What’s That Slogan?
Sports & Entertainment Marketing
Classroom Challenge
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© 2007 by Sports Career Consulting, LLC
What’s That Slogan?
HOW TO PLAY:
1)
Divide the class into two teams
2)
Create team names
3)
Desks should be facing the other team
4)
Lesson focus on licensing and branding
5)
Game begins with slogans from sports and
entertainment company products flashing on
the screen
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© 2007 by Sports Career Consulting, LLC
What’s That Slogan?
HOW TO PLAY:
6)
The first team to raise a hand answers first
7)
One point per correct answer (accurate identification
of the product or company represented by the
slogan)
8)
Team LOSES one point for wrong answers
9)
Team with the most points at the end of the game is
the winner!
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© 2007 by Sports Career Consulting, LLC
What’s That Slogan?
GOOD LUCK!
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What’s That Slogan?
Slogan #1:
“Just Do It”
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What’s That Slogan?
Slogan #2:
“Click, clack”
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What’s That Slogan?
Slogan #3:
“Impossible is
nothing”
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What’s That Slogan?
Slogan #4:
“Is it in you?”
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What’s That Slogan?
Slogan #5:
“We got next”
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What’s That Slogan?
Slogan #6:
“It gives you wings”
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What’s That Slogan?
Slogan #7:
“Where Amazing
Happens”
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What’s That Slogan?
Slogan #8:
“Comedy Night
Done Right”
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What’s That Slogan?
Slogan #9:
“Must See TV”
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What’s That Slogan?
Slogan #10:
“Give Bees A Chance”
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What’s That Slogan?
Slogan #11:
“One World.
One Dream.”
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What’s That Slogan?
Slogan #12:
“Feel The Thunder”
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What’s That Slogan?
Slogan #13:
“Breakfast of Champions”
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What’s That Slogan?
Slogan #14:
“hydrate responsibly”
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What’s That Slogan?
Slogan #15:
“Hot Winter Nights”
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What’s That Slogan?
Slogan #16:
“The Worldwide
Leader In Sports”
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What’s That Slogan?
Slogan #17:
“You’re A Fan, You Just
Don’t Know It Yet”
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What’s That Slogan?
Slogan #18:
“1,000 songs in
your pocket”
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What’s That Slogan?
Slogan #19:
“It’s In The Game”
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What’s That Slogan?
Slogan #20:
“The Greatest
Show On Earth”
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What’s That Slogan?
ANSWER
KEY
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What’s That Slogan?
Slogan #1:
“Just Do It”
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…Nike, Inc.
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What’s That Slogan?
Slogan #2:
“Click, clack” …Under Armour
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What’s That Slogan?
Slogan #3:
“Impossible is
nothing” … adidas
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What’s That Slogan?
Slogan #4:
“Is it in you?” … Gatorade
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What’s That Slogan?
Slogan #5:
“We got next”
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… WNBA
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What’s That Slogan?
Slogan #6:
“It gives you wings” … Red Bull
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What’s That Slogan?
Slogan #7:
“Where Amazing
… NBA
Happens”
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What’s That Slogan?
Slogan #8:
“Comedy Night
Done Right”
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… NBC
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What’s That Slogan?
Slogan #9:
“Must See TV”
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… NBC
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What’s That Slogan?
Slogan #10:
“Give Bees A Chance”
… The Bee Movie
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What’s That Slogan?
Slogan #11:
“One World. One Dream.”
… 2008 Olympic Games
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What’s That Slogan?
Slogan #12:
“Feel the Thunder”
… NASCAR (2002)
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What’s That Slogan?
Slogan #13:
“Breakfast of Champions”
… Wheaties (coined originally in 1933)
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What’s That Slogan?
Slogan #14:
“hydrate responsibly”
… Glacéau (makers of VitaminWater)
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What’s That Slogan?
Slogan #15:
“Hot Winter Nights”
… AVP (newly launched pro volleyball
winter indoor tour)
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What’s That Slogan?
Slogan #16:
“The Worldwide
Leader in Sports” … ESPN
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What’s That Slogan?
Slogan #17:
“You're a fan, you just
don't know it yet” … MLS
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What’s That Slogan?
Slogan #18:
“1,000 songs in your pocket”
… Apple (slogan used to promote the first
generation iPod product)
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What’s That Slogan?
Slogan #19:
“It’s In The Game”
… EA Sports
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What’s That Slogan?
Slogan #20:
“The Greatest Show On Earth”
… Ringling Bros. and Barnum & Bailey Circus
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What’s That Slogan?
END
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© 2007 by Sports Career Consulting, LLC