[Product/ Service Name]
Company Name
[Product/ Service Name]
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•
•
•
Key message of your product
Company name
Your name and title
Contact detail
• Address
• Email
• Phone
• Website
[Product/ Service Name]
Tips:
• Tell us whether your product is ‘enhancing’ an industry or ‘disrupting’ the industry.
• Make wow!” descriptive text with a compelling proposition in the market
• Make it easy enough for non-expert to understand
• Most Included : Name of the product, do what, for whom, by which method
What
Name
Hungry Hub is an Online F&B Contents & Reservation Platform
matching hungry consumer with Table prepares.
For
By
Market Opportunity
Tips:
• Overall marketing description
• Tell us market sizing in Thailand / Asia / Global
• Reference (where the information comes from)
• Define key characteristics and behavior of the targets
• Define needs of the targets
Market Problem
What is the
problem?
Who has it?
How many?
How do you
know?
Tips:
• Show us!! The market has evolved and the current solutions don’t fulfill/solve the clients
current BIG needs/problems.
• Problem size and frequency in Thailand, Asia, and global.
• Clearly show us with evidence and reference, don’t just say it.
• Why has no one been able solved this problem yet?
• What advantages do you have to solve this problem and how do you maintain this
unfair advantage?
My Solution
Tips:
• Show a screenshots or VDO demo (You can either send the VDO file or VDO link)
• Show core value proposition to client
What?
For?
Solve what?
How ?
Unique?
What is the solution?
For which target group?
What problem will it solve?
How will it solve the problem (briefly)
What is unique / special about it?
Competition Analysis
Tips
• Show us why customers will switch to you
• Are you changing customer behavior
• Show us your unfair advantages
• Identify the entry of barrier for each new players (e.g. money, time, expertise, key relationships, patents)
Revenue Model
Tips
• How do you make money? Key revenue stream?
• Pricing? Flat fee or percentage?
• Recurring revenue frequency? Or one time?
• What is your proposed partnership model to True Corporation?
• Expected conversion rate to get a paid client? How do you get your audient (user,
customer, paid customer, active, return, retention)
• Strategy: How to convert, acquire or close clients?
Traction / Performance
Tips
• Show us the proof of your performances (e.g. users / revenues / etc)
• Show us the movement from the past to current status.
• Testimonial (if you have ones)
Plan and Milestones
Tips
• Convince us with your vision, not just what you currently have or are.
• Show us short plan (6 months) and long plan (3 years)
• The plan should include ‘product development plan’ and ‘business strategy plan’.
• What are some major milestone reached so far?
Team
Tips
• Show us team member with education / experience / past success or failure
• Show us your advisors / investors
• Show us your investment history (if applicable)
• Convince us “you are the right team who can deliver the commitment because …….”