Product Update – Returns
eVS User Group
November 10, 2011
Dan Barrett
Manager, New Business & Returns
Background
The traditional MRS label features several key elements that can
result in slow, expensive processes.
Traditional MRS Label
For use in
manual
weighing/rating
function
Local permit
opened where
manual rating
takes place
No barcode!
Addressed to a
post office, not a
customer address
Background
Customers have pointed to service delays, absence of
tracking, and a need for Flat Rate pricing as past obstacles.
“What I do not want to have happen is have the pieces weighed and rated up
at a processing facility NDC… Time in transit really suffered for us…A
Flat Rate would be music to my ears.”
-- Customer
“There was no barcode on the piece – that’s the number one reason we
switched…we started getting calls at the call center and every one
has a cost of $8 - $9.”
--Customer
Returns Game Plan
1.
Maximize labels with IMpb
2.
Improve scan performance
3.
Simplify payment - scans and flat rates
4.
Rebrand portfolio
5.
Future – better align cost and value
New Solutions for Returns
1. Create flexible label printing tools
In September, we launched a new Cloud-hosted tool for label
printing and distribution to round out our capabilities.
Cloud Label Printing Tool
• Consumer able to print label via
merchant website
• Merchant call center agent able to
email label to consumer
• Every label features IMpb used for
tracking and payment
• Requires minimal technology
investment of the merchant
• Quick install, easy start-up
New Solutions for Returns
2. Market enhanced tracking
Communicate improved tracking to customers - 100% scan
rates, with focus on Acceptance scans for Returns.
Enhanced Visibility
• New technology to help
customer apply barcodes
• Visibility organization
deploying new scan equip.
• Megan Brennan sponsored
contest to drive execution
100.00%
90.00%
75.92%
80.00%
76.84%
72.43%
58.25%
53.60%
70.00%
60.00%
42.74%
50.00%
40.00%
30.00%
76.00%
37.58%
38.50%
38.19%
40.59%
43.10%
42.61%
49.42%
51.78%
47.24%
44.90%
44.22%
55.95%
20.00%
10.00%
0.00%
423
to
429
430
to
556
7t
o5
-1
53
14
to
5
-2
50
21
to
527
528
to
663
4t
o6
-1
60
11
to
6617
18
to
624
625
to
71
72t
o7
-8
79t
o7
-1
75
16
to
7
7-2
23
2
-t
o7
-29
730
to
85
• Tracking included in the
price of product – no charge
Package with an accept or pick up scan 2011
PRS
Walgreens
New Solutions for Returns
3. Streamline payment
September marked the launch of a new, scan-based payment
process with Flat Rates that minimize manual rating.
Scan-Based Payment
• Every label features IMpb with
merchant MID
• Scans in USPS network represent
piece count based on unique PIC
• Flat Rates afforded to the
customer, validated via sampling
• Eliminates delays in time-in-transit
due to manual rating
• Reduces error in charges to
customer
New Solutions for Returns
4. Rebrand the Portfolio
In September, the Postal Service will Rebrand its Return
products to better market to customers.
Existing
New Branded Solutions
Priority Mail
Return
Service
Ground
Return
Service
First Class
Package
Return Svc.
MRS
Premier
2 – 3 Days
Basic 1 lb.+
3 – 7 Day
Economy < 1 lb.
2 – 4 Day
Current Service
Varies by Product
No Network or Service Changes
• Still sold across USPS channels – retail, online, permit
• However, establishes identity separate and distinct from MRS
• Helps support USPS positioning as Returns provider of choice
Work in Progress
5. Future State Capabilities

Redirection/Disposal – capability to trap and dispose
of low value goods near origin to avoid costs.
Consumer
Origin P.O.
Origin SCF
Partner
• Avoids cost of 3 – 5 potential moves through USPS network
• Model already exists with Parcel Return Service today
• Combines PRS with disposal capabilities at reduced cost