BANJO FORTE:
A Unique Solution for Potato Late Blight
Olaf Van Campen, Yair Jackson & Daphna Blachinsky
Jerusalem, Israel. 17-21 November, 2013
MAI: On our Way to Innovation
2011 Agrochemical Sales, $ Billion
10.8
9.4
2.8
6.0
5.0
4.0
Large Scale RBC
Source: MAI Analysis
3.2
2.3
1.9
1.8
1.6
1.5
1.0
0.65
Off patent
2
Opportunity:
A Broad Product Portfolio
120
120
What can be achieved
with a broad product
portfolio?
101
100
81
80
65
60
49
40
29
20
8
0
RBC’s Active Ingredient: By Phillips McDougal
3
What is Banjo Forte?
Fluazinam 200
FRAC Group:
C5, uncoupler of
oxidative
phosphorylation contact
Dimethomorph 200
FRAC Group:
H5, cellulose synthase
inhibition, Local systemic /
Translaminar
4
Banjo Forte Activity & Mode of Action
Banjo
Forte
Activity on
zoospores
Banjo Forte
has good
activity on
blight
zoospores
to prevent
tuber
infection
Banjo Forte
Prevents
zoospores penetrating
the leaf
5
Why Banjo Forte?
Perfectly Complementary
Actives
 Local systemic + very
effective contact
 Fit Resistance
Management
 Fit perfectly the
Prevents …
 Leaf late blight
 Tuber blight control
 Sclerotinia sclerotiorum
 Powdery scab
middle application
timing
6
Registrations Since 2012
Biggest potato growing countries
7
Evolution:
Banjo Forte & Potato Market
MAI
2007
Idea for
mixture
2007
2008-2011
Formulation
development
& registration
2008
2009
2010
2011
2012
First Banjo
Forte Launch
in Germany
2013 - 2015
Banjo Forte
European
Launch
2012
2014
2013
2015
New products continue to be introduced in the market
8
Fluazinam Use in Potatoes
Green33
2009
2010
a genotype,
resistant to
Fluazinam
Founded
in the
Netherlands
Population
increased
2011
Stabilized
and spread
in Europe
Since 2007 Fluazinam sales in
Europe dropped dramatically
Fluazinam Volume in Potatoes, West Europe
AI volume (Tons)
2062
1435
2004
1444
2005
1563
1421
2006
2007
2008
1270
1211
1144
2009
2010
2011
*Data obtained from Sigma 2012
9
PHYTIN: Economic Losses 2010
Nethelands: 120M €
Europe: 900M €
Green 33 loss
10
Green 33: Key Facts
How did it happen?
 Use of Fluazinam straight
 Reduced rates
 Block spraying strategy
Who is Green 33?
 Extremely violent
 Quick cycle (3-4 days)
But…
 Low fitness to environmental
conditions
 Very sensitive to CAA fungicides
11
Evolution:
Banjo Forte & Potato Market
MAI
The Market
2008-2011
Formulation
development
& registration
2007
Idea for
mixture
Until 2007
Fluazinam
a leading
product
Sales
growth
2007
2012
First Banjo
Forte Launch
in Germany
2013 - 2015
Banjo Forte
European
Launch
2009
Green 33
detected &
spreading
2008
Fluazinam use drops dramatically
Since
2008
2009
2010
2011
2012
2013
2014
2015
New products continue to be introduced in the market
12
Banjo Forte:
Effect on LB isolates 2013*
Different LB Isolates
Green 33
% Disease
Blue 13
80
Isolate Orange
Green 33
70
60
50
40
30
20
10
0
Untreated
Flupicolid
Fluazinam
Banjo Forte Infinito
SC
Shirlan
SC
+Propamocarb
SC
 Banjo Forte controls well all
major genotypes
 Banjo Forte is very effective
against genotype Green 33
*Pot Trial, Huub Schepers, PPO
13
Sclerotinia raising in potatoes
Sclerotinia
Fluazinam
14
Evolution:
Banjo Forte & Potato Market
MAI
The Market
2008-2011
Formulation
development
& registration
2007
Idea for
mixture
Until 2007
Fluazinam
a leading
product
Sales
growth
2007
2012
First Banjo
Forte Launch
in Germany
2013 - 2015
Banjo Forte
European
Launch
2009
Green 33
detected &
spreading
Since 2010
2008
Sclerotinia in potatoes rising
Fluazinam use drops dramatically
Since
2008
2009
2010
2011
2012
2013
2014
2015
New products continue to be introduced in the market
15
Banjo Forte Effect on S. sclerotiorum
in Potato, 2013
Sclerotinia severity
Severity
(%)
80
S. sclerotiorum
c
70
60
b
50
ab
a
40
30
20
10
0
Untreated
Flupicolid
Infinito
+Propamocarb
Shirlan
Fluazinam
Banjo Forte
Fungicide
Sclerotinia Severity
Untreated
69.6
Flupicolid +Propamocarb
49.7
Fluazinam
42.0
BANJO FORTE
34.6
*Pot Trial, Huub Schepers, PPO
16
Powdery Scab: MA-Israel, 2013
% Control 70.0
Banjo Forte Un treated
Synergy value = 1.6
60.0
50.0
40.0
a
30.0
20.0
b
bc
10.0
0.0
Fluazinam
DMM
Fluazinam+DMM
(expected)
Banjo Forte
17
Banjo Forte Summary
Excellent late
blight prevention
Very good tuber
blight control
Fits Resistance
Management
strategy
Reduces
Sclerotinia and
powdery scab
damage
18
Banjo Forte: The Future
More Countries, Crops & Disease Prevention
19
MAI: On our Way to Innovation
Product
evolution
Market
evolution
Regulation
20
Daphna Blachinsky
[email protected]