TERMS OF REFERENCE FOR A BASELINE ASSESSMENT
“Encouraging Hope - Community Mobilization to Mitigate Irregular Migration,” a project
funded by the Government of the Netherlands
1. BACKGROUND
IOM Ethiopia will implement a new project supported by the Government of the Netherlands, entitled
“Encouraging Hope – Community Mobilization to Mitigate Irregular Migration”. This project aims to
contribute to the efforts of the Government of Ethiopia (GoE) to prevent irregular migration and
trafficking in persons through more comprehensive responses to the outflows of Ethiopian irregular
migrants and to the secondary movement of Eritrean refugees. Among others, the project shall help the
GoE and stakeholders to engage in a coordinated approach aimed at influencing potential migrants’
attitude and behaviour towards irregular migration.
The project aims to encourage the involvement of communities in counter-trafficking and irregular
migration initiatives at the grassroots level, as well as to build the capacities of local partners to
consistently plan, monitor and evaluate these initiatives. This approach will be based on one of IOM’s
flagship Behaviour Change Communication (BCC) tools: the Community Conversation (CC) Programme,
which so far has reached more than 519 localities in migration prone areas of Ethiopia.
Community Conversation is a process which engages irregular migration prone communities in interactive
and regular dialogue on topics related with irregular migration trafficking in persons, local livelihood
opportunities, protection risks, etc. The forum is challenging a wide-spread belief that irregular migration
should be consider as one sound livelihood alternative, and has empowered communities to report
suspected human traffickers and smugglers. Options of alternative livelihoods and labour migration
options are part of the discussion, helping communities to explore safe options of livelihood. In general,
as a result of the Community Conversation, strong community leaders have emerged, norm and attitudes
perpetuating irregular migration and trafficking in persons are increasingly questioned and challenged.
The National Anti-Human Trafficking and Smuggling Council, Ministry of Labour and Social Affairs, Bureaus
of Labour and Social Affairs are actively involved in the day-to-day follow-up of initiatives at the grassroots
levels.
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Overall objective: To contribute to the efforts of the Government of Ethiopia to prevent irregular
migration and trafficking in persons
o Outcome 1: Enhanced capacity of government stakeholders, Community Based
Organizations (CBO) and media to mobilize community members to address irregular
migration through community conversation.
o Outcome 2: Potential migrants have improved capacity to make informed migration
decisions and take initiatives to fight TiP in their communities
2. PURPOSE OF THE BASELINE ASSESSMENT
In order to effectively measure this project’s impact and success, strong and evidence-based baselines are
required for the project’s key indicators. This baseline assessment is meant to constitute the basis to
measure the project performance over time.
The baseline assessment will enable IOM and other partners to:
1. Provide benchmark information for measuring project achievements and outcomes (at the
project objectives and intermediate result levels) based on the project log frame, particularly in
the 3 following thematic areas:
a. The current impact of Community Conversation sessions on target populations
 Percentage of kebeles which have so far taken local initiatives against irregular migration
and trafficking as a result of regular CC sessions;
 Number of people regularly taking part in CC sessions.
b. Understanding of migration related issues and nature of coverage by Ethiopian media houses
 Percentage of “well-informed” media professionals;
 Percentage of “balanced” reporting on migration published or aired by media houses (per
year).
c. Attitude and Behaviour of potential migrants vis-à-vis irregular migration vs.
opportunities/resources available locally
 Percentage of community members who demonstrate knowledge of safe migration
procedures, the risks of irregular migration, understanding of TiP and secondary
migration;
 Identify social norms perpetuating irregular migration at the community level;
 Percentage of CC group members being, individually or in group, at the origin of homegrown counter-trafficking initiatives;
 Nature of individual/group counter-trafficking initiatives.
2. Verify the project result framework’s adequacy with realities observed on the ground and
provide inputs that will assist in updating the actions taken by target community members
including kebeles indicated in the result framework to measure changes in attitude and
behaviour among potential migrants.
3. Identify new approaches to tackle issues such as human trafficking and irregular migration,
especially identify tools, channels and best practices that can be used in the framework of
awareness and behavior change communication programming.
3. SCOPE OF WORK
The consultant/consultancy firm will be required to undertake the following specific tasks:
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In consultation with IOM, the consultant will be expected to design standardized tools and finalize
methodology for the collection of quantitative and qualitative data for the baseline assessment,
taking into account the 3 objectives mentioned in section 2 of this TOR.
Collect and analyse available secondary data related to project objectives.
Conduct primary data collection in targeted project locations in the four regions (Amhara, Tigray,
Oromiya and SNNPR) to measure key indicators.
Analyse and interpret data to develop a comprehensive baseline report.
Develop monitoring tools to adequately measure results and objective.
Share key findings and insights with relevant staff and stakeholders through consultations.
4. DELIVERABLES
In accordance with the timetable, the consultant will produce:
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A draft inception report which responds to the scope of work with a methodology, survey
instruments, and detailed work plan.
A field work implementation plan (to be submitted before field work begins). This field work plan
should be presented to IOM for comment, and revised as necessary prior to commencing field
work.
A comprehensive draft baseline report including a clear set of actionable recommendations.
A final baseline report incorporating feedback from IOM and key stakeholders from the National
Anti-Human Trafficking and Smuggling Taskforces and Ministry of Labour and Social Affairs.
Develop a set of monitoring tools to be used by IOM to adequately measure results and
objective/impact
IOM will oversee the process and be responsible for accountability and guidance throughout all phases of
execution, and approval of all deliverables.
5. KEY DOCUMENTS OF REFERENCE
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Project Document
IOM KAP Survey, 2013
Study on the onward movement of refugees and asylum-seekers from Ethiopia, UNHCR & DRC,
2016
IOM Community Conversations (CC) manual, 2014/2015
ILO assessment on impact of awareness raising interventions (to be published)
Project Results Framework (see Annex 1)
6. TIMEFRAME
The consultant will be required to undertake the exercise within a period of 50 working days after signing
of the agreement. The timetable is as follows:
Task
Develop inception report and submit to
IOM
Collect and analyse available secondary
data related to project objectives
Develop baseline assessment tools covering
the require scope of work as well as brief
field work implementation plan covering at
least 2 Regional States
Conduct primary data collection in targeted
project locations.
Draft baseline report and submit to IOM
and stakeholders for comments
IOM and stakeholders to provide
comments
Incorporate comments and submit final
draft version to IOM
Number of
working
days needed
Start date
End date
5
June 16, 2017
(expected day
for signature of
agreement)
20 June 2017
3
21 June 2017
23 June 2017
5
24 June 2017
28 June 2017
20
29 June 2017
7
5
5
19 July 2017
26 July 2017
31 July 2017
18 July 2017
25 July 2017
30 July 2017
4 August 2017
7. MANAGEMENT AND SUPERVISION
The consultancy will be overseen by IOM Ethiopia in Addis Ababa. The consultant will receive direct
guidance from IOM Ethiopia’s Migration Management Unit and more particularly the Behavior Change
Communication Sub-Unit. Moreover, the consultant will also receive guidance from Counter-Trafficking
and Behavior Change Communication specialists based at IOM’s Regional Office in Nairobi.
6. CONSULTANT’S QUALIFICATIONS AND REQUIREMENTS
The consultant should be an expert in research, baseline assessment, Monitoring & Evaluation
methodologies, with knowledge of current national counter-trafficking and irregular migration prevention
initiatives and conceptual frameworks, migration trends, migration management practices. S/he should
possess solid work experience in Ethiopia and/or have worked for regional/international organizations,
preferably on the topics of counter-trafficking and migration management. Preference will be given to
individuals or firms with proven relevant experience in undertaking a task of similar magnitude, and shall
have the following qualifications and experience:
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An advanced degree in social science with an emphasis on Communication for Development,
Behaviour Change Communication, Research Methodologies, baseline assessment, impact
evaluations, Monitoring and Evaluation;
At least 7 years of professional experience, preferably both in Ethiopia and abroad, working on
irregular migration/human trafficking and migration management related matters, with
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adequate experience in Monitoring & Evaluation, Behavioural Change Communication and
Awareness Raising;
Strong professional experience in conducting baseline/impact assessments for large scale projects
in the Horn of Africa;
Deep understanding of migration trends and dynamics, especially in the context of the Horn of
Africa;
Excellent knowledge and understanding of research methodologies and processes;
Experience in gathering and systematizing large amounts of data;
Fluency in English is required. Additional knowledge of Ethiopian local languages, especially
Amharic, Tigrigna and Oromifaa would be an asset;
Strong computer skills and analytical skills with ability to write and review technical reports
required;
Proven work record in a multi-cultural and multi-disciplinary environment is necessary;
Valid license (for firms).
ANNEXES:
Annex 1: Project Results Framework
Item measured
Overall objective: To
contribute to the efforts
of the Government of
Ethiopia to prevent
irregular migration and
trafficking in persons
Outcome 1: Enhanced
capacity of government
stakeholders, Community
Based Organizations
(CBO) and media to
mobilize community
members to address
irregular migration
through community
conversation.
Output 1.1: Key
Government partners,
Administration for
Refugees and Returnees
Affairs (ARRA), and CSOs
mainstream community
conversations, regularly
meet and report on the
Indicators
Percentage of kebeles which
have been reported to take
actions again irregular
migration and trafficking in
persons upon initiative of CC
sessions.
Increased participation of
target populations in CC
sessions.
Number of regional states
(including ARRA in refugee
context) that initiate
measures including allocation
of sufficient resources to
implement and monitor
community conversation
Baseline
Target
Means of
verification
TBD as part of
the baseline
assessment
50%
Final project
evaluation report
TBD as part of
the baseline
assessment
25 person per
CC group
(additional
16,400 persons
directly
reached)
Kebele
Administration
Reports
Regular field
Monitoring Reports
1
3
Project progress
reports and final
evaluation report
1 (Annual)
2 (Bi-Annual)
Review of bi-annual
reports
progresses of the
community conversation.
Output 1.2: Enhanced
knowledge of gender
sensitive migration
related concepts in media
professionals leading to
improved quality of media
reporting on irregular
migration
Outcome 2: Potential
migrants have improved
capacity to make
informed migration
decisions and take
initiatives to fight TiP in
their communities
Output 2.1: Community
conversation groups
established/strengthened
and conduct CCF training
as well as regular CC
sessions
Output 2.2: Tailored IEC
materials are developed
and disseminated and a
mass media campaign is
broadcast in all four
regions
Number of CC Monitoring
Reports from Regional
Government utilized for
lessons learned and measures
taken
Baseline assessment
report and final
evaluation + pre and
post knowledge
assessments.
Baseline assessment
report and final
evaluation + pre and
post knowledge
assessments.
Percentage of well-informed
media professionals
TBD as part of
the baseline
assessment
70 %
Percentage of balanced
reporting on migration
published or aired by media
houses (per year)
TBD as part of
the baseline
assessment
50 %
0
1
Training module
developed
15%
40%
Participants list
TBD as per
baseline
assessment.
70%
Develop a gender sensitive
training module for media
professionals
Percentage of female
journalists attending the
training
Percentage of targeted
migrants or potential migrants
who demonstrate knowledge
of safe migration procedures,
the risks of irregular
migration, understanding of
TiP and secondary migration
Percentage of CC group
members being, individually
or in group, at the origin of
home-grown countertrafficking initiatives
Number of community
conversation groups
established/strengthened
Percentage of community
groups that conduct regular
CC sessions
Percentage of female
community members trained
as CC facilitator
Number of IEC materials
developed and disseminated
KAP survey at final
evaluation level
TBD as per
baseline
assessment.
50%
434
1,094 (660 new
CC group, 100
refugee camps
and 560 local
community)
55 %
75%
15%
30%
N/A
6 different
types of IEC
developed:
20,000
brochures;
5,000 stickers;
1,000 bags;
2,500
Progress monitoring
and field visit
reports.
Baseline assessment
and final evaluation
reports
Progress monitoring
and field visit
reports.
notebooks; 500
T-shirts; 500
caps.