REVIEW 3.3 GROWTH OF FIRMS How do firms grow? Internal Growth- Increasing sales External Growth – Merger or Takeover INTERGRATION - This occurs when two firms come together through either a merger or takeover Benefits of Growth Benefits OF Growth: Increased profits Increased Market share New Ideas from other business Reduced competitors Economies of Scale May not need all the workers. Costs of Growth Two managers- disagreements The businesses may have different objectives Costs money to merge/takeover Possible higher prices to pay Possible diseconomies of scale Possible job losses Less choice/ variety Past paper questions 2010 Q 1d (8) REVIEW 3.4 ECONOMIES AND DISECONOMIES OF SCALE Economies of Scale Internal Economies of scale External Economies Risk Bearing Occur when an industry grows Financial Transport links improved Marketing Local training Technical Education opportunities Managerial Purchasing Diseconomies of Scale These come about because the firm is ‘too big’. Loss of control Lack of co-ordination Lack of co-operation Past Paper Questions Specimen paper – Q10 (3) Q11 (6) 2010 – Q1a (2)
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