How MISSOURI S&T Can Address the Oncoming Decline in Traditional College-bound Students in Missouri DRAFT 1: April 2008 Core market shift issues likely to impact future S&T enrollments: 1. 2. 3. 4. Continuing decline in STEM Major interest, along with the +30% national drop-out/change of major rate for students starting in a STEM field Decline in males pursuing higher education: only 43% of the state/nations enrollments are male Increase in minorities graduating from primary student markets Continuing to serve needy students and first generation students The estimated 5% to 8% decline in Missouri high school graduates, coupled with the continuing decline of students interested in pursuing engineering degrees (only 4.8% of college-bound students in 2007), could potentially reduce MISSOURI S&T’s new student classes by 35 to 65 students each year. Over a six-year period, without intervention, MISSOURI S&T’s enrollment could decline by 210 to 390 students. The following enrollment strategies are designed to help MISSOURI S&T stabilize, or even moderately grow, its undergraduate population between 2008 and 2014: 1. Create a Center for Pre-College Programs to widen the pipeline of Missouri students interested in attending college and pursuing STEM degrees. The MISSOURI S&T CPCP will focus on increasing the number of K-11 students and teachers visiting the Rolla campus for academic experiences, increasing the number Missouri high schools offering pre-engineering curriculum (Project Lead the Way), and improving the quality of the existing pre-college programs at MISSOURI S&T. 2. Expand campus units that best support the growing traditional age student markets: under-represented minority students and female students. The reorganized offices of Student Diversity Programs and the MISSOURI S&T Women’s Leadership Institute now report to the Enrollment Management division. Both units have a separate directors (champions), GO and grant funded budgets, and specific recruitment and retention goals. 3. Increase the goal and support programs for undergraduate student retention. The MISSOURI S&T divisions of Undergraduate and Graduate Programs and Enrollment Management are assigned to help the campus increase the first-to-second year retention rate to 90%. The retention rate was 82% in 2000 and has risen to 87% in 2005. A 90% retention rate will increase MISSOURI S&T’s enrollment by up to 72 students per freshmen cohort, or up to 325 undergraduates over a six-year enrollment period. 4. Implement at least two regional recruiter positions located in growing out-of-state metropolitan areas and expand out-of-state and international recruitment efforts. At this time, the university has determined that the Dallas-Ft. Forth and Chicago regions provide the best potential for increasing the out-of-state undergraduate populations. The targeted student markets will need to annually send at least 50 new students to MISSOURI S&T. Efforts will be made to target students considering other private technological research universities (like RPI, WPI, IIT, HKKUST, etc) emphasizing S&T’s parallel quality and lower tuition costs. 5. Focus scholarship donation requests on assisting students with financial need 1 MISSOURI S&T’s enrollment growth strategy involves significantly boosting the graduate enrollment over the next five years. 1. Increase the total number of graduate students to 1750, or close to one-third of the student population. As the sponsored research has increased, so has the number of graduate students. Between 2000 and 2006, the sponsored research grew from around $17 million to $35 million and the graduate population increased from 928 to 1,289 students. New research proposals will now include full funding for additional graduate assistantships and departments will determine preferred undergraduate programs for recruiting new graduate students. 2. Expand the number of industry requested graduate certificate programs and start the IST focused MBA degree. Both of these efforts will attract greater numbers of fullpay graduate enrollments. MISSOURI S&T’s Corporate Development Councils and industry supporters have helped identify a number of highly needed post-bachelor certificate programs. The uniquely structured MBA degree will rely on a blended learning model, where students complete one extended semester on-campus and complete the degree on-line. The program was influenced by industry leaders understanding the need to attract high achieving, non-business undergraduates and current business practioners who are desiring to better grasp the skill-sets needed for today’s information science and enterprise resource driven businesses. 3. 50% increase in the number on-line and distance education students. In the fall of 2001, MISSOURI S&T had 233 on-line and distance based graduate students. By 2005, the enrollment had grown to 501. Additional technology-enabled classrooms and the industry supported graduate certificate programs could help grow the number of offcampus MISSOURI S&T graduate enrollments to close to 725 students. 2 GOAL 2.1: Status Update Table 2.1 Missouri S&T's overall student recruitment and retention efforts are making notable progress towards achieving a student body of 6,550 by 2011. Although large gains have been made in the numbers of minority, female, and international students enrolled, current market data indicates that the 2011 diversity goal will be very difficult to achieve without significant investments in scholarships, programs & staffing. Fall Semester Headcount 2000 4626 3698 928 Actual 2005 5,602 4,313 1,289 2006 2007 Total Enrollment Undergraduate Students Graduate Students 5,858 4,515 1,343 6,167 4,753 1,414 2007 6,000 4,610 1,390 2008 6,150 4,675 1,475 Goal 2009 6,300 4,730 1,570 2010 6,425 4,770 1,655 2011 6,550 4,800 1,750 Freshmen Class Transfer Class 696 210 914 314 977 266 1,051 276 940 280 945 290 945 300 945 310 945 320 American Indian/Alaskan Native Asian-American Black, Non-Hispanic Hispanic-American 24 117 159 53 20 131 200 104 20 198 245 137 33 198 271 139 22 218 270 151 24 240 296 166 27 264 326 182 28 277 342 192 29 290 359 201 Total Female Undergraduate Female Graduate Female Freshman Female Transfer Female 1071 860 211 196 45 1224 945 279 168 91 1326 1016 310 221 70 1,391 1,052 339 255 74 1450 1110 340 245 75 1600 1210 390 257 80 1765 1325 440 270 85 1865 1390 475 277 90 1965 1440 525 284 96 On-campus Distance Education 4393 233 5,101 501 5,389 469 5,649 518 5,460 540 5,570 580 5,655 645 5,735 690 5,825 725 Fall 2007 Total Students 139 2.25% 846 13.72% Engineering Business and IST 206 3.34% Arts and Social Sciences Science and Computing 313 5.08% Non-Degree/Undecided 4,663 75.61% 3 Projected Change in High School Graduates 2002-2012 +9 -11 -17 -20 -4 +7 +11 -22 -6 -11 +7 +12 +20 +4 -3 -8 -7 +53 +5 -6 -8 +2 +7 +4 -2 -4 +3 -3 -7 +3 +8 -1 -12 +6 +13 -10 -10 -2 -1 0 +10 +5 +3 -10 -3 -1 +2 +16 +9 +9 -10 > 20 % +11% to +20% 0% to +10% Decreases NCES, 2005 4 SOURCE: WICHE 2008 Changes in Intended Major 1976-77 to 2006-07 28% 21% 14% 7% 0% Business Engineering Education 76-77 CHART SOURCE: College Board, 2007 Biological Sciences 86-87 Computer Science 96-97 Social Sciences Art, Music, Drama Health Professions 06-07 DATA SOURCE: CIRP 5 Female Enrollments Exceed 57% of All College Students SOURCE: NCES, The Condition of Education 2006, pg. 36 Measuring Up Report Cards 6
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