Innovation strategy at
the Danish Road
Directorate
Frederik Hoedeman Project Coordinator,
MA Political Science
Innovation strategy
R&D strategy
•
Keeping updated on information and getting wiser on
the use new ideas
•
Applied research, development and demonstration
•
Internal R&D board ensuring coordination, selection
and funding of new projects
Innovation strategy
International study
•
Interviews and litterature study of Statens Vegvesen
(N) Trafikverket (S), BAsT (D) and Rijkswaterstaten
(NL)
•
Complete surprise: all working with innovation
•
Future scenarios for challenges, focus on
implementation and open innovation
Innovation strategy
Innovation- a definition
Definition: “the conversion of great knowledge and
ideas into new or improved products, processes, or
services help solving key challenges”
Innovation strategy
Big business: Unilever
Innovation strategy
Key principles for new strategy
•
We need buy-in: Just three pages!
•
Formalised innovation governance
•
Involves the organisation
•
Implies formulating challenges and wants
•
Innovation as a means of attracting funds
•
Open innovation whenever applicable
•
Celebrate, embrace risks!
Innovation strategy- CHANGE DOES TAKE TIME!
Key principles for new strategy
•
Change does takes time
Innovation strategy
Shifts from R&D to Innovation
•
From knowledge work (how, when, who etc.) to
knowledge management (why)
•
From supply side to demand side
•
From a (rather) predictable system to a messy one
Innovation strategy & R&D strategy
Differences: R&D and innovation
INNOVATION
R&D
temaer
Innovation strategy
Innovation- lets get started
Envision
Programme
strategy
Engage
Challenges
and wants
Evolve
Idea
development
proposals
Evaluate in
teams
Approval
Execute
Project starts
Innovation strategy
Change is hard…
Innovation strategy
But we’ll be patient…
Thank
you!