20090907-NEWS--0001-RG1-CCI-CD_-- 9/2/2009 3:39 PM Page 1 CRAIN’S DETROIT BUSINESS September 7, 2009 Page E1 Extra GOOD FOR PATIENTS – AND THE BOTTOM LINE? Hospital food goes healthy, Page E6 Monthly news for health care professionals People We have quadrupled “ the number of cases (we Nayana Dekhne, M.D., is the new chair of William Beaumont Hospitals’ breast care program. Dekhne has been interim director of the program since April 2008. Dekhne Eric Ayers, M.D., an assistant professor of internal medicine/ pediatrics and associate program director of internal medicine/pediatrics with the Wayne State University School of Medicine, Ayers was the blue ribbon winner of the Parents’ Pick Awards 2009 program conducted by ParentsConnect, the online parenting Web site of television broadcaster Nickelodeon. Rhonda Walker, B.A., R.N., MBA, CLNC, has been named nursing manager for surgical services for Doctors’ Hospital of Michigan in Pontiac. Walker has a long background in Walker operating room nursing as well as health care consulting through her own company, Walker & Associates. Frank McGeorge, M.D., emergency department physician at Henry Ford Hospital, has been appointed president of the Michigan College of Emergency Physicians. McGeorge will serve as official representative of Michigan College. He will chair its board of directors and executive committee. Mark Juzych, M.D., M.H.S.A., professor and associate chair of ophthalmology for the Wayne State University School of Medicine and Kresge Eye Institute and associate dean for graduate medical education for the School of Medicine, was appointed chairman of the Ophthalmology Residency Review Committee for the Accreditation Council for Graduate Medical Education for a four-year term. John Carethers, M.D., has been named chair of the University of Michigan Department of Internal Medicine effective Nov. 1, pending Board of Regents approval. Carethers, a Detroit native whose medical degree is from Wayne State University, currently is chief of the University of California-San Diego School of Medicine’s Division of Gastroenterology. He succeeds interim chair John Del Valle, M.D., professor of internal medicine. investigate and prosecute in Detroit). ” Terrence Berg (left), U.S. attorney FACTS ABOUT FRAUD Health care insurance fraud is a felony under Michigan’s Health Care False Claims Act, punishable by up to four years in prison, a $50,000 fine and loss of health insurance. Since March 2007, when the Medicare Fraud Task Force began operations in Miami, Los Angeles, Detroit and Houston, more than 293 individuals have been indicted. Those individuals or organizations they represented are accused of improperly billing the Medicare program for more than $700 million. In 2008, Medicaid fraud units collected more than $1.3 billion in restitution, fines, penalties and settlements, according to an annual report issued last month by the HHS inspector general’s office. The Medicaid fraud units, most of which are housed in each state’s attorney general’s office, also led to 1,314 convictions and the exclusion of 755 providers from participating in Medicare or other federal health programs. From 1980 to April 2009, Blue Cross Blue Shield of Michigan either referred to law enforcement for recovery or saved through nonpayment approximately $267 million. Of 34,988 cases opened, Blue Cross closed 33,473, referred 3,645 cases to law enforcement and had 2,090 convictions. The fraud files MEDI-SCAMS Types of fraud include the following: Billing for services not rendered or not medically needed, and “up-coding,” or billing for a higher medical diagnosis or more services that are more lucrative. Kickbacks — receiving and giving money, assets or services for patients. Physicians who financially benefit by working with outpatient providers — including home health agencies, durable medical equipment firms and rehabilitation providers — to improperly approve medical services. Recruiters in Detroit who go door-to-door and solicit Medicare beneficiary numbers to sell to health care providers. NATHAN SKID/CRAIN’S DETROIT BUSINESS Expanded team gets tougher on health care cheats BY JAY GREENE CRAIN’S DETROIT BUSINESS I t is well known that Michigan and metro Detroit have a great national reputation for health care quality and innovation. Many top providers — including the University of Michigan Health System and The problem: Is Henry Ford Medical fraud increasing? Group — are based in Page E3 Advice: Keep your the state. But Detroit also is guard up, Page E4 known as a top region for health care fraud, which is why the federal government has targeted Southeast Michigan and assigned eight FBI agents and three additional prosecutors to beef up investigations, seek indictments, send people to jail and collect FIGHTING BACK fines and restitutions. Over the past nine months, the Detroit Medicare Health Care Fraud Strike Force has announced two major sets of indictments involving nearly 60 health care executives and medical providers, said U.S. Attorney Terrence Berg in Detroit. The providers were indicted for allegedly billing Medicare for services, including infusion therapy, physical therapy and home health services, that were either unnecessary or never provided, Berg said. Other areas targeted by Medicare fraud investigators include durable medical equipment companies, occupational therapy and rehabilitation providers. Hospitals, physician clinics and nursing homes also may become targets, depending on tips from whistle-blowers or suspicious billing trends, Berg said. “We have quadrupled the number of cases” we investigate and prosecute in Detroit,” said Berg. “Between May and late June, we charged 53 people. By announcing them all at once, this will have a more of a deterrent effect than if we just charged one at a time.” The Detroit fraud strike force is part of a larger, national Health Care Fraud Prevention and Enforcement Team, known as HEAT. It includes the FBI, the U.S. Department of Justice, the Centers for Medicare and Medicaid Services, the Department of Health and Human Services’ Office of Inspector General and Blue Cross Blue Shield of Michigan. The nearly 30-member Detroit health fraud task force includes the eight fulltime FBI agents, four prosecutors and See Fraud, Page E2 20090907-NEWS--0002-RG1-CCI-CD_-- 9/2/2009 3:38 PM Page 1 Page E2 September 7, 2009 CRAIN’S DETROIT BUSINESS Health Care Extra Fraud: Expanded team targets health care cheats ■ From Page E1 about 15 investigators working on cases, Berg said. “That is a real difference in terms of manpower. Each one of our attorneys team up with FBI agents, OIG agents and Blue Cross if fraud is involved,” Berg said. Since March 2007, more than 300 providers have been indicted in similar investigations in Miami, Los Angeles, Houston and Detroit for suspicion of falsely billing Medicare for more than $700 million. It is not known how much fraud exists in Detroit. The federal government estimates, however, that 5 percent of the nation’s $2 trillionplus annual health care bill involves fraudulent payments to providers. Another 15 percent of that tab is either unnecessary or the result of duplicative services. “It is hard to say if there has been an increase in health care fraud and complaints in Detroit,” Berg said. “The data that Medicare keeps shows an increase (nationally) in fraudulent billing.” In May, 53 medical providers and health care executives, including two physicians, were indicted in Detroit for allegedly defrauding the federal government out of approximately $50 million. Last December, owners and employees of eight home health agencies in Southeast Michigan were indicted by a federal grand jury in Detroit on charges they were part of a scheme to pay kickbacks in exchange for Medicare patient referrals. Berg said one of the possible reasons more fraud exists in the home health industry in Michigan is the ease of opening a company here. Agustin Arbulu, CEO of Dearborn-based Metro Home Health, said the lack of state licensure for agencies and certificate-of-need regulatory process has contributed to an explosion of agencies in Southeast Michigan in the past decade. “The competition for patients and ease of entry contributes to the problem (of health care fraud),” said Arbulu. “Willie Sutton was asked once why he robbed banks. He said, ‘because that is where the money is.’ Medicare is the new target for the new Willie Suttons.” Founded in 1976, Metro Home Health competes with more than 500 other agencies in Southeast Michigan. The company operates in 10 counties with a daily patient census of about 250 and more than 200 employees. Arbulu said one popular fraudulent scheme is called “patient churning.” For example, Medicare pays for up to 60 days of home health services if a physician certifies the patient needs the services and submits a plan of care. Patients are allowed another 60 days if a physician submits a recertification application with reasons why more care is necessary. “You get a patient well, where they are stable, and you discharge them. Then what happens is they get picked up by another agency,” Arbulu said. “I feel much of this is inappropriate, because we do not discharge people unless they are stable.” Medicare is the “ new target for the new Willie Suttons. ” Agustin Arbulu, Metro Home Health NATHAN SKID/CRAIN’S DETROIT BUSINESS U.S. Attorney Terrence Berg (center) and U.S. Department of Justice trial attorneys Ben Singer (left) and John Neal — all part of the Health Care Fraud Strike Force — talk at the lectern where they hold press conferences in Detroit. Arbulu said agencies must be careful and not discharge a patient too early, because there is the danger they could take a turn for the worse and be readmitted to a hospital. But Arbulu also said some unscrupulous agencies team with physicians to certify a patient for 60 days’ worth of billings. After the 60 days are up and the patient is discharged, the same physician will certify the patient at the second agency and collect what could be considered fraudulent referral fees. “There are only a certain number of patients available, and some agencies work together to keep billing Medicare for the same patient,” Arbulu said. Here are some typical home health schemes: 䡲 “Ringers” go to potential entrepreneurs and help start a home care agency for a fee. 䡲 Paying for referrals. Home health agencies pay other home health agencies, physicians, hospitals, case managers, outpatient therapy, nursing homes and Medicare beneficiaries. 䡲 Buying Medicare beneficiary numbers. Agencies then bill Medicare for services not rendered or not necessary. “It is important to clean up these problems for the integrity of the industry,” Arbulu said. “People make mistakes in coding. But this type of fraud is deliberate misrepresentation and dishonesty. You are trying to collect Medicare payments that you aren’t entitled to. It should be stopped.” Fraud also drives up health care costs. Medicare spending on home health totaled $12.9 billion in 2006, up 44 percent from 2002, according to a 2009 report by the U.S. General Accountability Office. Michigan was the seventhfastest-growing state in the nation in percentage growth of home health spending. From 2002 to 2006, spending grew in Michigan 42 percent, compared with 90 percent in Florida, 62 percent in Illinois and 44 percent in Indiana. But Michigan was the fifth-highest state in the number of home health agencies that billed Medicare during that period. There was a 62 percent increase in agen- cies billing Medicare in Michigan, compared with Texas and Florida, the top two that had more than a 100 percent increase, and Nevada with a 75 percent increase. To address home health and other fraud, Berg said his office uses informants, anonymous tips, information technology and monitoring by Blue Cross and other insurers to identify potential fraud, Berg said. “The task force uses Medicare data and analyzes that data to look for trends,” Berg said. “If you have incredibly large number of claims for infusion and injection treatments in a short amount of time, you look at how many people receive those treatments, and then you begin to look at something that is suspicious.” In Detroit, the cases are being prosecuted by Assistant U.S. Attorney F. William Soisson and attorneys from the fraud section of the DOJ’s Criminal Division, including Deputy Chief Kirk Ogrosky, trial attorneys John Neal and Benjamin Singer and Special Assistant U.S. Attorney Thomas Beimers. Over the past 20 years, federal investigations into health fraud has changed from big-profile criminal prosecutions to a combination of criminal and civil proceedings that seek to recover damages and restitution, said Mark Kopson, chair of health care practice with Bloomfield Hills-based Plunkett Cooney. “We are going to see enhanced activity. If you look how much revenue the fraud prosecutions have been generating, the current administration is clearly contemplating Kopson recovering revenue to partially offset the cost of health care reform,” Kopson said. When health care executives and physicians are convicted and exhaust appeals, Kopson said they sit in prison. “Convictions were achieved with tremendous financial costs,” he said. “The tables began to turn with the enhanced False Claims Act. What once was a cost center is now a revenue center for the federal government.” In July, Michigan Attorney General Mike Cox proposed a new office to audit and investigate Medicaid fraud. In announcing his new program, which would create an independent auditor who would use information technology resources to data mine suspicious claims, Cox said the auditor could save the state $100 million annually. “Twenty percent of the referrals are from the Department of Community Health, but we are barred by law to data mine,” said Matt Frendewey, an AG public information officer. “Prosecutions have skyrocketed in other states that have done this.” Those states are Florida, Texas, Illinois, Kansas, New Jersey and New York. The new agency would oversee state Medicaid contracts, inspect health care provider records and investigate complaints of waste or abuse within the state’s $10 billion Medicaid budget. New York reported recovering $551 million in improperly paid Medicaid funds during the 2008 fiscal year. Michigan has recovered $143 million since Cox took office in 2003. Berg contends that anti-fraud efforts are a critical part of health care reform. “I don’t think the Medicare fraud task force was created in order to be part of reforming the health care system, but I think that certainly anybody who wants to have a good health care system needs to have a vigorous antifraud component,” Berg said. However, in a proposed health care reform bill co-sponsored by the late Sen. Edward Kennedy, DMass., and Sen. Christopher Dodd, D-Mass., health care anti-fraud efforts would be expanded. One provision would create a health care fraud “czar” and a special general counsel to coordinate detection and prevention of fraud, waste and other abuse among agencies. A private-public committee also would be formed to advise the government on how to improve anti-fraud efforts. Berg said he is optimistic that the fraud task force will be intact for at least two more years and probably be expanded, given the emphasis on reducing health care costs to pay for reform. “We hope we will get permanent resources, maybe add another attorney or two,” he said. “We will be very active in stopping fraud.” For more information on the HEAT program, visit www.hhs.gov /stopmedicarefraud. Jay Greene: (313) 446-0325, [email protected] Rochester Hills office building to reopen with medical tenants A Rochester Hills office building, vacant since 2005, will reopen as a medical building in November. The 52,000-square-foot building at 75 Barclay Circle, near Rochester and Auburn roads, is now fully leased and has secured its long-term financing piece, said Justine Corday, chief development officer for Chicago-based Physicians Health Resources. Physicians Health has overseen the development process. Leases have been signed with 11 tenants for the building, made up of physicians and medical-related services, she said. Most of the tenants are also part owners of the building through its co-op structure, she said, with two physicians acting as managing members of Barclay Medical Plaza Properties L.L.C.: Samir Al-Hadidi and Kambiz Bral. “They saw the opportunity and the chance to capitalize on a white elephant,” Corday said of the physician-investors. “A vacant, partially demolished building that was an eyesore will now be part of the medical corridor that has developed along Barclay Circle.” The building has had a difficult recent history. It was occupied as an office building until ThyssenKrupp AG put its Budd parts unit up for sale in 2006. A group of investors, Budd Park L.L.C., purchased the building while it was still leased by Budd with the hopes of finding a new tenant. They were unable to fill the building, said Mason Capitani, a principal with Troybased L. Mason Capitani. The firm brokered the sale of the building on behalf of Budd Park. Capitani said his team found Physicians Health Resources, which assembled the group of physicians to fill the building. “It turned out to be a great medical conversion,” Capitani said. The group of physicians purchased the building for $3.2 million, and it is now valued at $9.2 million, Corday said. A phased occupancy of the building will begin in November. Edmund London & Associates of Southfield was the architect on the project, and J.S. Capitol Construction of Rochester Hills handled the interior build-out. — Daniel Duggan 20090907-NEWS--0003-RG1-CCI-CD_-- 9/2/2009 2:38 PM Page 1 CRAIN’S DETROIT BUSINESS September 7, 2009 Page E3 Health Care Extra Blue Cross sleuth says health care fraud is increasing BY JAY GREENE CRAIN’S DETROIT BUSINESS At Blue Cross Blue Shield of Michigan, Greg Anderson, vice president of corporate and financial investigations, has been tracking down health insurance fraud for more than 27 years. In 1980, the Michigan Blues created the first anti-fraud unit in the nation within the Blue Cross Blue Shield Association family, Anderson said. “We were a pioneer in the field and worked very closely with the FBI, Secret Service and the U.S. Attorney’s Office to pool resources and to attack the Anderson health care fraud problem,” Anderson said. Over nearly 30 years, the Michigan Blues have identified more than $267 million in fraud, or about $14 million per year. Nationally, Blue Cross companies recovered or saved nearly $350 million in 2008, an increase of 43 percent from 2007. “My personal opinion is that (health fraud) is increasing,” Anderson said. “We have experienced an increase of information coming our way the last couple years as our economy has changed.” Each year, Blue Cross refers about 150 cases to law enforcement for additional investigations or prosecution. “Our plate is always full. We have a limited capacity to receive and investigate cases, but we work very closely with government investigators,” he said. Blue Cross, which has a 40-member anti-fraud staff that includes 23 investigators, works closely with the Detroit Medicare Health Care Fraud Task Force, which is part of national Health Care Fraud Prevention & Enforcement Action Team, or HEAT. “One of the things that impressed me is the commitment (at the Blues) to treat (subscriber’s) money as it was their own,” said Anderson, who also spent 11 years as an undercover narcotics detective with the Michigan State Police. “In the early days, there was considerable amount of pressure to investigate doctors. We never once backed away from the table because of pressure.” But when the terrorists struck on Sept. 11, 2001, Anderson said health care fraud became a lower priority than domestic terrorism. “We are now refocusing our resources, and there is a concerted effort between different agencies to go after health care fraud again,” he said. Newer tools used to combat health fraud include sophisticated detection software programs and the use of data analysis to identify patterns of fraud. Two years ago, Blue Cross purchased a new fraud-detection program called VIPS Star Sentinel to supplement its homegrown system, Anderson said. Some 20 other Blues plans use the VIPS program. “We are using it to analyze paid claims data in the Medicare business,” he said. “We are in the process of deciding to transfer it to our commercial business.” The software uses data from Blue Cross’s consumer anti-fraud hot line — at (800) 482-3787 — and helps prioritize the tips, Anderson said. The hot line receives more than 35,000 calls annually. “It helps us identify subjects we didn’t know about before who are perpetuating fraud against the organization,” Anderson said. “We do the preliminary investigation to ferret out information, and once we find a crime has been committed, we forward to law enforcement.” For example, Anderson said a growing area of fraud has to do with identity theft. “We have discovered a large 12 months to live, 15 years and counting ... Kirk’s success story is brought to you by the team that sees more brain tumors than any other in Michigan: Brain Tumor Center − celebrating 10 years of advanced research, diagnosis and treatment at the Henry Ford Neuroscience Institute. the Hermelin HENRY FORD NEUROLOGY AND NEUROSURGERY Michigan’s only program named “America’s Best” the past 12 consecutive years by U.S.News & World Report. Watch Kirk’s story at henryford.com/KirksStory 1-800-HENRYFORD henryford.com group of people who have illegally obtained data on patients. They created patient files and sold those files to entities that billed for services they were never rendered,” Anderson said. Other common health fraud occurs with billing for services not provided and “up-coding” services. For example, a patient sees a physician for 20 minutes, but the office bills for a 45-minute session, Anderson said. “This is fraud. We have to determine if this is a one-time occurrence, a mistake, or if there is a pattern and they intended to do it,” he said. Blue Cross investigators also discover some health care providers who fraudulently bill for X-rays that were never performed or drugs that were prescribed but never taken, Anderson said. “No one sector is immune from fraud,” Anderson said. Hospitals, physicians, nursing homes, occupational therapists and home health agencies all have been implicated in health fraud, he said. “It is more difficult for hospitals to defraud us.” In 2003, however, several physicians and administrators at Greenville-based United Memorial Hospital in western Michigan were prosecuted for billing Blue Cross, Medicare and other insurers for inappropriate pain management procedures. The hospital paid about $1.8 million in fines and restitution to the health insurers. Here are two other cases from Blue Cross files: 䡲 In 2007, a Detroit physician and his medical biller were convicted on 80 counts in a scheme to defraud Blue Cross and Medicare out of more than $1 million. Dr. Zack Brown and Davell Culberson were found guilty in U.S. District Court in Detroit of conspiring to submit more than 19,000 phony claims to Blue Cross. During the trial, Brown and a group of eight recruiters were found to have recruited more than 26 people in the scheme to submit phony claims for physical therapy and injections. Recruiters were paid up to $300 per person. The Blue Cross members were promised they could keep half of the reimbursements, which averaged nearly $5,000. 䡲 In December 2007, Dr. Robert Stokes, a dermatologist in Grand Rapids, was sentenced to 10 years in prison for reusing sutures and other diagnostic instruments, and billing for services not rendered. He was ordered to pay back $1.3 million. Jay Greene: (313) 446-0325, [email protected] 20090907-NEWS--0004-RG1-CCI-CD_-- 9/2/2009 2:37 PM Page 1 Page E4 September 7, 2009 CRAIN’S DETROIT BUSINESS Health Care Extra Update anti-fraud compliance programs, health care organizations told BY JAY GREENE CRAIN’S DETROIT BUSINESS When it comes to setting up compliance programs to train workers and set up checks and balances to guard against institutional health insurance billing fraud, there are three types of health care organizations. There is the large, sophisticated health care organization that has been in business for years and takes compliance programs seriously. There is the smaller or less-experienced health care organization that doesn’t have the financial or human resources, or just hasn’t had the time, to set up a compliance program. Then there is the health care organization that has a state-of-theart compliance program. “Nine out of 10 times when you look at those organizations, they have gotten in trouble with the federal government and had to sign a corporate integrity agreement to create a robust program,” said Doug Clark, vice president of audit, compliance and tax services at Henry Ford Clark Health System in Detroit. But in Southeast Michigan, where the Detroit Medicare Fraud Task Force is scrutinizing health care providers’ billing practices, Soni Mithani, a commercial litigator in health care and construction in the Ann Arbor office of Miller, Canfield, Paddock and Stone, said providers would be wise to update their compliance programs. “I see a number of entities dusting off compliance programs and figuring out whether they need to be updated given the enforcement efforts (in Detroit),” Mithani said. One of the chief barriers facing providers that want to update their compliance program is poor cash flow because of the down economy. “From a resource standpoint, providers are hard-pressed to divert resources to compliance efforts to protect themselves,” Mithani said. “There is a lot of balancing of interests. They want to comply, but they want to Mithani make sure they can provide the services in a cost-effective manner.” While one reason to update compliance is the anti-fraud task force, another is the Fraud Enforcement and Recovery Act of 2009. The amended act provides ways to recover fines, penalties and treble damages from providers. It also eliminates several loopholes by which providers could claim their subcontractor committed the crime and they weren’t responsible. “There also are whistle-blower protections afforded to employees of contractors (who work for providers),” Mithani. “They are protected from retaliation just like employees of the provider organizations.” Agustin Arbulu, CEO of Dearborn-based Metro Home Health, said one problem that home health agencies face is that most start out as very small organizations. “You can handle a census of 10 to 20 patients with a simple compliance program (or none), but two years later you are at 30 to 40 patients and this is where it breaks down,” said Arbulu, who said his company regularly updates its compliance program. “We are always talking about ethical behavior with our employees. We pay our employees on an hourly basis, not based on referrals,” he said. “Bonus payments get you in trouble.” Clark said Henry Ford is in the process of hiring several corporate compliance employees to beef up its 20-person companywide staff. Like most integrated systems, Henry Ford has a corporate compliance officer to oversee operational units, but the actual compliance is directed by compliance officers and teams within each unit, Clark said. Mark Kopson, chair of health care practice with Plunkett Cooney in Bloomfield Hills, said another concern for hospitals and physician organizations is the effort under way to identify billing irregularities through the Recovery Audit Contractor program, or RAC. “If a RAC auditor detects widespread fraud, they will pass that information on (to law enforcement),” Kopson said. In Michigan, the RAC program is expected to get under way this month for some hospitals, Clark said. “If compliance programs have been sitting on a shelf and not im- ios when health care organizations plemented, people are in for a rude should consider revising their comawakening,” Kopson said. pliance programs, including: Henry Ford has formed a RAC 䡲 If a business relationship has oversight team to make sure the expanded to include new partners, system’s records are available and new locations or new lines of business. current for investigators, Clark 䡲 When new contracts or said. amendments to “Medicare has contracts are demade significant veloped. recoveries in “One of the states where they keys is to docuhave used RACs,” ment whether Clark said. “We your employees have done a risk have received analysis to look at compliance other states and training,” he where institutions said. have paid back Mark Kopson, Plunkett Cooney When setting money to make up a compliance sure we don’t have program, the Office of Inspector Genproblems in those areas.” In addition to the RAC program, eral of the Department of Health and Clark said Henry Ford is retraining Human Services makes these seven employees in two other areas: iden- suggestions: tity fraud and medical privacy. 䡲 Implement written policies, “We have an increase in con- procedures and standards of consumer fraud where individuals duct. present to us for health care ser䡲 Designate a compliance offivices and they are not the person cer and compliance committee. they say they are,” Clark said. “We 䡲 Conduct effective training and education. never saw this four years ago.” Clark said staff is trained to look 䡲 Develop effective lines of comfor people who don’t seem to know munication. their personal information, or 䡲 Enforce standards through well-publicized disciplinary guidehave frequent changes of address. “Even if they are suspicious, we lines. still provide the service,” he said. 䡲 Conduct internal monitoring “The front-line person contacts the and auditing. right person to protect the identity 䡲 Respond promptly to detected offenses and developing corrective of the original person.” Another emphasis is educating action. “Smaller organizations may do employees on revisions that go into effect Oct. 1 to federal privacy a good job even with limited relaws under the Health Insurance sources. It depends on the leadership,” Mithani said. “If you desigPortability and Accountability Act. “When there is a breach of pri- nate a compliance officer, appoint vacy, we must notify regulators a high-level executive who deimmediately to protect the infor- mands respect.” Jay Greene: (313) 446-0325, mation of all patients,” Clark said. Kopson suggested several scenar- [email protected] If compliance “ programs have been sitting on a shelf and not implemented, people are in for a rude awakening. ” Beaumont seeks permission to transfer 3 operating rooms Named a Detroit Free Press 2008 Top Work Place. William Beaumont Hospital of Royal Oak is seeking permission from state regulators to transfer three operating rooms to the children’s surgery center, according to a letter of intent filed with the Michigan Department of Community Health in August. All three operating rooms would be moved from the hospital’s surgery center to rooms that currently serve as procedure rooms in the children’s surgery center. Both wards are on the second floor of Beaumont’s central tower. The hospital would still have 47 operating rooms after the project, which is slated to cost $30,600. The following are selected certificate-of-need filings and decisions from Aug. 1-31 that can be found online at www.michigan.gov/mdch. Decisions: 䡲 Approved, Oakwood Healthcare CON Roundup Inc., Dearborn, add fourth CT at Oakwood Imaging Center, $1.82 million. 䡲 Approved, University of Michigan Health System, Ann Arbor, add one operating room at Kellogg Eye Center, $260,000. 䡲 Approved, Moroun Nursing Center of Detroit L.L.C., Detroit, acquire Moroun Nursing Home of Detroit, $10.41 million. Applications: 䡲 St. John Hospital and Medical Center, Detroit, initiate pancreas transplant services, no cost. 䡲 Select Specialty Hospital-Ann Arbor, Ypsilanti, renew five-year lease at St. Joseph Mercy Medical Center, $5.62 million. Letters of intent: 䡲 Goodis Endodontic Specialists, Grosse Pointe Woods, initiate dental CT scanner, $90,000. 20090907-NEWS--0005-RG1-CCI-CD_-- 9/2/2009 2:36 PM Page 1 CRAIN’S DETROIT BUSINESS September 7, 2009 Page E5 Health Care Extra CMU granted applicant status for new medical school Central Michigan University has been granted applicant school status by the Liaison Committee on Medical Education, initiating the formal process required to accredit a new medical student education program. Dr. Cam Enarson, a leading national expert in medical education and interim dean of CMU’s medical school, filed the $25,000 application fee with the LCME in Chicago Aug. 5. The LCME is the nation’s accrediting agency for M.D.-granting medical schools. Accreditation standards require CMU to address five specific areas in the development phase, including governance and administration of the medical school; the medical education program; support for students; policies governing faculty recruitment, promotion and tenure; and finances, facilities and clinical affiliations. Health Care Briefs CMU’s board of trustees gave formal approval to the establishment of a medical school at its meeting in September 2008. The first two years of instruction will take place on the CMU campus with the clinical experience in years three and four to be delivered in partnership with clinical affiliates in the region. WSU College of Nursing gets $285K for distance learning The Wayne State University College of Nursing has received $285,000 in federal funding to support the creation of a graduate distance learning program in psychiatric and public health nursing. It is the only distance-learning pro- gram in this specialty in the state. WSU worked with Kalamazoo Community Mental Health and Substance Abuse Services to bring the three-year program to nurses in Kalamazoo and surrounding communities via distance learning, rather than requiring them to take classes on Wayne State’s Detroit campus. Local nurses who sign up for the College of Nursing distance learning program will receive scholarships in exchange for a commitment to remain in and serve their southwest Michigan communities. WSU assistant dean wins $25K Herbert Smitherman Jr., M.D., assistant dean of community and urban health and assistant professor of the department of medicine for the Wayne State University School of Medicine, was named one of four runners-up for the J.H. Kanter Prize. The award, in its first year, recognizes physicians across the country who have dedicated their medical careers to enhancing health care delivery and eliminating disparities. Smitherman, who also serves as president and CEO of Health Centers Detroit Foundation Inc., was nominated by the Michigan State Medical Society and the Wayne County Medical Society of Southeast Michigan. He will receive $25,000 for his work in improving access to care and addressing disparities among the underserved in Detroit. The prize, named for Joseph H. Kanter, a pioneering health care reform advocate for a personal electronic medical database, is sponsored by the Health Legacy Partnership, a public-private partnership with the federal Agency for Healthcare Research and Quality. Short takes Beaumont Hospital, Royal Oak has been awarded a three-year accreditation in positron emission tomography, or PET, in oncology, cardiac and brain by the American College of Radiology. Douglas Marketing Group, a fullservice advertising agency serving southwest Ontario and Southeast Michigan, received a gold at the 2009 Aster Awards for excellence in medical marketing and advertising for its “Clean + Sober” campaign for St. John Brighton Hospital. Five Southeast Michigan health care systems made Thomson Reuters’ list of best hospital systems based on quality and efficiency. Two, Henry Ford Health System and Trinity Health, made the top 10; the other three are Oakwood Healthcare Inc., Detroit Medical Center and McLaren Healthcare Corp. Three metro Detroit hospitals take part in defibrillator study Henry Ford Hospital, Beaumont Hospital-Royal Oak and St. John Hospital were among 110 sites in 14 countries to participate in a landmark study that found early intervention with an experimental defibrillator can slow the progression of heart failure in high-risk patients. The study is published online in the New England Journal of Medicine. It shows that patients implanted with a device called the cardiac resynchronization therapy defibrillator, or CRT-D, had a 41 percent reduction in the risk of heart-failure events and a 34 percent reduction in mortality compared to a traditional defibrillator. CRT-Ds, which are awaiting approval before the Food and Drug Administration, are small implantable devices that improve the heart’s pumping ability by delivering small electrical impulses that help synchronize contractions of the left ventricle, the heart’s main pumping chamber. They also monitor the heart for potentially fatal heart rhythms, and if such a rhythm is detected, the device delivers a lifesaving shock to restore normal heart rhythm and prevent sudden cardiac death, which occurs more frequently in patients with heart failure. Three suffer from using steroid-enriched supplements Three cases of patients suffering from the adverse affects of steroidenriched dietary supplements have been reported by researchers at Henry Ford Hospital. The cases, which include patients with liver injury and renal failure, are discussed in the current issue of The Journal of Clinical Gastroenterology. The Food and Drug Administration has issued a warning regarding the use of over-the-counter body-building supplements that are illegally enriched with anabolic steroids. Research Roundup The cases of three otherwise healthy adult males, ages 21 to 38, were reported with symptoms including nausea, anorexia, jaundice, severe itching and renal failure. Research briefs A recent survey by University of Michigan researchers shows that black parents of asthmatic children rate their children’s doctors lower than white parents in qualities that are linked to better adherence with asthma medications. The survey suggests results could be improved if doctors make sure children see the same doctor each time and allow time for parents to ask questions. The study appears in the May issue of the Journal of the National Medical Association. Kathryn Moseley, M.D., an assistant professor of pediatrics at the UM Medical School, was lead researcher. Ericka Hudson, M.H.S.A., a research associate at the UM Child Health Evaluation and Research Unit, is also an author. The study was funded by the Blue Cross Blue Shield of Michigan Foundation. Women are under-represented in clinical cancer research published in high-impact journals, according to a new study by researchers at the University of Michigan Comprehensive Cancer Center. Taking into account the incidence of particular types of cancer among women, studies included a smaller proportion of women than should be expected. The analysis looked specifically at studies of cancer types that were not gender specific, including colon cancer, oral cancers, lung cancer, brain tumors and lymphomas. Results of the study appear online in the journal Cancer and will be published in the July 15 print issue. The study author is Reshma Jagsi, M.D., D.Phil., assistant pro- fessor of radiation oncology at the UM Medical School. The higher the number of blacks in a U.S. county, the lower the number of specialists who diagnose and treat colorectal cancer, according to a study led by University of Michigan resident Awori Hayanga, M.D., M.P.H., who, with colleagues, analyzed data from the 2004 version of the Area Resource File, a nationwide database of health care, economic and demographic information. The report appears in the June issue of Archives of Surgery, one of the Journal of the American Medical Association/Archives journals. Separate research by Hayanga, published in the June issue of the Journal of the American College of Surgeons, reveals that segregation decreases access to surgical care in blacks and Hispanics. Grants Livonia-based Madonna University has been awarded a $700,000 federal grant to help expand its new Doctor of Nursing Practice program. physicians! it’s time to put your practice in the fast lane. Go from 0-60 and start increasing: Quality of Care / Efficiency / Patient Satisfaction Take a trip on the Health Information Highway with MyWorkspace, the ONLY physician portal that connects you to thousands of physicians, labs, e-Prescribing, health plans and more! To learn more, go to myworkspace1.com or call Promotions at 248.593.0202. 20090907-NEWS--0006-RG1-CCI-CD_-- 9/2/2009 2:35 PM Page 1 Page E6 September 7, 2009 CRAIN’S DETROIT BUSINESS Health Care Extra Good-tasting medicine Hospital food goes healthy, local for sake of patients, profits BY MICHELLE MARTINEZ SPECIAL TO CRAIN’S DETROIT BUSINESS For decades, the food that hospitals served their patients and visitors was a practice in irony. Hospitals advised patients to change their diet to help treat chronic illnesses such as diabetes, hypertension and heart disease, but served up bland, salt- and fatladen foods bedside or in their cafeterias. But new food programs are allowing hospitals to practice what they preach, serving fresh, healthy and — increasingly — locally sourced foods to patients, visitors and even staff. The change is a chance for hospitals and Michigan communities to get “multiple outcomes,” said Michael Hamm, a professor of sustainable agriculture at Michigan State University, “a public-health impact, an economic impact and a land-preservation impact.” Hamm in March co-wrote an article in the Journal of Hunger and Environmental Nutrition that estimated if Michigan residents ate the recommended amounts of fruits and vegetables and bought them from local, seasonal sources, it could add nearly 2,000 jobs and $200 million to the state’s economy. Henry Ford West Bloomfield Executive Chef Frank Turner puts it another way: If more residents were to spend “just $10 a week on locally grown food,” tens of millions of dollars would be put back into the state’s economy, he said. “We want to set the example for the community,” he said. Henry Ford Health System isn’t the only one. Locally, Warren-based St. John Health, Detroit-based Detroit Medical Center and Royal Oakbased William Beaumont Hospitals are all finding new ways to offer healthy choices to everyone who passes through their doors. The Michigan Health & Hospitals Association last November started a campaign to get hospitals to eliminate trans fats from their vending machines, cafeterias and patient menus by January. Nationally, Arlington, Va.-based Health Care Without Harm, a global coalition of health care providers, labor unions and environmental groups challenged hospitals to overhaul their food systems to healthier and locally sourced models. That group in June hosted its FoodMed conference in Detroit, addressing strategies and benefits of instituting a healthy, sustainable food plan in health care settings. More than 250 hospitals nation- COURTESY OF HARPER UNIVERSITY HOSPITAL Scott Gray, sous chef with Morrison Food Services at the Harper Hospital Café, serves up a mixed field greens salad, part of the medical center’s focus on healthy eating and fitness. wide have signed that organization’s pledge, Henry Ford West Bloomfield and Chelsea Community Hospital among them. The practices are more important to recession-worn residents, who may want to support Michigan economies, and to those more interested in where their food comes from in light of recent peanut butter, spinach and meat recalls, said Elaine Brown, executive director of Michigan Food and Farming Systems, a nonprofit that promotes sustainable agriculture. In 2003, there were 90 farmers markets statewide, she said. Today, there are 200 — including weekly markets at Henry Ford West Bloomfield, Beaumont Hospitals and St. John Health. Henry Ford West Bloomfield President and CEO Gerard van Grinsven sees it, too. The healthy and sustainable communities concept is “the whole theme behind what we’re doing,” he said. Van Grinsven in 2006 was hired to head Henry Ford’s new West Bloomfield hospital from his post as vice president and area general manager of the Chevy Chase, Md.based Ritz Carlton Co. The hospital has become a lab for the seven-hospital system, where holistic health care and fresh, local food preparation are tested for systemwide via- bility. Van Grinsven tapped Matt Prentice, the chef behind such restaurants as Coach Insignia and Shiraz, and Prentice’s executive chef, Frank Turner, to develop menus that included fresh local foods. Instead of institutional food Prentice workers, the pair hired 20 chefs, half of them culinary students, to serve about 800 meals a day in the hospital. West Bloomfield cooks patient meals on demand from a large menu. It has no deep fryers or freezers. Its projected $100,000 annual food spending goes mainly to regional farms and vendors such as Maple Creek Farms, a community-supported organic farm in Yale, in the Thumb; or Chef’s Garden, an organic farm in Huron, Ohio. A demonstration kitchen is on hand for healthy-cooking classes, drawing residents each week for classes such as vegetarian cuisine or healthy tailgate food, featuring Michelle Bommarito, a TV chef who has appeared on TV with Martha Stewart and on the Food Network. Henry’s, the hospital café, serves up dishes such as carrot bisque and salmon burgers to about 200 people a day who show up at the hospital for no other reason than to eat, van Grinsven said. Two months ago, a farmers market was added, drawing another 200 to 300 people to the hospital every Wednesday. Not everyone is throwing out their fryers, but other local hospitals are moving toward more healthy offerings. Beaumont Hospitals has been free of trans fats since May, said Maureen Husek, director of nutrition and retail services. The threehospital system’s “My Healthier Choice” program labels cafeteria items that meet American Heart Association guidelines, Husek said. Detroit Medical Center’s Harper University Hospital labels each cafeteria item with its nutritional content and provides the Weight Watchers “point count” of certain items, said Thomas Malone, hospital president and CEO. Signs posted around the hospital indicate calories burned by taking the stairs instead of the elevator, or walking around the DMC’s Midtown “quad.” St. John is trans-fat free and is revamping its cafeteria menu to be heart healthy, said Dina Ciaffone, a district manager with global food service company Sodexo Inc. posted at St. John and a former director of the system’s Detroit Riverview hospital. The system has rewritten its patient menus along similar guidelines and alerts patients when they’re butting up against dietary restrictions with each meal. St. John has bought from local growers and vendors for the past 15 years, Ciaffone said, spending about $2.3 million a year for produce and dairy products alone to prepare nearly 4 million meals for patients and visitors a year. See Page E7 NATHAN SKID/CRAIN’S DETROIT BUSINESS At least three area health systems host weekly farmers markets that bring fresh local produce like this front and center. 20090907-NEWS--0007-RG1-CCI-CD_-- 9/2/2009 September 7, 2009 2:34 PM Page 1 CRAIN’S DETROIT BUSINESS Page E7 Health Care Extra From Page E6 “We really believe that the less distance food travels, the fresher it’s going to be, and (it) cuts down on emissions,” she said. The trend isn’t happening only at hospitals. Skilled nursing homes are overhauling their food plans as well. Nabil Hawatmeh, executive director of food and nutritional services at MediLodge of Sterling Heights, swapped the bland gravycolored entrees being served several years ago for what he calls “upscale dining” options. Now the residents are served from a colorful buffet that features five homemade entrees, healthy panini sandwiches, and fresh fruit and salads. If they get hungry during the night, they can order room service from a 20-item menu, Hawatmeh said. Medilodge relies on Medicare and Medicaid for the majority of its revenue, but Hawatmeh said the changes have made the Sterling Heights location a coveted place for prospective residents and drawn residents out of their rooms to socialize more. The $1 to $2 in extra food costs per patient per day (the industry average is about $6 or $7, Hawatmeh said) is offset by creating efficiencies in other areas, or accepted by the administration because of the program’s benefits. “The No. 1 concern people have when they come here is the food,” he said. Health care industry food giants are taking notice. “We’ve definitely changed our buying patterns to accommodate (the increased demand),” said Diana Bott, senior director of multiunit and health care sales for Sysco wary patients warm up to healthier food creasing overall consumption of fruit and choices has been a hurdle, Ciaffone said. vegetables is good for people and puts monDMC’s Malone agrees. ey into local farm economies.” Hospitals depend on revenue from cafeteVan Grinsven said that a condition of rias and retail food chains West Bloomfield’s radical as part of their budget, approach was that it didMalone said. The biggest n’t cost more than conmoney producer on ventional food service Wednesdays at Harper might. Hospital’s cafeteria? Fried The common-sense apchicken wings. proach to serving patients Offsetting cost is anothfood they want to eat when er issue. they want to eat has cut National healthy-food down on waste, Taylor model Oakland, Calif.said. based Kaiser Permanente “You could feed a village started buying local and from the amount of food healthy foods for its hospihospitals throw away,” van tals in 2006 and saw an inGrinsven said. crease in its total food Revenue from Henry’s spending of about 1 perCafé, cooking classes and cent, said Jan Sanders, dithe upcoming culinary inPreston Maring, rector, national nutrition stitute will go to offset Kaiser Permanente services procurement and any increase from buying supply. But it offset that organic or local food, he cost with measures such as buying in-sea- said, but added that hard numbers on the son produce, reducing the number of times cost of West Bloomfield’s expansive food high-cost items appear on hospital menus, programs won’t be tallied until the end of or replacing beef or poultry with vegetarian the year. options. The hospital opened in March and has Preston Maring, the Kaiser Permanente only 113 beds of its eventual 300 on line, physician who spearheaded the system’s with 192 scheduled to be available by the farmers markets and healthy-food pro- end of the year. grams, said most of its programs paid for But early, small indicators are pointing themselves and did boost the amount of in the right direction. Henry’s Café is fresh fruits and veggies hospital visitors grossing $5,000 a day, matching early proand staff ate, he said. jections. They aim to double it when they “It’s difficult to say that someone healed a expand their dinner service later this year, little bit faster because they had healthy said Sven Gierlinger, hospitality services food on their tray, but we do know that in- administrator at West Bloomfield. We do know that “increasing overall consumption of fruit and vegetables is good for people and puts money into local farm economies. ” NATHAN SKID/CRAIN’S DETROIT BUSINESS Mary Berman (foreground) and Toni Bonner, volunteers at Henry Ford West Bloomfield, set up a vendor station Aug. 26 at the weekly farmers market hosted by the hospital. Detroit, the local branch of Houston-based Sysco Corp., boosting local produce buys and increasing business with companies such as Cadillac Coffee and Achatz Handmade Pie Co. But making paying cafeteria customers or DBpageAD.qxd 9/2/2009 3:57 PM Page 1
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