Worksheet - Learn Coombe Dean

Creative ICT – Year 8
What is a logo?
LearnCoombeDean
ICT – Year 8 – Creative ICT – Design
Journal
Or X:\ICT\Key Stage 3\Year 8\Creative
ICT\Lesson 1
Design Journal
Save into own W:\ area ‘Creative ICT’ folder
Add your name to the 1st slide.
Learning objectives
Learning outcomes
•Understand a logos
importance
•Identify good and bad
features of a logo, as well
possible improvements
•Identify images that would be
useful when creating their
band/artist logo
• Identify why a logo is important
to their band/artist (All Students)
• Identify and explain the
strengths / weaknesses of logo
designs (Most Students)
• Suggest possible improvements
to existing logos based on
weaknesses identified
(Some Students)
Big picture: Design and promote your own
band/artist through use of creative ICT
Keywords: Features, Strengths, Weaknesses, Improvements
Wikipedia (Definition) http://en.wikipedia.org/wiki/Logo
“A logo is a graphical element (ideogram, symbol, emblem,
icon,
sign)
that,
together
with
logotype
(a uniquely
Logos
A
Typically,
The
logo
logo
are
is
ais
aalso
graphical
logo's
oneused
aspect
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is
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for
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(ideogram,
organizations
immediate
symbol,
andset
andnon-commercial
arranged
typeface)
form
a trademark
or
other
emblem,
recognition.
commercial
icon,
brand,
sign)
or
that,
economic
entities.
together
orwith
academic
itscommercial
logotype
entity,(a
brand.
uniquely
and
its shapes,
set andcolors,
arranged
fonts,
typeface)
and images
form ausually
trademark
are
-- Even
It helps
organisations
people to recognise
and non profit
who the
making
company
groups
are
Typically,
a logo's
design
for immediate
recognition.
or
different
commercial
from
others
brand.
in aissimilar
market.
like
as soon
charities
as they
use see
logos.
the logo.
logo
is one
a company's
commercial
brand,
--AAThe
logo
company
is usually
willaspect
make
madeoftheir
up
oflogo
an image
unique
and
by changing
writing
or academic
its shapes,
that
theorshapes,
iseconomic
arranged
colours,
around
fonts
it.entity,
andand
images
they colors,
use.
fonts, and images usually are different from others in a
- The logo helps to identify the company.
similar market.
Logos are also used to identify organizations and other
non-commercial entities.”
Band / Artist Mindmap –
• Complete the mindmap for your
chosen Band/artist
• Screen print the mindmap and past it
to your Design Journal
Design Journal
Screen print of Mindmap? (Page 2)
Level x - Description
Have a look at this Nirvana logo…
What do you think are…
•Good points
(Strengths)
• Bad points
(Weaknesses)
• Possible
Improvements
Colours are
consistent
Clear images
on black
background
Circle design
Tongue makes it
interesting
Not enough
detail
No website
No band name
Band logo –
• Copy and paste your band/artist logo and
using arrows and text boxes, state what
is good and possible improvements
• Use ‘Text boxes’ and ‘Arrows’ to identify
different parts (e.g. text)
X:\ ICT \ Key Stage 3 \ Year 8 \ Creative ICT \ Logos
Design Journal
Band/Artist Logo: Good and Bad features
(Page 3)
Level 4 – Evaluate designs and identify strengths, weaknesses and possible improvements
Lots of different shapes available!
What shapes best represent your
chosen artist?
Your Band/Artist new logo –
• Use ‘Google Images’ to find images that
could be used in your logo e.g. image of
band
Design Journal
Images for my logo (Page 4)
Guess the Band/Artist