Q6 – How Does Competitive Strategy Determine Business Processes and
Structure of Information Systems?
• Each business must first analyze its industry and choose a
competitive strategy. Will it be a low-cost provider or
differentiate its products from competitors?
• Then it must design its business processes to span valuegenerating activities.
• Once those decisions have been made, a business can
structure an information system that supports its business
processes.
© Pearson Prentice Hall 2009
3-1
Q6 – How Does Competitive Strategy Determine Business Processes and
Structure of Information Systems?
Fig 3-10 Business Process & Information System for Bike Rental
© Pearson Prentice Hall 2009
3-2
business processes.
The Five Competitive Forces That
Shape Strategy
• http://www.youtube.com/watch?v=mYF2_FBCvXw