SPONSORSHIP PACKAGE 2015
Cyber-Seniors invites you to join with other valued Sponsors to support the Connecting
Generations Fall 2015 campaign.
Contact:
[email protected]
+1-844-217-3057
What is Cyber-Seniors: Connecting Generations?
Building on the award-winning documentary “Cyber-Seniors” and the high school community
service project that inspired it, the Cyber-Seniors non-profit organization encourages tech savvy
youth to share their knowledge by mentoring older adults.
Why is this important?
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Over 80M North American adults do NOT use technology in their day-to-day lives
Young people under the age of 25 grew up in a digital world and use technology in all
aspects of their lives
Eliminating the “Digital Divide” allows intergenerational relationships to thrive
We’re gaining momentum… to date
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The Cyber-Seniors movie trailer has received over 10M views on various platforms.
Over 12,000 attendees in over 150 communities have gathering to watch the film
The film and the campaign have had over 600 ml media impressions from over 250 outlets
including national TV and radio and major daily newspapers
Almost 10,000 people are following the campaign through social media and our newsletter
Over 250,000 website impressions and 2000 training resources downloaded
Over 800 organizations (schools, youth groups, libraries, seniors centers, community
organizations and businesses) and individuals actively involved in the campaign
1000’s of seniors and young people have come together to bridge the digital divide
Connecting Generations Fall Campaign Goals
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70 community events (webinars, tech labs, screenings, twitter chats)
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Generate 400 ml media impressions
Increase our reach through social media and newsletter subscription to 15,000
Increase website traffic, securing 500k impressions and 5000 training resource downloads
Recruit 700 new organizations and individuals to join the campaign.
Engage 7,500 seniors and young people to participate in a Cyber-Seniors program or
intergenerational event.
Activities for Connecting Generations Fall 2015
Kicking off in September the campaign will run until the end of November focusing on several
important themes: Connecting Generations, Online Safety, and Family Digital Literacy. We will
encourage a dialogue, build awareness of youth tech mentoring opportunities, and help break
down barriers senior citizens face in adapting new technology by holding:
 Cyber-Seniors Community Screenings and Tech Labs held in high schools, colleges, senior
centers and theatres across the country.
 Free webinars on “How to Start a Cyber-Seniors Program” and “Youth Volunteer Training”,
“Online Safety” and “Best Practice Sharing”
 Twitter Chats on “Cyber-Safety”, “Virtual Families” and “Reverse Mentorship”.
 Intergenerational Contests – “InstaGramma”, “The Shelfie” and “Timelines”
Sponsorship Opportunities
We invite you to join Cyber-Seniors in supporting this important initiative. Sponsors receive
positive brand association with an award-winning film and program that is already generating
buzz. It also provides an innovative distribution channel to share information and drive youthdriven engagement at the grassroots level with Cyber-Seniors 800+ partners that includes
students, parents, teachers, senior citizens, caretakers, media, and community leaders.
Cyber-Champion - $10,000+
 (1) Exclusive Cyber-Seniors supported screening event or activity of your choosing with
opportunity to present and host tech table.
 Premier recognition at all screening events, tech labs, webinars, etc, including opportunity
to provide introduction or participate on panel at events of choice.
 Premier logo recognition in all Cyber-Seniors communications and website (home and sponsor
page)
 Featured partner profile in Cyber-Seniors newsletter sent to 4,000+ and blog post shared
through social media and on website
 Weekly shoutouts and sharing on Cyber-Seniors social media
 Invitations to screening events and opportunity to distribute material/giveaway to attendees
 Invitation to present/share remarks for webinars, twitter chats and select
screenings/activities.
 Option to include quote in national press release and inclusion in media interviews, media kit
 First option to underwrite a Cyber-Seniors contest, which allows naming rights and
access/use of content submissions and winner profile (testimonials, video interviews,
photos) May require additional cost/in-kind contribution
Cyber-Supporter - $5000
 Recognition at all screening events and tech labs, with opportunity to provide introduction
or participate on panel at up to 5 events
 Logo recognition in Cyber-Seniors communications and website (home and sponsor page)
 Partner profile in Cyber-Seniors newsletter sent to 4,000+
 Shoutout and sharing on Cyber-Seniors social media
 Invitations to screening events and opportunity to distribute material/giveaway to attendees
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Recognition in national press release and media kit
Cyber-Friend - $2000
 Recognition at screening events and tech labs, with opportunity to provide introduction or
participate on panel at 1 event
 Logo recognition in Cyber-Seniors communications and website (sponsor page)
 Recognition in Cyber-Seniors newsletter sent to 4,000+
 Shoutout and sharing on Cyber-Seniors social media
 Opportunity to distribute printed promotional material to attendees
 Recognition in national press release and media kit
Cyber-Ally - $1000
 Recognition at screening events and tech labs
 Logo recognition in Cyber-Seniors communications and website (sponsor page)
 Recognition in Cyber-Seniors newsletter sent to 4,000+
 Shoutout on Cyber-Seniors social media
Other Ways to Become a Sponsor:
Cinemas: Donate proceeds from theatrical screenings to the campaign.
Tech Companies: Donate tech products that can be given away as prizes.
Individuals or Local Businesses: For as little as $160 you can gift a Screening Package to
your local school, senior living facility or community club.