Interactive projection mapping –
magic in the making
Experience the possibilities
Unless you have a cool $140K, you probably won’t get to experience an Audi R8…or will you?
Welcome to the new possibilities of interactive projection mapping. Using Christie’s high
performance, 1-chip DLP ® projectors, Christie® MicroTiles® as well as leading-edge warping,
blending and imaging techniques, Christie moves well beyond the realm of current thinking.
This next-level in projection mapping brings the audience into an interactive experience and
gives designers the opportunity to convey life-like details about a product within a relevant
environment. And what better way to bring this to life than with an Audi R8.
This is beyond innovation – this is Christie
On display is a 1:5 scale, 3-dimensionally printed model car created from
digital renderings, being used as a blank canvas for ground-breaking
interactive projection mapping. The car’s features are projected onto
the canvas to replicate a photo-real, physical object that audiences
can customize and experience in real-time.
Exploration and design
Technology highlights
A designer’s dream
Projecting onto complex-curve surfaces
is challenging and often unrealistic
in certain environments. Christie has
broken through those design challenges
by exploring the possibilities. Through
this process of exploration, Christie
continues to develop solutions that
best meet the needs of designers,
integrators and customers.
Christie’s 1-chip DLP projectors and
MicroTiles are blended together
with creative brilliance to test drive
this solution.
Interactive projection mapping can be
used by designers to more efficiently
communicate their design goals.
The Audi R8 display in particular uses
interactive projection mapping to
allow the audience to customize the
model within a meaningful environment.
Ideas come to life in remarkably less
time and with significantly lower costs
than traditional prototyping methods.
This is also a captivating way to articulate
the benefits of a product, bringing the
standard product brochure to life.
Christie built this concept to
demonstrate what’s possible when
we push the boundaries. Creating
virtual brand experiences for
customers and enabling designers
to make quicker design decisions
at a lower cost are just some of the
immediate benefits. Do you have
an idea that you’d like to bring to
life? Contact Christie to explore
the possibilities.1
Christie G Series 1-chip DLP projectors
Standard “boardroom” equipment
enables this projection mapping
display – it’s a lower-cost solution,
with great image quality and brightness,
and flexible hardware setup.
Christie MicroTiles
These tiles are excellent at absorbing
and reducing the effects of locally
ambient light, virtually eliminating
inter-reflection between the front
projection on the car and the direct
view of the screen. As a scalable,
mega-pixel display component,
the tiles were easy to set up in a
customized array.
Christie explores
the possibilities
with leading-edge
technology to bring
your ideas to life.
1Note:
The interactive projection mapping display is for demonstration purposes only and is not for sale as a solution set.
If you are interested in exploring interactive displays or high-performance projection mapping using Christie technology,
please contact us for discussion and collaboration opportunities.
Corporate offices
Worldwide offices
Christie Digital Systems USA, Inc.
USA – Cypress
ph: 714 236 8610
Australia
ph: +61 (0) 7 3844 9514
Christie Digital Systems Canada Inc.
Canada – Kitchener
ph: 519 744 8005
Brazil
ph: +55 (11) 2548 4753
China (Beijing)
ph: +86 10 6561 0240
China (Shanghai)
ph: +86 21 6278 7708
Eastern Europe and
Russian Federation
ph: +36 (0) 1 47 48 100
France
ph: +33 (0) 1 41 21 44 04
Germany
ph: +49 2161 664540
India
ph: +91 9 8 1133 2760
Japan (Tokyo)
ph: 81 3 3599 7481
United Arab Emirates
ph: +971 4 3206688
Korea (Seoul)
ph: +82 2 702 1601
United Kingdom
ph: +44 (0) 118 977 8000
Republic of South Africa
ph: +27 (0)11 510 0094
Singapore
ph: +65 6877 8737
Spain
ph: +34 91 633 9990
Independent sales
consultant offices
Italy
ph: +39 (0) 2 9902 1161
For the most current specification information, please visit www.christiedigital.com
Copyright 2013 Christie Digital Systems USA, Inc. All rights reserved. All brand names and product names are trademarks, registered trademarks
or tradenames of their respective holders. Christie Digital Systems Canada Inc.’s management system is registered to ISO 9001 and ISO 14001.
Performance specifications are typical. Due to constant research, specifications are subject to change without notice.
Printed in Canada on recycled paper. 3597 May 13