WWW.RATEHUB.CA NEW CREDIT CARD COMPARISON TOOL TRANSLATES POINTS TO DOLLAR VALUES For immediate release TORONTO – RateHub.ca, Canada’s leading mortgage rates search engine, is expanding into credit card comparisons with a new tool that empowers Canadians to intelligently choose the best credit card. While 29% of Canadians say rewards/benefits are the top reason for acquiring a new credit card1, many fail to understand the real dollar value return from their cards when taking in sign-up bonuses and spending rewards, and subtracting annual fees. RateHub.ca hopes to change that. In addition to translating all rewards programs into dollar values, the site’s system allows users to enter their monthly spending in major purchase categories to generate personalized card recommendations. “Each person spends money on different things, so it makes sense that there is no one card that is best for everyone. We will also be the first website to highlight travel insurance benefits and show our users how to redeem their points through videos,” says Alyssa Richard, CEO and Founder of RateHub.ca. RELEVANT FACTS Canada is now third in the world for completing most transactions digitally or with a credit card2 There are 76.3 million Visa and MasterCard credit cards in circulation in Canada, as well as many AmEx and retailer cards3 More than 91% of Canadians have at least one credit card2, and 58% of credit card holders have more than one1 There are more than 200 credit cards on the market in Canada4, including 65 rewards cards offered by the country’s six largest banks 29% of Canadians say rewards/benefits are the top reason for acquiring a new credit card1 MORE ON RATEHUB.CA Founded in 2010, RateHub.ca started as a search engine for Canada’s best mortgage rates with three employees. Five years later, RateHub.ca now has over 20 employees in four offices across Canada and services 300,000 monthly website users seeking the best deals on financial products. VIDEO Follow RateHub.ca’s journey to launch its new tool through video: youtu.be/4IUPWfVwV0Y CONTACT For media resources, please visit the RateHub.ca Press Centre ratehub.ca/press-centre Kerri-Lynn McAllister, Marketing Director 416.901.6187 | [email protected] 1 Financial Consumer Agency of Canada 2 MasterCard Advisors 3 Canadian Bankers Association 4 MoneySense Magazine
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