Framing Risk - loss (PPT 238KB)

Reduce your loss!
Congratulations! You’ve just received $100!
But there’s a catch: if you do nothing, you’re
going to lose $25 in the next five minutes
You can save that money by betting on this
coin-toss:
If you bet and the coin comes up heads, you get to
keep the entire $100
If you bet and the coin comes up tails, you only
keep $50
What’s your call?