Generating Content for your Member Portal Slides

Navigating through the Forms
Webinar, March 17, 2015

Member Portal Starter Kit
◦ Outline the elements we need from you
◦ To launch
◦ To keep your portal fresh, timely and informative
1. Online http://www.asse.org/cops-member-portal-submission-kit/
2. Word document on the CoPS secured page under the Publications
Coordinator/Member Portal Coordinator section.
Reminder: To access the CoPS Secured Website:
Go to Website: www.asse.org/practicespecialties/cops/
If you are logged into the main ASSE Members Only section with your own name, you will need to LOGOUT.
Re-login with Username: [email protected]
Password: cops123
After you are finished on the secured page, you will need to LOGOUT and then re-login with your own username and
password to have access to the ASSE Members Only Section.

First three portals launched at Safety 2015
◦ Manufacturing PS
◦ Consultants PS
◦ WISE CIG


All other sites will be launched by September
2015
Remember, it’s “business as usual” until your
site is launched.

Frequency: Monthly once your portal has launched

Bylined article that addresses a relevant OSH topic,
◦ include the author’s bio and contact information
◦ signed ASSE copyright agreement.

No word-count minimums; focus on quality

1,500 words required if the author wants points from BCSP

Frequency: Monthly once your portal has launched

Content can be uploaded using the
http://www.asse.org/video--article-submissions/

or submitted via e-mail to [email protected].

Additional resource: COPS writing brochure.
Don’t forget to submit copyright agreements and author bios.
You can submit those here as well.



Frequency: Required for launch, then at least 3
additional messages during the year
More frequent submissions are strongly
encouraged
Messages may be written or video
http://www.asse.org/video--article-submissions/

Record in a quiet space

Not longer than 4 minutes


Record against a neutral, professional-looking
background
Pay attention to lighting – should be from the
front not backlit

Be sure to be in the centered in the frame

Remove your glasses if possible

Always be sure to look into the camera


Have the camera straight ahead to avoid having to
look down
Be sure to watch the video before submitting

For more ideas, check out this 1-minute video
from ASSE’s Communications Team.
https://vimeo.com/asse/review/120059332/f09276feef
1.
2.
3.
4.
5.
6.
7.
Key Issues
Interview Candidates
Website Links & Keywords
Poll Questions
“How-To” Topics
Life’s Work Member Profiles
Unique Traits/Projects
These forms are provided to help you organize and
submit the information that staff will use to develop and
curate content for your Member Portal.

Frequency: Required for launch, then updated
quarterly.
◦ Five key issues facing the industry/practice/common interest
◦ Related to OSH practice, not operational issues
◦ Include 1 to 2 sentences explaining why this issue is important to
your group.
◦ ASSE’s communications team will use these ideas to develop
articles and to identify and curate content that addresses these
issues to ensure that each portal provides relevant information to
members.

Frequency: Required for launch, then updated
annually.
◦ At least 10 individuals whom ASSE’s communications team
can interview.
◦ Briefly explain why each person is of interest to the group.
◦ ASSE’s communications team will then contact them to
gain their participation and conduct the interviews. The
communications team will conduct as many interviews as
possible.

Frequency: Required for launch, then updated
annually.
◦ At least 5 websites that cover the group’s
industry/practice/interest.
◦ Select sites other than those of well-known organizations
such as OSHA, EPA, NIOSH, DOT, ASSE and the BOK.
◦ These sites will be critical sources of curated content,
article ideas and sources.

Frequency: Required for launch, then updated
annually.
◦ List of 8 to 10 keywords specific to the group’s
industry/practice/interest.
◦ ASSE’s communications team will use these keywords to
identify content for curation and further
research/development.

Frequency: Required for launch, then updated
quarterly.
◦ Provide at least 3 poll question suggestions.
◦ Questions should address general OSH interest topics or
OSH topics specific to the group
◦ Should not address operational issues
◦ Poll questions are a great source
 generating additional content
 sharing results via social media channels to further engage
members and generate interest.

Frequency: Required for launch, then updated
annually.
◦ Four “how-to” topic suggestions
◦ Your groups is encouraged to submit articles of this
nature
◦ Communications team will use yours suggestions to write
and/or recruit articles.

Frequency: Required for launch, then updated
annually.
◦ Identify at least two candidates for Life’s Work member
profiles.
◦ Should be members of your practice specialty/branch/CIG.
◦ ASSE’s communication team will work with candidates to
develop articles that focus on an individual’s career
achievements, challenges and experiences.

Frequency: Required for launch, then updated
annually.
◦ Identify 2 or 3 unique aspects or projects/initiatives that
other ASSE members don’t know about your practice
specialty/branch/CIG.
◦ These will be used to highlight your group on other
portals.



Create a list of OSH-related questions you’ve been asked by
executives in your organization, other managers,
employees, clients, students, family and friends.
Make a list of some common negative phrases you’ve heard
about OSH.
Make a list of either-or topics you encounter regularly in
managing OSH. It’s a little more than safety versus no
safety, but the idea is to take a subject about which you’ve
encountered resistance and present the OSH side of “the
versus.”




Many groups sponsor key-issue roundtables at ASSE’s annual
conference. Review the roundtable reports generated and identify
the knowledge needs mentioned by attendees.
Think about a recent webinar, seminar or conference session that
piqued your interest. What key information did you take away from
it, how have you applied it, what difference has it made in your
practice?
Make a list of the topics you discuss regularly with your safety
department, joint safety committee, etc.
Have you seen a TED Talk that was particularly captivating and had
a message that would resonate with OSH professionals? List your
key takeaways.




Have you attended an ASSE webinar, seminar or conference session
that gave you information you could apply immediately? List your
key takeaways.
Idea watch: What are some of the new ideas/trends in your
industry/area of interest?
Have a “Big Idea for OSH”? How would it change the profession?
How I Did It. Think about a program you helped develop and
implement. What were the key results? What metrics did you use?
What lessons were learned?
Do you have another question after this webinar is over? Please
feel free to contact your Member Portal staff at ASSE:
Tim Fisher
[email protected]
Director, Practices and Standards
Char Haguewood
[email protected]
Manager, Practice Specialties