G2E FEATURE
New Games and Technology Preview
The industry awaits this year's Global Gaming Expo, an expansive exhibit of innovative
products and cutting-edge technologies. This year's show boasts over 750 exhibitors
demonstrating the hottest and most exciting games and products on the market. Indian
Gaming magazine spoke with several leading game manufacturers to discuss the games
and products they plan to unveil at G2E. Here is what they had to say…
AC Coin & Slot
(800) 284-7568
www.ac-coin.com
G2E Booth #1832
“We have only just begun our quest to reintroduce real action
and excitement to casino floors.”
At the Global Gaming Expo, AC Coin & Slot will unveil
their arsenal of fantastic community-style games. Famous for
introducing such popular slot games as “Slotto,” AC Coin
recently launched “Super Slotto Celebration™,” a community
style sequel to the company's flagship product. Bankroll
Diamond Edition™ is an equally exciting new offering. This
game features the same excitement as its predecessor Bankroll™,
with a Double Diamond™ 5 Reel 20 Line and 5 reel 40 Line
max configurable paytable. Players will share their bonus
experience and bring excitement to slot floors with these
rewarding bonus games that will easily track these machine's
distinctive sights and sounds from across a casino floor. Themes
such as Slotto™ Volcano, Super Bankroll Bonus, and Empire™,
will feature all of the excitement of the large-scale community
games on a more streamline footprint.
The company is leveraging those 30 years of experience to
create games that people play... and play... and play. From its
first bonus hit, Empire™, AC Coin's innovative products,
which include proprietary slot machines, custom interior casino signage, slot bases, casino millwork
and ergonomic seating, have become an integral
part of the gaming industry's continual evolution.
This year, AC Coin & Slot reached a significant
milestone with the installation of its 3,000th proprietary slot game in North America.
All future slot game releases will be launched
under the Mega Bonus Slots™ brand, a nod to the
company's unique ability to deliver mega bonus
producing machines. AC Coin & Slot holds
over 180 gaming licenses in all major gaming
jurisdictions in North America and the Caribbean
with plans to expand into even more markets. AC
Coin & Slot is also the exclusive distributor of
IGT® gaming devices in Atlantic City and the
Caribbean, and utilizes proven IGT pay tables in
all bonusing slot machines.
34 Indian Gaming
November 2007
Jerry Seelig, Exec. VP and General Manager
AC Coin & Slot
Ainsworth Game Technologies
(954) 317-5500
www.ainsworth.com.au
G2E Booth #2513
Ainsworth Game Technology (AGT) will launch its new
enhanced range of Ambassador™ game themes at G2E.
Marketed under the Gameplus™ brand, AGT has designed an
extensive product portfolio to cover a broad cross section of
market segments. The product range provides slot managers
with a vast range of options, mix and matching games into a
variety of exciting
formats including
link progressives,
anti bet, standalone
mystery progressives and symbol driven mystery progressive
games.
All games take advantage of AGT's unique 26” LCD
superior high-resolution graphics presentation. Headlining the
range are retriggering free game features, random bonus prizes
and second screen features. Jackpot Kingdom™ is a
4 level symbol driven link progressive, allowing
configurable prize levels, complimented by a
range of AGT 20 and 25 line games. Hot Reel™is
the ultimate in anti-bet games, based on 20 line
play the feature is triggered in conjunction with
a bonus game series, providing additional
multipliers, wild symbols and bonus prizes,
including 6 of a kind wins.
AGT's $ Mystery Progressives provide the
ultimate in flexibility, allowing on screen dual
level mystery jackpots on all 20, 25, 30 and 50
line games. In addition, Dragon Power, the
new 6-reel bonus free game feature, adds
extra multipliers and substitute symbols to free
G2E FEATURE
“We are pleased to announce the global launch of a new
enhanced range of Ambassador™ game themes marketed
under the Gameplus™ brand which provides slot managers
with a vast range of options, mix and matching games into
a variety of exciting formats.”
denominations with a mouse click. Yield management allows revenue optimization revenue, and
you can access real-time analysis of your floor
performance by area, bank, game and more. DL logs
game transactions for accurate game, bank, area and
floor performance and trend analysis, and the softRick Meitzler, Senior VP of North American Operations
ware suite is designed for maximum performance
Ainsworth Game Technology
and security.
Player's World is Aristocrat's 1st ever multigame wins. Other exciting new themes, such as Wild Outlaw,
game/multi-denom product package. Player's World is four
Pyramid Secrets, Paradise Moon, Cash Mint and Birdsville
games in one box with three denominations and high
Bucks, headline the latest for the AGT game library.
denomination options. Coming under the incredibly successful Hyperlink brand, Player's World will feature the wildly
popular Cash Express, but on Player's World, the excitement
Aristocrat
is increased by a multi-game hyperlink.
(702) 270-1000
www.aristocratgaming.com
G2E Booth #1313
“At G2E 2007, Aristocrat will be putting a permanent
mark on the gaming industry with incredible innovations
in games, systems, downloadable technology and
customer service.”
Aristocrat will feature
a number of dynamic
new products at this
year’s show. The Viridian
cabinet is the essence of
modern gaming technology smart, stylish and designed to perform. The modular design
comes standard with dual LCD, and is environmentally friendly
with low emissions and is ROHS compliant. There are a wide
range of top box options, including casino, round and chop.
Its slim footprint has a universal mid-trim and wrap around belly
art (3D), has Trilobe Button Design used as a Global Brand
Identifier, and is downloadable ready.
The Gen7 platform drives the power behind the performance. Gen7 sparkles with dynamic scorecards with attract
sequences to draw players. Gen7 allows players to
select which denomination they want to play,
and a high resolution touch screen with LCD
graphics keeps players engaged. Gen7 is driven
with an Intel processor and comes with a futureready Technology pathway and is enhanced
with smart card/flash card technology, universal player interface, portal for innovative
content and future possibilities. Gen7's enhanced
player interface has a consistent screen layout
with selectable options on-screen.
DL Technology delivers quick access to an
extensive library of MKVI™ games and a
wide array of software-based tools. With
dozens of titles, all downloadable to a
single machine, this revolutionary platform
ensures the most dynamic slot mix, and
allows increased efficiency across your entire
operation. You can change games, lines, and
36 Indian Gaming
November 2007
Sean Evans, VP Sales
Aristocrat
Atronic
(800) 864-7670
www.atronic.com
G2E Booth #1385
At this year's Global Gaming Expo, Atronic will premiere
Harmony Slant™, a proven cabinet design already enjoying
great success in international markets. It provides players with
maximum comfort through ergonomic design and will make
its debut with a library of exciting game titles, including
Mystical Journey™, Sun Spirit™ and Jungle of Gold™.
Passion Slots™ will be shown with a bold new design and
an interactive top screen that promises to take bonus rounds
to a whole new level. Look for this cabinet to feature exciting
reel slot versions of Deal or No Deal™ and The Game of
Life™.
Alfastreet™, the new multi-player roulette station manufactured and distributed by Atronic Americas, will be
prominent at this year's show. eMillions™, Atronic's award
winning Wide Area Progressive Link, will be shown with both
a penny and nickel denomination. Atronic will feature fun game
titles such as Himalayan Gold™, Money Magnet™ and Moonlight Mansion™.
In the Linked Gaming area, customers will find a wide
array of King Kong Cash, The Game of Life™ and Deal or
No Deal™ titles. Building on the success of Deal or No
Deal™, Atronic will unveil two new links under this brand
G2E FEATURE
CineVision slant-style video slot
cabinet and created the new
CineReels cabinet featuring up to
seven mechanical reels - an indusKen Bossingham, COO try first. Multiple game titles in
Atronic three-, four-, five- and seven-reel
configurations will be on display at
G2E. CineReels also features a
umbrella. Deal or No Deal The Experience™ is a new linked
high-resolution 20-inch widescreen
gaming concept with three interactive bonus rounds and a multitouch-enabled display ideally located
level progressive. Deal or No Deal Mega Deal™ is a Wide Area
f o r i n t e r a c t i v e g a m i n g . Wi t h
and Multi-Site progressive with two levels of jackpots. Both will
enhanced audio and a standard footfeature the popular “Briefcase Bonus” round that
print, CineReels is ergonomically
has become synonymous with the game. Also on
d e s i g n e d , p l a y e r f r i e n d l y, a n d
display will be a wide range of new titles and
features a well-positioned, playerthemes for Atronic's core products on
tracking interface and comfortable
e-motion™.
arm rest.
Lastly, Atronic Systems is set to
exhibit the tournament-style bonus
“Our theme,‘The Future… TODAY!' represents a
concept Tournamania™ and flexible
commitment to our customers to provide technology
cashless solution Chip Cash™, in
with a high return on investment today. In other words,
addition to Chain Reaction™, a
our products will make a positive impact today and
unique multi-player mystery jackpot
concept.
be compatible with any products or technology that
may be in demand in the future.”
“We look forward to providing our customers a wide
variety of creative and innovative product solutions,
including our newest cabinet design, Harmony Slant.”
Bally Technologies
(702) 584-7700
www.ballytech.com
G2E Booth #1339
Bally Technologies, Inc.
plans to spotlight a broad
spectrum of advanced gaming
and systems technology at
the Global Gaming Expo
(G2E). This year, Bally has
selected the theme “The
Future… TODAY!” which will form the backdrop as games
and systems technology converge.
While much has been made of the prospect of serverbased gaming having a dramatic impact on casino floors in
years to come, Bally has chosen to demonstrate a more
beneficial approach for operators at this year's G2E. Bally's
vision of “The Networked Floor Of The Future” includes
future server-based gaming applications, but more importantly it allows casino operators to capitalize on revenuegenerating technology with a high return on investment
available today. Bally's product lineup allows operators to
plan for a series of technology phases that will ultimately
drive more gaming play in the future while improving the
overall experience of casino visitors.
Bally took the concept behind its wildly successful
38 Indian Gaming
November 2007
Richard Haddrill, CEO
Bally Technologies
One of the key highlights at this year's Bally booth will
be the official sales debut of the much-anticipated Game
Maker® HD™ multi-game platform. Originally introduced in 1994, Game Maker was the first multi-game to gain
widespread acceptance among casino players. Now, 13
years and tens of thousands of Game Makers later, the new
Game Maker HD is reborn as a modern technological
masterpiece in the ALPHA Elite™ V20 / 20 and CineVision
cabinets and the new ALPHA Elite Bartop with the same
widescreen display found in the ALPHA Elite family of
upright cabinets.
Cadillac Jack
(800) 684-4263
www.cadillacjack.com
G2E Booth #2843
At this year's
G2E, Cadillac Jack
will showcase an
impressive portfolio of exciting new products and technologies, including the
Cadillac Cash Wide Area Progressive, along with a new
multi-level progressive concept for the Class III market and the
G2E FEATURE
latest game themes incorporating the company's SpeedPlay™
and PlusPLAY™ technologies.
Cadillac Jack's "Everything Matters" theme focuses on the
company's customer-centric philosophy. Cadillac Jack
appreciates that each customer is unique and has different
priorities of what matters the most to their operations. Through
innovation, performance and responsive customer service,
Cadillac Jack is committed to serving its customers by understanding what matters to them.
Take a sneak peek at Cadillac Jack's newest innovation - Mega
Money Maker, a new Class III multi-level progressive concept
unique to Cadillac Jack. Mega Money Maker features an exclusive combination of multi-level progressive links to
create exciting wins for the players while maximizing casino
profits.
IGT
(702) 896-8500
www.igt.com
G2E Booth #915
As the gaming industry evolves
toward an “open” network
environment based on GSA
protocols, IGT will
demonstrate The Right
Vision - Right Now
and For The Future
in games, s y s t e m s
a n d products
available
now and
“2007 has been an exciting year for Cadillac Jack. We
in develhave experienced significant growth as a company along
opment.
with innovative developments throughout our product line.
Three
Our theme, "Everything Matters" personifies our commitment MegaJackpots® products take center stage: the Indito understanding and providing solutions to what matters
ana Jones™ and the Last Crusade™ slot
featuring a multi-layer 3-D display, the Star Wars™
most to our each of our customers.”
Greg Gronau, President Multi-Level Progressive (MLP) video slot, and the
Cadillac Jack eBay® video slot. IGT's M-P Series™ multi-player
games feature Roulette Revolution™, Golden
The Cadillac Cash Wide Area Progressive will be on
Baccarat™ and Triple Towers™ horse racing, and Digideal™
display, featuring its newest game theme, also coined Cadillac
table technology is represented by Digital 21, DragonBacc™
Cash. The game, created exclusively as a WAP link, uses an
and Texas Hold 'Em.
exciting two-tier bonus feature in which the player is
awarded both a credit multiplier and a “Tests are already under way at casinos to pave the way
for the open network. However, our emphasis as always
random number of free spins.
Cadillac Jack will also showcase an array of new at G2E 2007 will be products available right now for our
game themes for the Class III market. Each game casino customers. We're focused on how we can maxiincorporates the company's distinctive SpeedPLAY™
mize their return on investment right now.”
a n d P l u s P L AY ™ t e c h n o l o g y. N e w t i t l e s ,
Steve Morro, COO
including Jazz Nights, Forgotten Fortunes, and
IGT
Pirate Plunder come alive with
exciting bonus options,
IGT Network Systems will feature a special “Power of
enhanced play, and intensified
Open”
display to help educate the industry on an open netanticipation with every win.
work
and
a host of products under IGT Advantage®
In addition, the games feaCasinoSystem,
IGT Mariposa™ Software Suite, and sb™
ture multi-denomination
Products.
wagering and the latest
Video slots include Golden Tiger Eternal Dragon™ and
innovations in graphics
Fame
& Fortune™, both dual progressives; Golden Gate™,
and sound. Amongst
featuring
the industry's first horizontal expandingCadillac Jack's newest titles
wild
symbol
feature; Desert Spirit™ and Lil' Lady™.
on exhibit are So Hot,
MegaJackpots®
spotlights Diamond Jackpots™ and World
Crazy Clowns, Viking
MLPs,
Wheel of Fortune® Super Spin™
Poker
Tour®
Loot, Jazz Nights, ForgotVideo
Slots
Five-Station™,
Multi-Strike® Triple Diamond®,
ten Fortunes, Seven
and
two
new
themes
on
the
Wheel of Fortune® MultiHeaven, Pirate Plunder,
slot.
Level
Progressive
Piñata Party, Special
Spinning-reel themes include several multi-progressives:
Delivery and Bayou Band.
40 Indian Gaming
November 2007
G2E FEATURE
5-reel, 30-line Sizzling 7s® and 4-reelers Silver Fire 7's™
and Thunderbird 7's™. New video poker themes include four
from Action Gaming: Random Rewards Poker™,
Friday Night Poker™, Good Times Pay Poker™, and Quick
Quads™.
Barcrest USA™ games include Ring Master™, Top
Dollar Deluxe™, and Blue Blazes™. IGT will feature new
additions for Class II gaming, Video Red Hot Jackpots™ for
Central Determination Systems markets, and new games for
lottery jurisdictions.
Guaranteed Play™, the first product of the Walker
Digital/IGT collaboration, will include video poker, video
slots and table games. Play tickets and property packages will
demonstrate how to grow the entire casino property, not just
the casino.
Konami Gaming
(702) 616-1400
www.konamigaming.com
G2E Booth #2058
Konami Gaming,
Inc. will be launching
several new and exciting products at this year's G2E
including a 5-reel stepper called Advantage 5,
the latest addition to extensive progresssive
products Pirate's Loot, and a new Wide
Area Progressive developed for the Konami Casino Management System (KCMS)
called Lot-A-Bucks. Advantage 5 is the
first 5-reel stepper to offer 5 standard size
reels. There are multi-color LED lights
behind the mesh reels that can display up
to 256 colors. Advantage 5 also features
a 19" touch screen LCD top box, a large
VFD for displaying game information,
and an enhanced sound system. Pirate's
Loot is Konami Gaming, Inc.'s latest
4-level progressive developed to support video (K2V) and stepper (Advantage
+) platforms. The Pirate's Loot feature game is randomly
triggered. Once the feature game is triggered, players choose
one of the four progressive symbols. When three of the
“Konami Gaming, Inc. looks forward to the G2E
show each and every year as a tremendous
opportunity to showcase our new products from
our game and system division as well as a time
to interact with our customers.”
Steve Sutherland, Exec. VP/COO
Konami Gaming
42 Indian Gaming
November 2007
symbols from one of the progressive match the player wins
the corresponding progressive.
Finally, Konami has developed a Wide Area Progressive
called Lot-A-Bucks for it's KCMS system. G2E will be the
debut of this new technologically advanced progressive
promotion. Konami Gaming will be demonstrating
the Lot-A-Bucks latest technology on KCMS as well as
Advantage 5 and Pirate's Loot functionality.
Planet Bingo
(760) 773-0197
www.planetbingo.com
G2E Booth #3960
At this year's G2E
Planet Bingo will showcase its SuperGames
line, which is now
available in electronic
bingo. The SuperGames line, which includes popular titles such
as 'Pot of Gold' and 'All Star,' can be printed right at your bingo
hall with artwork, payouts, and even game play customized to
your bingo facility! SuperGames add a new and exciting dimension to the bingo session with profit-making specials that can
be integrated into any bingo program.
“Customizing Bingo games is a hot trend in Indian
Country and having SuperGames available on
the PhD handsets will help operators push profits
through the roof!”
Eric Casey, Director of Sales
Planet Bingo
Planet Bingo™ has now launched electronic SuperGames
in the PhD™ electronic bingo handsets. By incorporating
SuperGames into the completely portable PhD™, players can
play all of their specials in paper and/or electronic form. This
gives players maximum flexibility in their choice, and gives the
halls maximum incremental revenue potential.
The PhD™ electronic bingo handsets play all popular
bingo games and more, including MPBingo®, Planet's intertribal linked-jackpot game,
and GemHunt™, our
pari-mutuel Class II speed
bingo game. The PhD™
handset delivers full
gaming entertainment on
a large 10.4” color touch
screen, and is integrated
with the powerful
EPIC bingo management
system.
G2E FEATURE
ROCKET GAMING SYSTEMS
(877) 315-2288
www.rocketgaming.com
G2E Booth #1858
Rocket Gaming Systems®
will introduce many new titles
at the 2007 Global Gaming
Expo (G2E). Rocket's new
Jackpot Jubilee™ series consists of 5-reel, 20-line video titles featuring a multi-denomination format and a variety of pay percentages. New titles
in the series are Whopper™ and Great White Diamond™.
Each has unique base game math and game-specific bonus
features while sharing a Jackpot Jubilee bonus feature that
can occur at any time.
“G2E is the perfect place for us to dazzle our
customers with Rocket's newest games. We're
especially excited to show off our new Jackpot
Jubilee series.”
Ron Harris, CEO
Rocket Gaming Systems
In the Jackpot Jubilee bonus, players are taken to a
special game with only gems on the reels: rubies, diamonds,
emeralds, and special Jackpot
Jubilee gems. Each gem is
associated with its own
progressive jackpot.
Players can accumulate
more gems to win the
associated jackpot, but if
they don't, a consolation
prize is awarded. The jackpot
values all vary, hit frequently, and are all attainable. The
frequency of hitting the jackpots increase as the player's bet
increases. All four progressives are displayed on the base game
screen so players don't have to look up at a sign to see what
the current jackpot values. Early previews of Jackpot Jubilee
in some markets around the country have proven to be a big
success!
Rocket is also pleased to debut Diamond Drop™, an
innovative new game concept with the familiarity of
traditional 5-reel slots. Diamond Drop offers a unique
experience that's never the less easy for players to understand.
It's available in a variety of math models for both high
coin/low denomination player and the more traditional
lower bet/higher denomination player. A wide range of
percentages are available along with a local and wide area
progressive model. This is a game that you'll want to stop
by and play for yourself!
44 Indian Gaming
November 2007
Rocket will introduce more titles in the Mr. Cashman series
(licensed from Aristocrat® Technologies), as well as new
Rocket titles like Safe Escape™, Bursting Balloons™, Lady
Bug™, and Big Rig™.
SPIELO, A GTECH COMPANY
(800) 561-4263
www.gtech.com
G2E Booth #1685
After considerable player research, Spielo is introducing
REEL PAY™ games at G2E. This new suite of games is
designed to make it easier for players to play. Players do not
bet on a number of pay-lines or wager credits per line. Instead,
they choose a total amount of credits to wager. Since most
players choose a bet configuration with a wager level in mind,
players simply have to answer a single question: How many
credits do I want to wager? Eliminating the pay-lines makes
it easier for players to choose their total wager and easier to
see just how or why they win. There is no need to replay all
of the individual line wins when tallying up a total win.
A simplified button board makes the process even easier.
Players choose one button that represents their total bet.
Spielo will also exhibit
its linked slot tournament
solution, TournaMaster™.
With the TournaMaster
system, entire banks of
Spielo machines can be
used for slot tournaments
which ar e contr olled
through a remote console.
Dual second screen monitors and overhead LCDs display the action while players
compete. At the conclusion of the tournament, the entire
bank of machines can be switched back to live game play
only a few seconds.
Fortune Frenzy™, Spielo's new multi-level linked random
progressive jackpot game will also make its debut at G2E. This
progressive uses second screen monitors, overhead LCD signs
and high fidelity audio to create dramatic win celebrations.
Adding to the excitement is Spielo's exclusive “moving sound”
“This is just one example of the innovations that
Spielo continuously develops for the gaming
industry. Innovations in game design, game
concepts and technology are at the heart of
our products.”
Victor Duarte, COO
Spielo, A GTECH Company
G2E FEATURE
feature. When a jackpot hits, waves of sound “move” along the
bank from machine to machine, giving players the feeling
they are in a swarm of activity.
VGT
(918) 384-1600
www.vgt.net
G2E Booth #2913
WMS
(847) 785-3000
www.wms.com
G2E Booth #1359
WMS will debut another year of innovative products at
G2E. The excitement of last year's MONOPOLY™ Big
Event will be followed up with a new theme in their
community gaming product category with Press Your Luck™.
This new iteration not only allows eligible players to win
together, but also introduces player interaction to community gaming and offers the industry's first community free
spin bonus round.
The Wizard of Oz will also be present and is launching
with WMS' exclusive Bose® 3Space™ Surround Sound
gaming chair as an additional theme in their Sensory Immersion Gaming category. The rumble in the Bose® gaming
chair as the Flying Monkeys swoop across the screen, will
keep players engaged and clamoring for more!
This year at G2E, VGT will showcase our new 5 Reel
Video and 5 Reel Mechanical slot machines. Building on
our expertise as an industry leader known for the best
math models, we conducted extensive market
research to create exciting new penny
games that players are sure to love. And
players were very specific in what they
wanted - keep the same great VGT
math and give us new and fun bonus
rounds.
Our new multi-denomination "This year's G2E show is especially exciting for WMS as we
Cameloot 5RV enhances our
will be highlighting many new product introductions that
popular Red Screen Free Spin
feature with three other bonus support our focused efforts on revolutionizing the players
features designed to hold the slot experience. WMS is packaging intellectual property
players attention longer and and technology into first of their kind experiences that
increase time on device. Players will give players unprecedented levels of entertainment
get the best of both worlds with and ways to win meaningful pays.”
random mystery bonus rounds to
Rob Bone
keep them guessing and exciting
VP
of
Marketing,
WMS
Gaming
traditional bonuses to create
anticipation.
Enter the world of Transmissive Reels with the
And our first series of games in the
newest theme in this innovative product
5 Reel Mechanical market give the
category. Coupling the thrill of a 5-Reel
players exactly what they want - more bonus
Mechanical with a thin video overlay provides
spins. By creating a suite of four new games (Land of the
limitless bonusing opportunities to WMS’ new
Free Spins, Free Spins of Fortune, Gemstone Falls and
John Wayne Transmissive Reels game. This
Pirate's Paradise) casino operators can offer a 5RM game
cutting-edge technology partnered with the
to meet everyone's tastes.
real video clips from John Wayne's movie portfolio provides a gaming experience that
can't be missed!
“The addition of new lower denomination five
WMS is proud to announce an new
reel mechanical and video slots gives us a
player
experience - Adaptive Gaming.
comprehensive game set which will ensure
Launching with Star Trek, this
that VGT has products to appeal to all player
futuristic category will deliver a
types. We are excited about the opportunities
gaming experience that adapts itself to
that these titles will bring in the coming
each player continuously, through
the use of persistent state and episodic
year.”
game mechanics, to create a unique and
Aaron Rubin, Director of Marketing
personalized gaming adventure based
Video Gaming Technologies
on that player's individual gaming
style. ¨
46 Indian Gaming
November 2007