Cost of Care study, and download our Cost of Care iPad
app directly from the iTunes store.