LABELS and FOLDING CARTONS Flexcel NX Digital Flexographic System Maximize shelf impact What do YOU want from flexography? We think you want the convenience and flexibility of flexo printing, but you also demand printed packaging that “pops”; labels and cartons that truly capture the attention of your target audience. We think you want MORE from flexo. With the Kodak Flexcel NX Digital Flexographic System, printers can take flexographic printing to a new level. The system uses innovative technology to produce digital flexo plates with previously unmatched capabilities. Do more with flexo In the simplest terms, it is now possible to print with flexo and match the quality of offset and gravure. Excellent ink transfer combined with outstanding highlight performance results in: • Photo-realistic image reproduction • Expanded tonal range • Print that truly jumps off the package. In fact, print produced with Kodak Flexcel NX Plates really doesn’t look like flexo any more! Higher resolution The Flexcel NX System’s high resolution capabilities, exceptional predictability and on-press consistency mean that higher screen rulings can be used in daily production. Flexcel NX System users are printing labels up to 300 lpi, and making regular use of FM screening to enhance gamut and visual impact. Stochastic screening has long been possible with offset. Now it is a reality for flexo. Just make sure you remember to supply higher-res images if you want your printer to take advantage of these capabilities. Pushing the boundaries With higher resolution and a predictable, consistent printing process, the sky’s the limit for where you can now take flexo: • Outstanding print quality on uncoated label stocks • Shrink sleeves that look like they have been printed with roto-gravure • High value folding cartons with added value features at an affordable price. The possibilities are endless—and include lenticular printing with flexo. Stop them in the aisles with lenticular Lenticular print involves specially prepared ‘interlaced’ graphics printed on, and viewed though, a lenticular lens to produce different images depending on the viewing angle. Moving images are a great way to attract attention. Until now, this process has only been possible with offset printing. To learn more about solutions from Kodak: Visit graphics.kodak.com Or in North America, call +1-866-563-2533. Produced using Kodak Technologies. Eastman Kodak Company 343 State Street Rochester, NY 14650 USA Subject to technical change without notice. © Kodak, 2009. Kodak and Flexcel are trademarks of Kodak. W.PC.114.0909.en.01 The Flexcel NX System has now made flexographic lenticular printing possible for the first time. Imagine the potential for lenticular packaging applications, now that labels can be printed roll to roll. Checklist Affordable product security Have you struggled with flexo’s print consistency in the past? Printing with higher resolution brings additional benefits. You could consider adding micro text down to 0.5 pt, or micro elements, into your designs. The micro text can be incorporated into one of your standard plates, often black, and would be visible by the end user only under magnification. This is a cost-effective way to authenticate your printed packaging, made possible for flexography by the Kodak Flexcel NX Digital Flexographic System. The Flexcel NX System is giving print buyers and printers more confidence and more capabilities with flexo printing. Every day, users of Flexcel NX Plates find new ways to “Do More with Flexo!”i Do you want to increase the shelf impact of your printed packaging? Do you want to know how to obtain the flexibility and convenience of flexo with the quality of offset and gravure? Do you want to explore applications for lenticular printing with flexo? Could micro-text security measures be of added value? Ask your printers and prepress providers about flexo printing with Kodak Flexcel NX Plates!
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