Output The law of diminishing marginal return Input; ceteris paribus Total Cost $ TVC 45º specialization Diminishing return TFC Output, Q Unit Cost $ ATC =AVC+AFC MC AVC AFC Quantity Unit Cost $ ATC 3 ATC 1 ATC 2 LRAC Economies of scale Q $ Unit Cost ATC ATC Technological improvement Output Price Elasticity $ $ △P △P D △Q Q D △Q Q Elasticity along the Demand Curve $ D △P △P △Q △Q Q Price elasticity and Revenue $ $ D D △P △P △Q Out put △Q Out put Profit Maximizing Output, Q* Price MC MR Q* Quantity Market Demand & Supply P S P* D Q* Q The Market Supply Curve P S Q The Demand Curve P D Q The Demand Curve P D = AR MR Q The firm’s supply (curve) $ MC ATC AVC OUTPUT Profit maximizing output, Q* MC $ P* MR Q* OUTPUT Perfectly Competitive Market Firm Market $ D ∑MC $ MC ATC P* Q Q Profit attracts new entry $ S D Q $ S $ D S Q $ S D Q D Q Perfectly Competitive Market Market $ D Firm $ S MC ATC AR=MR Q Q Equilibrium in Perfectly Competitive Market $ MC ATC MR(Short term) MR(Long term) Output A sudden change in Demand $ D1 D $ S Q MC ATC Q Monopoly $ MC Pm ATC D=AR Q Qm MR Natural Monopoly $ (Long term) ATC D Q Price Discriminating Monopoly $ MC AC D=MR Qm Q Price Discriminating vs. Mono-price Monopoly $ MC AC D MR Qm Q Monopoly vs. Perfect Competition $ MC ATC Pm D MR Qm Q Q Monopolistically Competitive Market $ MC ATC D MR Q Oligopoly $ MC MC D MR Q Price Ceiling /Rent Control $ Minimum Price / Wage $ S D Q S D Q Production Control/ Quota $ S D Q $ S Consumer surplus producer surplus D Q Labor Market : Demand/ Supply ┌MRP = MP*MR └MRP = W $ $ S D Q Q Monopsony $ MC S=AC P P* D Q* Q Q % S D Funds
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