Promoting Scuba and your
Organization with OUC at
Scuba World
Raimund Krob, President
Ontario Underwater Council
http://www.outdooradventureshow.ca/toronto/index.html
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OUC Members Promotional
Opportunities at Scuba World:
1. No-cost displaying of your organization’s
promotional flyers, brochures, &
coupons at the OUC Booth for duration
of Show
2. No-cost 2-hour time-slots at the OUC
Booth for Member Org. reps.
3. No-cost 30-minute time-windows to put
on shows in the OUC-Coordinated
Scuba Demo Tank
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Promoting with
Brochures and Flyers
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Displaying of Members’
Promotional Flyers & Brochures
• Must be received in OUC office by February 1st
2007
• Brochures may not be larger than 8.5” by 4”
• Flyers may not be larger than 8.5” x 11”
• Coupons may not be larger than 8.5” x 11”
• Will be displayed at OUC Booth alongside other
OUC members’ literature
• Unused literature will not be returned, but will be
distributed at future OUC events (Ice Floe Race,
Treasure Hunt, etc.) until supply is used up.
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Promoting at the OUC
Booth
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OUC Booth
•
•
•
OUC makes 2-Hour Time-Slots for all show hours available to OUCMember Organizations free of charge!
Limit of 4 members at booth at any one time 2 Board & 2 Member Org.
Bring:
– Brochures (no larger than 8.5” x 4” please)
– Flyers (no larger than 8.5” x 11” please)
– Promotional Material (Discover Scuba vouchers, course coupons, etc.)
•
While you are a guest at the OUC Booth:
– Your 1st allegiance needs to be to the Ontario Scuba Community and the OUC
– Your 2nd allegiance needs to be to your fellow booth-mates
– Your 3rd allegiance needs to be to your organization
•
Book by e-mailing days and time-slots to:
[email protected]
*Note: Not every member org. may all their requested time slots. Final schedule
will be communicated to all 2 weeks before show.
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What to do at the OUC Booth
Tell them about
diving
Ontario’s
shipwrecks!
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OUC Booth, Scuba World 2006
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Promoting at the
OUC-Coordinated
Scuba Demo Tank
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Your Goals:
• Engage!
• Entertain!
• Excite!
• Educate!
The more of the above you can
do with the crowd, the better!
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Recommended Staffing
•
•
•
•
1 Announcer
1 Buddy team (2 Divers) per session
1 Diver-Support person
2-3 people to hand out flyers, brochures,
coupons, answer questions, etc.
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Divers
•
•
•
•
If demonstrating skills => be proficient!
Move slloooooooowwwwllllllyyyy...
Make it look EASY!
Pay attention to what the announcer wants
you to do.
• Try to connect with the audience
• Be safe and have fun!
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Demo Tank Schedule
Fri. Feb. 23rd
Organization
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
12:30 PM - 1:15 PM
Available
1:30 PM - 2:00 PM
Available
2:15 PM - 2:45 PM
Available
3:00 PM - 3:30 PM
Available
3:45 PM - 4:15 PM
Available
4:30 PM - 5:00 PM
Available
5:15 PM - 5:45 PM
Available
6:00 PM - 6:30 PM
Available
6:45 PM - 7:15 PM
Available
7:30 PM - 8:00 PM
Available
8:15 PM - 8:45 PM
Available
(11 Time-Slots)
Sat. Feb. 24th
Organization
10:15 AM - 10:45 AM
Available
11:00 AM - 11:30 AM
Available
11:45 AM - 12:15 PM
Available
12:30 PM - 1:15 PM
Available
1:30 PM - 2:00 PM
Available
2:15 PM - 2:45 PM
Available
3:00 PM - 3:30 PM
Available
3:45 PM - 4:15 PM
Available
4:30 PM - 5:00 PM
Available
5:15 PM - 5:45 PM
Available
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
(10 Time-Slots)
Sun. Feb. 25th
Organization
10:15 AM - 10:45 AM
Available
11:00 AM - 11:30 AM
Available
11:45 AM - 12:15 PM
Available
12:30 PM - 1:15 PM
Available
1:30 PM - 2:00 PM
Available
2:15 PM - 2:45 PM
Available
3:00 PM - 3:30 PM
Available
3:45 PM - 4:15 PM
Available
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
(8 Time-Slots)
Show management reserves the right to assign
some time-slots to other-than-OUC Members
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How to Book
• E-mail the days and times your
organization would like to present to
[email protected]
before 2007-01-31
• Not everybody may get their all their
preferred time slots. The final schedule will
be communicated to 2007-02-02, 2 weeks
before the show.
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What NOT to do at the Show…
1. Don’t have people demonstrate skills unless
they are totally and completely proficient and
can make it look easy and fun.
2. Announcers: Don’t mention the bad things that
can happen. It doesn’t help attract people to
the sport.
3. Divers: Don’t forget to make a pit-stop before
you get in the tank
4. Don’t bang on the tank or the plexiglass.
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Safety & Comfort
Considerations
• Pool will be heated and water will be sampled
twice daily and treated as appropriate
• Enter & Exit tank carefully!
• 1st Aid & O2 (courtesy OUC) will be on site
• On-site changing & washroom facilities, (key at
OUC Booth).
Demo Tank Participants have the final right of
refusal if they believe the tank is unsafe or
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uncomfortable.
Scuba Demo Tank, Scuba World
2006
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