Yellow Card™
A framework for clearly communicating innovations.
Innovation Name: ___________________________________________________
NAME that is suggestive of the benefit the innovation delivers
NEWS HEADLINE: In a sentence - what makes your innovation MEANINGFULLY UNIQUE.
PROOF:
HOW is it that you can deliver on this Promise? What are you proposing to do differently?
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Customer/Stakeholder PRICE:
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CUSTOMER/STAKEHOLDERS:
Initial goal for price in time, energy, money to adopt innovation
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Raw Math Game Plan:
Your choice: a) Sales Potential, b) Cost to Develop, c) Savings, d) Other
WHO, specifically, benefits from this innovation?
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Customer/Stakeholder PROBLEM:
WHAT problem does this innovation address?
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DEATH THREATS: Rather than compromise on the idea start the process of problem solving.
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1. Death Threat: _________________________________________________________
Benefit PROMISE: Make a SPECIFIC or numeric promise to SOLVE this problem.
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DO to learn more: _____________________________________________________
2. Death Threat: _________________________________________________________
DO to learn more: _____________________________________________________
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PASSION This project is important because...
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This Innovation addresses a: ___Very Important Opportunity ___Very Important System
This is best described as an: ___ IE CORE Innovation or ___IE LEAP Innovation
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WHAT the Innovation is and HOW it can deliver this promise is on the BACK of CARD...
Inventor’s Autograph: ___________________________________Date____________
©, ® &/or Patentable Technology used under license from Innovation Engineering, LLC.
Version 2.12.15