PowerPoint ******

- Member of the Government 3.0 Committee (Information
Sharing and Collaboration Committee Chair)
- Head of IoT/IoE Division of the public-private
partnership for e-Government.
- Korean government member of the Strategic Committee
for Fourth Industrial Revolution
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Porter & Heppelmann, How Smart, Connected Products are Transforming Competition, HBR, November, 2014.
Porter & Heppelmann, How Smart, Connected Products are Transforming Companies, HBR, October, 2015.
Korean Case for
Big Data-Based Government Decision Making &
Problem Solving (Troubleshooting)
Seoul Night Bus Allocation Decision
Making by Big Data Analysis
A.I.(Avian Influenza) Source Tracking by
Fleet Positioning System on Feed Truck
Mobile Call Traffic Analysis
Taxi Pickup/Getoff Data
Human cooperation is required!
Prospect of Using IoT for Social Service
(in very early stage or not deployed yet in Korea)
Street Parking with
Sensor, LPWAN/LTE-MTC, &
Mobile FinTech (e.g. UbiPay)
Waste/Facility Management
with Sensor & LPWAN/LTE-MTC
Service Interaction with Customers & Citizen
in Smart Connected World
“Leave Me Alone” Basket
“Help Me!” Basket
We need Harmonization of Automation and Humane Service
Benple’s “the Button” with Samsung
Benple’s “the Button” with Nestle
Gerber’s Customer Service by Button
Internet
Prospect of “the Button” Use by Railroad & Subway
- A Representative Business Model for 4IR Age
Internet of Things(4IR)
for Offline (Railroad/Construction/ 1IR)
with Broadcasting company(2IR)
Prospect of “the Button” Use by National Health Insurance Service
“Check-In” Buttons at Home
When welfare services start/end, the Button will be pushed.
Guaranteeing real world contact
between elderly persons/patients & servicepersons
Benefit for People
by
Making Real World Media
Connection between human and
online content
Connection between Humans
Revenue from Timelines used by
businesses
Revenue from search results or
content matched
Connection between human and Things/Place
Revenue from micro-context services
Human
Things
A Vision & Prospect for
SmartConnected Mobile Government
1. Buttons will be the bots of the real world.
2. People’s smart devices(e.g. phones) will interact with the buttons.
3. The buttons, cooperating with people’s smart device and
business/government’s cloud services & mobile apps, will provide
information, services, and benefit to people, businesses, and
governments.
Welcome to
!!!
Kyoung Jun Lee is a professor of Management
Information Systems at the Business School at
Kyung Hee University in Seoul, South Korea.
He is a member of the Government 3.0 Committee and holds the position of Information Sharing and Collaboration
Committee Chair. He has been also working as a head of IoT/IoE Division of the public-private partnership for eGovernment. Dr. Lee is a Korean government member of the Strategic Committee for Fourth Industrial Revolution. He is
currently the president of the Korea Intelligent Information Systems Society (2017) and the Director of the International
Centre for Electronic Commerce (http://icec.net) and Humanitas Big Data Research Centre. He founded Benple Inc., the
Button Internet company, and Allwinware Inc., a patented group auction company, and serves as the CEO of Benple and
as an executive officer of Allwinware.
He graduated with a B.S. (1990), M.S. (1992), and Ph.D. (1995) in Management Science from the Korea Advanced
Institute of Science and Technology (KAIST). He also completed a M.S. and Ph.D. course in Public Administration at Seoul
National University in 2003. He won the Innovative Applications of Artificial Intelligence Awards in 1995 and 1997 from
the Association for Advancement of Artificial Intelligence (AAAI), and served as a visiting scientist and professor at
Carnegie Mellon University (1995-1996), the Massachusetts Institute of Technology (2009), and the University of
California at Berkeley (2010).