Developing a Social Content Marketing Strategy 2015

Targeted Training Sessions to
Improve Your Business Identity
w w w. e v o l u t i o n d e s i g n . c o m . a u
Package One
Ten Basic Steps to Developing a Social Content Marketing Strategy
Gain the tools to speak directly to your market!
You know you’re offering something great, and you’ve been trying to tell the world about it but they just
don’t seem to be listening... Maybe you’ve tried using Social Media to attract customers, but your not
getting the results you had hoped for... Sound familiar? You’re not alone, this mentoring is just for you.
Topics covered include:
Session One – (2 hours) setting the foundations
1. Business Identity
Be inspired. Discover what your business stands for and connect with why you really ‘do what you do’
2.
3.
4.
Create Raving Fans of Your Brand
Get to know and understand your customers. Discover what they really want from your business
So What’s Your Story?
Create connection with your audience. Let’s tell your brands story and develop your brands personality
The Key to Finding Your Audience
Find your market, where do they hang out in the digital world, lets connect with them
(in between sessions you will set-up your channels / social media pages, if you haven’t already)
Session Two – (2 hours) Planning, managing, monitoring, maintaining
5. A Simple Strategy
Follow a simple, proven strategy that works to deliver your marketing message
6.
7.
8.
9.
The Social Media Key
Learn where most businesses fail on Social and how to ensure your business succeeds
Time Management
You’re a busy business owner, use tools to manage social media time
Create the Conversation
Receive engaging content ideas that we all like and connect with
Know Your Competition
Learn how to secretly monitor your industry
10. BONUS
Some hot tips & tricks
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Phone: 1300 655 477
w w w. e v o l u t i o n d e s i g n . c o m . a u
branding
•
websites
•
marketing
© Evolution Design Agency
Targeted Training Sessions to
Improve Your Business Identity
w w w. e v o l u t i o n d e s i g n . c o m . a u
Package One
Content Marketing is:
“Content marketing is a marketing technique of creating and distributing valuable,
relevant and consistent content to attract and acquire a clearly defined audience
– with the objective of driving profitable customer action.”
The aim of the two workshops is to have you walking away feeling confident with your new online marketing strategy.
 You will be supported and guided by Lisa and benefit from her 15 years industry experience
 The mentoring isn’t just ‘theory’ we actually put into practise the tips and tools providing your
business with immediate benefits
 You will be inspired and equipped with the knowledge of how to best use the
recommended tools and platforms most relevant and suitable to your specific business.
 You will have a understanding of Social Media psychology and how it relates to your
business, with this knowledge - where others fail, you can succeed
 You will have created a platform where trust and connection can grow around your brand;
consequently encouraging more sales conversions
 Your brand will have a clearer, stronger message than ever before. Inspiring you and
reigniting your passion for business
Client Testimonial:
“Just returned from Social Media mentoring session with Lisa Dale of Evolution Design Agency. Wow! Lisa’s inspiring,
engaging & highly informative sessions have equipped me with a whole swag of tools. I am so much more equipped
to channel my social media energy in a positive way. Thankyou Lisa. Your evolution is contributing to mine.”
- Kim Doherty, Owner of Kim Doherty Textiles
Read more here: www.evolutiondesign.com.au/about-us/testimonials/
For more information or to book your one on one session with
branding and web guru Lisa Hein contact us today.
Ph 1300 655 477 or email [email protected]
.............................................................................................................................................................................................................................................................................
Phone: 1300 655 477
w w w. e v o l u t i o n d e s i g n . c o m . a u
branding
•
websites
•
marketing
© Evolution Design Agency