Website brief
Basic information
Full company name
Address
(street, no., postcode, city)
NIP
Contact person
E-mail
Phone
Company address
If it is different than above
Date of filling the brief
Proposed date of start working
_____________________
Client
_____________________
Promopixel
What do you want to communicate through the website ?
Web address
If you do not have, please give us suggested name
of domain
Variant of packet
Pixel Creative Site; Pixel Pro Site; Pixel Premium
Site; Pixel Individual Site
Typ of website:
·corporate, image, sales, product, other
Website target audience
age, sex, education, income, city, other
characteristic features
Aims of the project, keynote
For example, the increase of sales and brand or
product awareness, gaining new clients, increasing
the number of visitors to the website
Advantages of company/brand/product
Distinctive features, competitive advantages.
Disadvantages of
company/brand/product
Features/facts which should not be shown
Competition
Please, give us names of 5 competitive companies
from the market
Websites to inspire (graphic design,
layout)
Please, give us web addresses with short
description of favoured elements
Favoured colours
Please, tell us about favoured colours, for example
bright/dark, pastel, black, blue.
Desired effects of the website ?
What the viewer should feel/think/do?
Budget
Determining the budget in the initial
communication with the Client enables us to look
realistically at the selection of tools
Technical information/ Functionalities
Language version
Content Management System
YES/NO
Social media
Facebook, YouTube, Twitter, other
Extra functionalities
Please, give us information about any extra
functionalities, which you need (for example, online
payment, expanded contact form
Domain and website hosting
Do you have domain and website hosting?
Branding materials
Please, give us information if you need any
branding materials (business cards, headed paper,
briefcase, folder, leaflet)?
Website map
Please, give us information about all subpages.
Exemplary scheme:
About us
Firm
References
Services
Offer
Contact