AGES 12
2-5 PLAYERS
www.irrationalgame.com
Game Development: Dan Ariely and Omer Matityahu
Research: Catherine J. Berman
Art: Miki Mottes
© 2016 Pressman Toy Corporation 3701 West Plano Parkway Suite 100, Plano, TX 75075, USA
www.pressmantoy.com
© 2016 Irrational Ventures, Inc., Dan Ariely’s Irrational Game is a trademark of Irrational Ventures Inc.
Made under license from Irrational Ventures, Inc.
Keep this information for future reference. Colors and contents may vary from those illustrated.
Distributed under license in Australia by Crown & Andrews Pty Ltd,
19-21 Euston Street, Rydalmere NSW 2116 Australia. www.crownandandrews.com
Made in Shenzhen, China
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OBJECTIVE
The first player to collect
5 Question Cards, one from
each category, or 7 cards from
any category, wins the game.
PREPARATION
1. Place the Question Cards in one pile (face-up)
and the Power Cards in another pile (face-down)
2. Leave room for a discard pile (used Power Cards).
IF YOU PREDICT THE CORRECT ANSWER
WHEN IT’S YOUR TURN
Draw a Question Card from
the pile, read the question and try
to predict the correct answer from
the 4 multiple-choice options.
• Before keeping the card, read
the experiment’s takeaway on
the back of the card.
• If your Question Card has a
Bonus/Best Practice question, you
can try to answer the question.
Answering the Bonus/Best Practice
question correctly earns the player
a Power Card.
Social Norm
s
and
Up Kids
, Gneez y
re for a while
about eight
ving a dayca
ge week,
After obser
on an avera
placed a sign
kids. They
found that
incur
g up their
Rustichini
parent would
late pickin
g that a late
parents were
daycare statin
outside the
a small fine.
Late to Pick
Answer
1. It increased
lateness by
Bonu s Answ
er
3. It increased
100%
lateness even
ence the
the fine influ
How did
nts?
late pare
by 100%
number
of
ss
sed latene
by 100%
1. It increa
lateness
2. It decreased lateness by 50%
sed
by 50%
3. It increa
lateness
It decreased
4.
the fine. How
re removed
, the dayca
12 weeks
ss?
nce latene
per week.
did this influe
eight times
in effect.
ed back to
the fine was
1. It dropp
same as when
2. It was the lateness even more.
sed
3. It increa
Journal of
is a price.
(2000). Fine
chini, A.
y, U., & Rusti READY
1-17.
23. Gneez
es, 29(1),
Legal Studi Pick Up Kids
to
s
Title: Late
Socia l Norm
y
Category:
ology of Mone
Theme: Psych ence: 21
Refer
Research
Bonus: After
Resea rch Refer
21
more.
ence
Takea way
Before the fine
was introdu
ced, the social
meant that parents
norms
felt bad when
the teachers
they kept
waiting.
Once the fine
was introdu
ced, market
in and the parents
norms kicked
no longer felt
were paying
bad -- after
for the teacher
all, they
s’ time.
IF YOU MISS THE CORRECT ANSWER
Read the correct answer and the takeaway from the
experiment on the back of the card. Then, award the
missed Question Card to the player with the fewest
number of cards. It is now the next player’s turn.
An swe r
1. It increase
Bon us An
d lateness
by 100%
swe r
3. It increase
d lateness
Ref
Research
even mor
e.
POWER CARDS
If your Question Card had a Power Card icon,
you may draw a Power Card at the end of your turn.
• You can use any of your Power Cards
at the end of your turn.
• You can use a Power Card on the
same turn you received it.
ere nce
21
norms
ay
the soci al
introduced, they kept the
fine was
bad when
Before the
parents felt
mea nt that
s kicked
wait ing.
market norm
teac hers
they
introduced, bad -- after all,
was
fine
felt
Once the
no longer
parents
’ time.
in and the
teac hers
ing for the
were pay
Takeaw
Answer
3. When the feeding schedule was random, the pigeons
flapped their wings, believing that this would make
the food come. They kept on acting in the same way
when the feeding schedule was predictable.
After you read the question (but before you answer it) you can use:
The Free Lunch
Block a Card
You can use the Free Lunch Card to
keep the card you drew, regardless of
whether you answered the question.
This card allows the player holding it to
block the Power Card of another player
(if it is played against him/her).
Trade a Card
Steal a Card
Force another player to give you a
card from a category you need in
exchange for a card from a category
you already have.
Force another player to give you
a card from a category you need
without giving anything in return.
The other player will show you
his/her cards so that you can choose
which one you want.
The other player will show you
his/her cards so that you can
choose which one you want.
Skip a Question
If you don’t want to answer the
question on the card you pulled,
you can use this card to pass and
move onto the next one.
Your unanswered question will go
back into the Question Cards pile.
HOW TO GET A POWER CARD
Draw a Question Card with a Power Card icon on it
­­— OR­­—
Draw a Question Card with a bonus question,
and answer the bonus question correctly.
RESEARCH REFERENCE
On the back of each card, we placed a reference to the original
paper or research article on which the card is based. If you would
like to lookup the full title of the paper or research, please visit
Answer
the research reference repository on our website:
www.irrationalgame.com/research-reference
Use the number on the back of the card
to look up the corresponding research.
4. They felt closer to attaining their goal and were less
likely to follow through.
Research Reference
10
Takeaway
Associating goal intentions with a person’s sense of
identity can be a powerful motivator. But once the
goal is announced and declared as being a part of our
identity, it can decrease motivation.
Once we declare a goal, we can feel a false sense of