Joint Network and Market Design for Content and Spectrum
Sharing in Future 5G Networks (JoiNtMaCS) Project
M. Latva-aho, H. Bagheri
Collaborated with A. Abouzeid, Rensselaer Polytechnic Institute, USA; P. Ahokangas & S. Moqaddamerad,
Business School, University of Oulu; H. El Gamal, Department of Electrical & Computer Engineering, The
Ohio State University, USA
13.11.2015
16.11.2015
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Objectives
 Design innovative/alternative business models for small cells
 Explore new revenue generation through small cell services
 Explore innovative caching-based/content-based services for small cells
In general small cell business models should address both the short
term challenges such as savings in network total cost of ownership
and the longer term challenges such as improving customer loyalty
and exploring new revenue streams.
http://www.smallcellforum.org/
© Centre for Wireless Communications, University of Oulu
16.11.2015
3
Research Questions
 What are generic challenges and benefits of micro
operators?
 What are the key actors in micro operators business
model?
 Can macro operators benefit from micro operators?
 How micro operators can introduce innovative new
services?
 How micro operators can monetize the services?
© Centre for Wireless Communications, University of Oulu