Apresentação do PowerPoint

Savings Banks and Foundations,
contribution for a sustainable society
“Savings banks: the retail gateway to a global market.
Driving sustainable development”
Mr. Mario Maia, Special Advisor,
Caixa Economica Federal do Brasil
21 – 22 September 2006, Kuala Lumpur
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CAIXA’s Profile
Caixa Econômica Federal is a
overnment-controlled financial
institution, operating throughout
Brazilian territory
• member of the Brazilian Financial
Our Mission
System
CAIXA’s mission is to improve the life quality of
• linked to the Finance Ministry
society, by acting as intermediary in funds and
• acts to assist the credit policy of the
financial transactions of any type, operating,
Federal Government
primarily, in urban development, housing, water
• Member of Global Compact
This year, CAIXA completed 145
services and infrastructure; and in management of
funds, programs and services of a social nature.
CAIXA has the following fundamental values:
years of age.
• its actions should be directed to meet the
expectations
of society and of clients
• a permanent quest for excellence in the quality
of its services
• financial equilibrium in all its transactions
• ethical conduct guided exclusively by the values
of society
• respect for, and the allocation of value to, the
individual human being
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Our Vision
In addition to being an integral part of CAIXA’s social mission, Social
Responsibility is also present in our Vision for 2015:
• CAIXA will be a worldwide benchmark as an integrated public bank,
profitable, socially responsible, efficient, fast to act and with a
permanent capacity for self-renewal
• it will maintain the leadership in implementation of public policies
and will be a strategic partner of state and municipal governments
• it will consolidate its position as the bank of the majority of the
Brazilian population, with a significant presence in the corporate
segment and excellent relationship with its clients
• it will employ high technology in all service channels,
and will be outstanding for its management of people, who will
be recognized in their merit, receive training in new skills and
have a developed public spirit
• it will maintain solid, cohesive and innovative relationships
with partners who have a strong social commitment
Brazil Craftwork with Design Project
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This unique project fosters local economic activity, strengthening
CAIXA's institutional image with various sections of the public.
• won the Third Marketing Best social responsibility of São Paulo, and
from the Top Social of Rio de Janeiro – in the “third Sector” categori as
well as being recognized bay Exame magazine in the Exame Guid to
Good Corporate Citizenship
CAIXA digital inclusion
projects
• CAIXA is member of the Technical Committee for
Digital Inclusion for Brazilian Ministry of Planning,
Budget and Management and the Executive
Committee for the Brazil Home Project. In
conjunction with government efforts do reduce
indices of digital exclusion, the Board of Directors
determined through Resolution number 1434/2005,
which provides for the donation of microcomputers
considered unusable in the company network, that
entities may present proposals for the use of this
equipment in digital inclusion projects that
strengthen social development, particularly in areas
presenting a low Human Development Index (HLI)
Policies for Women
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Free individual taxpayer registration (CPF) for women
In 2005, CAIXA promoted for the second year in a row free insurance of the Individual
Taxpayer Registration (CPF) card for 315,000 women throughout Brazil in observance of
the International Women’s Day.
This registration provides women access to federal government social programs such as
Zero Hunger Program, Bolsa Família (Family Assistance Program) and the National
Program for the Strengthening of Family Agriculture (PRONAF). It also helps them open
bank accounts and apply for micro-credits loans.
Use of fiscal incentive
mechanisms for activities
linked to culture or social
development
The amount equivalent to 1% of the income tax
payable, was donated to the Children and
Adolescents Rights Fund, for implementation of the
National Network for Location and Reintegration
of Missing Children and Adolescents.
National Movement for Citizenship and Solidarity
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CAIXA is a member of the inter-ministerial Committee for Social
Inclusion of Trash Gatherers, created in september of 2003 with the
aim of:
• implementing the inter-ministerial project “Trash and Citizenship:
Fighting Hunger and the Eradication of Illegal Landfills”, wich
provides decent living and working conditions for Street Recyclers
and supports the appropriate managemente and disposal of solid
waste in towns;
• creating sectorial policies and monitoring the implementation of
programs for trash gatherers;
• defining monitoring and evaluation mechanisms to coordinate
activities at the local level.
CAIXA Lotteries sponsor the Brazilian
Paraolympics Committee (CPB)
CAIXA renewed its sponsorship of the Brazilian Paralympic Committee through
the Lottery Development Fund (FDL), from January to December of 2005, for a
total of US$ 1.7 million, which throug the CAIXA Top-Level Athlete Program
granted financial support to 12 record-holding athletes and to the CAIXA Lottery
Brazil Paralympic Circuit, a pioneering and unique circuit staged in six cities:
Belo Horizonte, Recife, Rio de Janeiro, Fortaleza, Porto Alegre and São Paulo, for
track and field, swimming and judo.
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Case Presentation
Local Management
CAIXA Best Practices Program
Since 1999, CAIXA has been indentifying, evaluating and
disseminating the best local management practices, of which it
was a partner through financing, sharing of information and
technical support. In the 2005 addition, the category
“Environmental Management” was on of the 10 most awarded,
which demonstrates the importance of participation in
environmental projects.
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CAIXA, One of the Best Companies to Work for
Administration based on Social Responsibility
and Sustainable Development
National Public Administration Award 2006
•Over the last four years CAIXA has strived to strengthen its
action in accordance with the principles of social responsibility
and sustainable development and in seeking to establish an
environment propitious for generating results in keeping with
such values, has included as one of its major challenges in its
•CAIXA received the award in the Category “Public & Mixed
Vision of the Future: “To be one of the best companies to work
Capital Companies”, for its quest for excellence in administering
for”
Employment Benefit Deposit Funds – FGTS.
Confirmation of the effort made to consolidate the meeting of
Granting the awards corresponds to highlighting those among
this challenge came in the form of CAIXA’s classification among
the participating organizations that showed improvements in
the 150 best companies to work for by the 2006 Edition of Guia
the direction of innovation and opening channels for improving
Exame – Você S.A, as a result of a survey on environmental
quality of life.
quality at work and Human Resources Management in
companies located in over 100 Brazilian cities.
Best Megafunds Administrator – Personal Investments 2006
•CAIXA was chosen as the best company administering Megafunds in investments
with assets of over US$ 500 million.
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