STARRS
upgrade your payments Operating System
Vision / Elevator Pitch
STARRS strives to be the iOS or
Android of payments processing.
patent-pending data analytics
ensure the continuity of the
payment method by increasing
approvals and reducing friction
valuable, easy, and safe upgrade
to existing payments processing
platforms designed by trusted
Industry experts
One-Size-Fits-All
payments
processing
causes friction
Tested Methods - Proven Results
Strategic Tool for Assessing
Recurring Revenue Streams
$1.17 Billion
in profitability for our <50 clients
$77 Million
for their processing providers
STARRS
The Problem:
Payments Processing is outdated and ineffective for
frictionless commerce.
Current Solutions:
Existing processing Systems are One-Size-Fits-All
Cookie-cutter
service
More declined
transactions
Frictionless experience ends,
subscription service interrupted,
IoT items don’t work
Subscription,
Tap, App, &
Hands-Free
Payments fail
Product / Service
Strategic Tool for Assessing Recurring Revenue Streams
STARRS
analyzes the
Merchant’s
operational and
transactional data
creates customized
logic that it feeds to
the processing
system through an
API
more continuous approvals
of payment methods
How it works
Data points specific to
each MID gathered and
communicated to STARRS
STARRS creates custom
logic and sends it to the
processing system
Logic implemented and
transaction goes for
settlement
STARRS
STARRS
submits
updated logic
Processing system sends rolled-up
response codes back to STARRS
for Machine Learning Analysis
Bank sends response
codes to processing
system
The Industry Operating System
by sliding STARRS underneath the existing processing
platform, upgrade is easy, safe and valuable
Secure
Available
through API
No transmission of credit card
number or ACH account info
to/from STARRS
Agile
Accessible
STARRS
Regular updates keep the
user’s Payments offerings
current, relevant and agile
Revenue Model
Customers:
Acquirers, Processors, Gateways and Non-Bank
companies that process recurring and re-occurring
digital payments
CLV: unlimited as long as they continue to accept
subscription or re-occurring revenue from digital
sources, but the number of MIDs can fluctuate
Pricing:
1. Consulting fee for integration,
2. license fee,
3. plus a cost per month/per MID
Market Opportunity
DIGITAL COMMERCE encompasses
payments processed by:
Banks
Select Online Retailers
Acquirers
Processors
Mobile
HealthTech
Insuretech
$2.37 trillion
revenue
projected
in 2017
Examples of ROI
Of-TheMonth-Club
Credit
Monitoring
+$6.2 M
+$3.15M
Identity
Theft
+$1.6 M
*
Online
Gaming
+$1.4M
TO THE PROCESSOR
TO THE MERCHANT
+$43 M
+$69M
+$15 M
+$2.3M
analog application*
*
Case Study #1
CLIENT:
Score Sense (One Technologies)
In Month 8 of the Chargeback Program
STARRS UNCOVERED: o Leaks along the subscription
RESULTS:
chain
o Improper decline recycling
o Compliance Issues
Chargeback
ratio fell
Approvals
Increased
-73%
+18%
Operating
Costs Down
-6%
*
Case Study #2
CLIENT:
Meredith Publishing
STARRS UNCOVERED:
o Too many declines
o High fees
o Improper vendors
RESULTS:
Custom
Strategies
Created
3*
Approvals
Increased
+13.8%
*Different strategies for weeklies, monthlies and annuals
Operating
Costs Down
-8%
Case Study #3
*
Ipsy
STARRS UNCOVERED:
RESULTS:
o Payments out of synch
with fulfillment &
operations
o High number of card
declines
More
Subscriber
Shipments
Approvals
Increased
+3/mo.
+22%
Operating
Costs Down
-8%
The Next 120 Days: Strategy
Partnership
Development &
Exclusivity Discussions
Prospective
Clients
Currently
in Due-Diligence
Plan:
Continue to leverage existing relationships for partnership by 4/1/17
-or- Secure investment and begin development
Development Goals
Close 1-3
Initial Partner
Integrations
Seed
Round
Onboard initial
integration partners
Money2020
Launch
Close 3-5
integration
partners from
Money 2020
R & D,
Sales &
Marketin
g by
Founders
Jan - Nov 2017
Phase 1
Money 2020
Sponsorship
Onboard 2nd group of
integration partners
Jan ‘18 – Oct ‘18
Nov ‘17 – April ‘18
Phase 2
Investment Goals
Sign 1-3 Initial
Partners
Seed
Round
Boot
strapped:
$918,489
by
Founders
(RDSM)
Onboard initial
integration partners
Money2020
Launch
Sign new
integration
partners from
Money 2020
Jan - Nov 2017
Money 2020
Sponsorship
Onboard 2nd group of
integration partners
Jan ‘18 – Oct ‘18
Nov ‘17 – April ‘18
Complete Development
Phase 2
Phase 1
$1.5mill
•
•
•
•
•
Hire Developers
Establish Cloud Services
Design and Build API
Market to Industry Influencers
Continue Business Development to Close
Initial Integrations
$1.5mill
•
•
•
•
Exec Hires: CEO, VP Biz Dev
Market to Wider Industry Field
Hire Relationship Mgr & Outside Sales Staff to
sign smaller integration partners
Increase Cloud Services
Concerns and responses
Development on technology
has not begun
Estimated development 6-9
months can begin immediately
Founders require salary during
development phase
Quick revenue stream during
development once client
MOU or Contract is signed
No current customers signed
Undeniable interest among
partners, and many warm leads
Competition
STARRS
MetricsCo
Transverse
vantiv
Team
Scott
Tivey
Michele
Tivey
Patent teams for the
continuous service
model and systems
President, SMT Media,
payments marketing
and messaging strategy
Founder, SCT Publications
with exit to Seacoast
Publishing
Attorney, firm
owner, managing
partner
system builders
newsmakers
expert witnesses
speakers
STARRS
upgrade your payments Operating System
203.557.9555
[email protected]
thank you