5. Networking Power
Slide 5-1
Page 86
In This Chapter
 Networking strategy
 Building your team
 Integrating social
media
 Referral best practices
 Will local business lead
you abroad?
 Purposeful travel
Use this information
to derive maximum
professional benefit
from your travels
and develop a
referral network.
Slide 5-2
Page 86
Networking as a Business
Strategy
 Time
 Effort
 Money
 Focus
 Plan
Planned networking transforms
data into market knowledge,
actions steps, contacts, and
transactions
Slide 5-3
Page 87
Networking Information System
 Market information  Spheres of influence
 Prospects & clients  News
 Reminders
 References
 Maps
 Trends
Keep it easily accessible and current
Slide 5-4
Page 88
Finding and Making
Contacts
 Local market trends
 Foreign buyers moving in or
investing?
 Local buyers interested in
another country?
 Your own interests?
 Personal travels?
 Family connections?
Slide 5-5
Page 89
Business Roundtable
 Local business owners
want to know about
market trends & reach
the same clientele
 First source for advice
 Exchange leads and
build each other’s
businesses
Slide 5-6
Page 89
Social Media
 Connect to your spheres’ spheres
 Get acquainted before contact
 Demonstrate knowledge, professionalism,
and value proposition
 Authenticity is key!
Slide 5-7
Page 90
Referral Networks
 NAR International Network of Cooperating
Associations—more than 80 associations in
nearly 60 countries
 CIPS Network—1,500 real estate professionals
 ICREA—Transnational Referral System
 Franchise networks
Slide 5-8
Page 96
Making a Referral
Best Practices
Page 98
Slide 5-9
Page 98
Receiving a Referral
Best Practices
Page 101
Slide 5-10
Page 101
Retire in Belize
Panama
Pensionada
program
India
NRI colonies
Caution:
Medicare does
not pay for
care outside of
U.S.
Mexico
 Top pick for U.S. expatriates
 Long-term residency
 Close to U.S. and low
cost of living
 Fideicomiso trust for ownership in restricted zones
Expatriate Retiree Programs
Malaysia My Second
Home
Philippines SSRV
program
Slide 5-11
Page 103
Purposeful Travel
 Plan your vacation and
work in business?
- OR Business first and work
in your vacation?
Slide 5-12
Page 105
Trade Shows and Expos
Networking
Comparison
shopping
Sales contacts
Education
Monitor the
competition
New ideas &
products
 What is your business focus?
 Prepare a personal script
 Professional behavior & demeanor
Slide 5-13
Page 106
Trade Missions
 Study tour
 Develop relationships
and opportunities
 U.S. groups—build
referral networks
 Non-U.S. groups —
facilitate investment
 Common ground—
identifying local partners
Slide 5-14
Page 108
Key Point Review
Slide 5-15
Page 112