Letter to Parents

Dear Parents:
It is my pleasure to announce that as of [DATE], we will begin using a new platform
called Hero to track student behavior at [SCHOOL NAME]. The decision to bring Hero in
to our school was made with one goal in mind: to make [SCHOOL NAME] a better and
more positive environment to grow and to learn.
What does Hero do?
The Hero program is used by schools nationwide for recognizing stand-out student
behavior. We are excited to have Hero here at [SCHOOL NAME]. Hero will help us
operate efficiently, and it will help us keep consistent policies running throughout the
school. Hero will keep an accurate record of things like tardies, school event
attendance, classroom participation, and positive student behavior. Hero allows our
staff to be more data driven—and do more with less.
How will this affect my child’s day-to-day?
In the simplest sense, Hero will help [SCHOOL NAME] run more efficiently, which means
that the biggest impact of the program will be that your child will spend more time in
class. Many Hero schools have seen big changes in school climate, which means that
that time will be safer and more productive, too.
However, Hero may be met with mixed reactions by your child because we are using it
to create tardy passes and hold students accountable for tardiness and other
disciplinary events. We believe that accountability teaches responsibility, and schools
have used Hero to drastically reduce tardies just by making sure students are held
accountable. There are also some positive aspects to Hero, which should help most
students see the program as a part of what we do at our school.
What does all this mean for my child’s privacy?
Hero takes their responsibility to protect sensitive student information very seriously.
Along with top of the line technical security, they have internal policies that put your
child’s privacy first. It’s also important to note that Hero doesn’t store any SSNs or
student health records, and that the data Hero collects is strictly behavioral.
At [SCHOOL NAME], your child’s privacy, security and safety are of the
utmost importance to us. Because of this, we will work closely with Hero to ensure that
the programs we put in place are not only FERPA compliant, but also compliant with all
requirements unique to our state, our district, and our school.
We’re extremely excited to bring Hero into [SCHOOL NAME], and look forward to seeing
the positive impact that it will have.
If you have any questions about who Hero is and what they do, you can learn more
about them at herok12.com.
Sincerely,
First Last
Principal