Use KLM on Messenger and win two tickets!
Amstelveen, 30 March 2016 – As of today, KLM Royal Dutch
Airlines offers its customers around the world booking and
check-in confirmation, boarding pass and flight status updates
via Facebook Messenger. This makes information easy to find
in a single place, so it’s available at the airport, en route or at
home. Any questions? Customers can contact KLM’s social
media service agents directly via Messenger.
The roll out starts today and the service will be more widely available
in the coming days and weeks. KLM will be the first global airline to
provide these services on Messenger. Something worth celebrating!
How to get on board?
To start using this new service, customers can opt to receive
information via Messenger on KLM.com during their booking or checkin flow. We will then use Messenger to send all relevant travel
documents and information.
Win a ticket!
KLM wants to celebrate this launch with her customers. Between
March 23 and April 20, all users of KLM’s Messenger service have a
chance at winning 2 KLM return tickets to a destination of their
choice. Entering is easy: as soon as they have received a booking
confirmation, check-in notification, boarding pass or flight status
update they have entered the competition automatically!
KLM & Messenger
This marks the latest expansion of Messenger for Business, as first
announced last year. David Marcus, Vice President of Facebook
Messaging Products said, “We think Messenger is the best place to
talk to the people and increasingly, the businesses, people care most
about. We are pleased to welcome KLM onto the expanding
Messenger platform as the first airline partner. Now, KLM customers
will be able to have fast, contextual conversations about their flights,
all from the comfort of an app they already know and love –
Messenger.”
KLM President & CEO Pieter Elbers: “The new Messenger service
is a perfect addition to KLM’s social strategy. We believe we should be
where our customers are, and therefore Messenger and KLM are a
good fit. Our customers feel comfortable sharing info with us via a
more personal platform like Messenger. Last year, we activated the
Messenger button on our Facebook Page, allowing customers to
contact KLM even more directly via private messaging. Cases
increased by 40%, which shows customers appreciate this form of
communication. We are now taking our service to customers a step
further, offering them the option of receiving all relevant flight
documents and information in a single Messenger overview.”
About KLM and Social Media
Since 2009 KLM gained a reputation as an initiator and pioneer in the
area of social media services and campaigns in the social landscape.
Every week, KLM receives over 100,000 mentions on social media,
10,000 of which are questions or remarks. These are personally
replied to by our 200 service agents, forming the world’s largest
dedicated social media team. KLM offers customers a 24/7 one-stopshop in 13 different languages: Dutch, English, German, Spanish,
Portuguese, Italian, French, Norwegian, Russian, Japanese, Chinese,
Korean and Thai. KLM has over 15 million fans on Facebook.