Protestant Pastor Views of
the Accuracy of News
Coverage
Survey of 1,000 Protestant Pastors
2
Methodology
The telephone survey of Protestant pastors was
conducted October 7-14, 2010
 The calling list was randomly drawn from a list of
all Protestant churches. Up to six calls were
made to reach a sampled phone number
 Each interview was conducted with the senior
pastor, minister or priest of the church called
 Responses were weighted to reflect the
geographic distribution of Protestant churches

3
Methodology Continued
The completed sample is 1,000 phone
interviews
 The sample provides 95% confidence that the
sampling error does not exceed +3.2%
 Margins of error are higher in sub-groups

Protestant pastors view Fox News as the most
accurate and fair of the 7 organizations in
covering news, but only a minority hold this view.
Among Protestant Pastors
CNN
28%
FOX News on national cable
47%
MSNBC
14%
PBS
31%
CBS
19%
ABC
20%
NBC
19%
None of these
22%
Not Sure
8%
0%
10%
20%
30%
Q. “Overall, which, if any, of the following organizations is accurate and fair in covering news?”
Note: “None of these” and those who were not sure are exclusive responses; these respondents did not indicate another response.
40%
50%
4
Protestant Pastor Views of
the Accuracy of News
Coverage
Survey of 1,000 Protestant Pastors