1 1 2 S2 Appendix Box A. Descriptions of each of the five interventions, by study group Interven Size of tion container type: study group Participants saw an image with four sugarsweetened beverages containers and colour coded “tick” and “cancel” signs, which indicated that only small containers will be available. Consci ous Shape of container Participants saw an image with two sugarsweetened beverages cans and colour coded “tick” and “cancel” signs, which indicated that the tall and narrow can will be available, whereas the shorter and wider can will not. This new This new policy would policy would work like this: work like this: -The size of -The shape of sugary drinks sugary drinks containers (e.g., containers (e.g., bottles & cans) bottles & cans) will be limited will be made to smaller taller and versions narrower -Changing the -Changing the size of shape of containers for containers for sugary drinks sugary drinks means people means people will tend to will tend to drink less drink less -People will be -People will be conscious (i.e. conscious (i.e. aware) of how aware) of how this change in this change in container size container shape Location of Increased sugary drinks taxation Health education Participants saw an image with several empty shelves and colour coded “tick” and “cancel” signs, which indicated that sugarsweetened beverages will not be placed at eye-level. Participants saw three bottles of sugarsweetened beverages and arrow marks and currency symbols, which indicated prices will increase. Participants saw an image of five sugarsweetened beverages containers and the quantity of sugar they each contain. This new policy would work like this: -Sugary drinks will be placed so that they are not at customers' eye-level -Changing the location of sugary drinks means people will tend to drink less -People will be conscious (i.e. aware) of how this change in location makes them This new policy would work like this: -There will be an extra tax on sugary drinks so they will cost more to buy -Changing the price of sugary drinks means people will tend to drink less -People will be conscious (i.e. aware) of how this change in price makes them drink less This new policy would work like this: -There will be a health education campaign (e.g. adverts, posters) about the harmful effects of sugary drinks -Health education on the effects of sugary drinks means people will tend to drink less -People will be conscious (i.e. aware) of how 2 makes them drink less -People will still be able to drink as much as they like makes them drink less -People will still be able to drink as much as they like drink less -People will still be able to drink as much as they like -People will still be able to drink as much as they like this education campaign makes them drink less -People will still be able to drink as much as they like This new This new This new This new This new Nonpolicy would policy would policy would policy would policy would conscio work like this: work like this: work like this: work like this: work like this: us -The size of -The shape of -Sugary drinks -There will be -There will be a sugary drinks sugary drinks will be placed an extra tax on health containers (e.g., containers (e.g., so that they sugary drinks education bottles & cans) bottles & cans) are not at so they will campaign (e.g. will be limited will be made customers' cost more to adverts, to smaller taller and eye-level buy posters) about versions narrower -Changing the -Changing the the harmful -Changing the -Changing the location of price of sugary effects of size of shape of sugary drinks drinks means sugary drinks containers for containers for means people people will -Health sugary drinks sugary drinks will tend to tend to drink education on means people means people drink less less the effects of will tend to will tend to -People will -People will sugary drinks drink less drink less not be not be means people -People will not -People will not conscious (i.e. conscious (i.e. will tend to be conscious be conscious not aware) of not aware) of drink less (i.e. not aware) (i.e. not aware) how this how this -People will not of how this of how this change in change in be conscious change in change in location price makes (i.e. not aware) container size container shape makes them them drink of how this makes them makes them drink less less education drink less drink less -People will -People will campaign -People will -People will still be able to still be able to makes them still be able to still be able to drink as much drink as much drink less drink as much drink as much as they like as they like -People will as they like as they like still be able to drink as much as they like This new This new This new This new Control This new policy would policy would policy would policy would policy would group work like this: work like this: work like this: work like this: work like this: -The size of -The shape of -Sugary drinks -There will be -There will be a sugary drinks sugary drinks will be placed an extra tax on health containers (e.g., containers (e.g., so that they sugary drinks education bottles & cans) bottles & cans) are not at so they will campaign (e.g. will be limited will be made customers' cost more to adverts, to smaller taller and eye-level buy posters) about versions narrower -Changing the -Changing the the harmful -Changing the -Changing the location of price of sugary effects of 3 size of containers for sugary drinks means people will tend to drink less -People will still be able to drink as much as they like 3 4 5 6 7 8 9 shape of containers for sugary drinks means people will tend to drink less -People will still be able to drink as much as they like sugary drinks means people will tend to drink less -People will still be able to drink as much as they like drinks means people will tend to drink less -People will still be able to drink as much as they like sugary drinks -Health education on the effects of sugary drinks means people will tend to drink less -People will still be able to drink as much as they like
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