Channels Audit Summary
October 2013-June 2016
Overview of Channels
• CommunityHealth Website
• Facebook
• Twitter
• LinkedIn
• Constant Contact
Website
45000
Visits
40000
Unique Users
35000
30000
25000
20000
15000
10000
5000
0
Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
2013 2014 2014 204 2014 2015 2015 2015 2015 2016 2016 2016
3
Facebook
Likes
2000
1800
1600
1400
1200
1000
800
600
400
200
0
1453 1521
1594 1644
1720
749 806
710
662
547 597
Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
2013 2014 2014 2014 2014 2015 2015 2015 2015 2016 2016 2016
4
Facebook
Post Reach
Total Number of Posts
90000
1200
965
1000
80000
70000
800
60000
600
498
40000
400
200
50000
30000
163
20000
10000
0
2014
2015
2016 (Q1
and Q2)
0
Q4 Q2 Q4 Q2 Q4 Q2
201320142014201520152016
5
Twitter
Followers
500
450
400
350
300
250
200
150
100
50
0
390
290
413
441
334
192
104
47
137
138
55
Q4
Q1
Q2
Q3
Q4
Q1
Q2
Q3
Q4
Q1
Q2
2013 2014 2014 2014 2014 2015 2015 2015 2015 2016 2016
6
Twitter
Total Number of Tweets
700
596
600
500
400
353
300
242
200
100
0
2014
2015
2016 (Q1 and 2)
7
LinkedIn
Followers
1200
1000
840
970
726
800
600
400
922
249
315
374
425
471
556
614
200
0
Q4
Q1
Q2
Q3
Q4
Q1
Q2
Q3
Q4
Q1
Q2
2013 2014 2014 2014 2014 2015 2015 2015 2015 2016 2016
8
LinkedIn
Total Number of Posts
177
157
30000
25000
20000
15000
10000
50
5000
0
2014
2015
2016 (Q1
and Q2)
Q4 2013
Q1 2014
Q2 2014
Q3 2014
Q4 2014
Q1 2015
Q2 2015
Q3 2015
Q4 2015
Q1 2016
Q2 2016
200
180
160
140
120
100
80
60
40
20
0
Impressions
9
Constant Contact (Email Subscribers)
16000
14000
12000
10173
10000
8000
6622
10991 11068
11871
12455 12978
13620 13850 14109
7280
6000
4000
2000
0
Q4
Q1
Q2
Q3
Q4
Q1
Q2
Q3
Q4
Q1
Q2
2013 2014 2014 2014 2014 2015 2015 2015 2015 2016 2016
10
Constant Contact (Email)
Total Number of Messages Sent
85
90
80
70
60
50
40
32
27
30
20
10
0
2014
2015
2016 (Q1 and Q2)
11