Set your own price for Lufthansa Premium Economy Class
upgrades
Passengers can test the new travel class with myOffer
East Meadow, NY, November 21, 2014 – Beginning tomorrow, Saturday, November 22, the
new Lufthansa Premium Economy Class will be offered on all routes flown by a Boeing 747-8
from Frankfurt (including to Bangalore, Buenos Aires, Chicago, Hong Kong, Los Angeles,
Mexico City, Beijing, São Paolo, Seoul, Tokyo-Haneda and Washington, D.C.). Right on time for
the launch of Premium Economy, Lufthansa passengers have the option, for the first time ever,
to bid on an upgrade from Economy Class to Premium Economy. Using myOffer, customers
that have a valid Lufthansa Economy Class ticket can make an individual bid for an upgrade into
Premium Economy Class, following the motto: “Your upgrade at your price.” With a bit of luck,
passengers flying on the routes that have the new Premium Economy will be able to enjoy the
benefits of the new travel class on their long-haul flight.
Here iss how it works: passengers who have booked an Economy Class ticket can use the
quick link on the website LH.com to “My Bookings” to log in and call up their booking. If it
qualifies for myOffer, a notice for this will appear. It will link them to the myOffer page, where an
upgrade bid can be placed. Bids can be edited and retracted up to 72 hours before the
scheduled departure of the flight. After that, the bid is binding.
The selection process, which takes place between 72 to 36 hours before departure, takes into
account the bid amount, as well as other criteria, including the amount of seats available in
Premium Economy Class and the number and value of the bids that have been placed.
All passengers that have placed a bid will receive an email 48 to 24 hours, at the latest, before
the scheduled departure, that informs them whether or not the bid has been accepted. If their
bid is accepted, the credit card on file will be charged with the corresponding amount. The
affected passengers will also receive an updated e-ticket. If the bid is not accepted, the
passengers will fly in Economy Class as planned and will not incur any additional costs.
Premium Economy allows every guest to travel with two pieces of luggage weighing 51 lb each,
which is twice as much luggage as in Economy Class. For an extra EUR 25, passengers can
also enjoy the comfort of the Lufthansa Business Lounges before their departure. Every
passenger is greeted on board with a welcome drink. Premium Economy passengers will find a
high-end amenity kit at their seats that includes practical travel accessories, an electrical plug
and a bottle of water. The meals are presented on menu cards and served on fine chinaware..
In addition, passengers can also enjoy the diverse range of in-flight entertainment on a large
monitor in the seat in front of them.
myOffer is now available for all Premium Economy Class destinations. For technical and legal
reasons, tickets excluded from this myOffer include tickets that were purchased in India or
Japan and tickets that were part of a group booking.
Additional information about myOffer and Premium Economy Class, as well as routes that are
already available, can be found at the following link: www.LH.com/premium-economy-myoffer
About Lufthansa
One of the world's largest and most prestigious airlines, Lufthansa currently flies to 253 destinations in 103
countries, with hubs in Frankfurt, Munich, and with the Lufthansa Group acquisition of Austrian Airlines,
Brussels Airlines and SWISS – Vienna, Brussels and Zurich. From its 20 North American gateways,
Lufthansa— recently voted by Fortune as one of the five most admired airlines in the world— and its partners
serve over 450 destinations in more than 120 countries. An industry innovator, Lufthansa has long been
committed to environmental care and sustainability, operating the most technologically-advanced and fuelefficient fleet in the world. Its long-haul fleet to and from North America includes the Boeing 747-400 and the
747-8, as well as the Airbus A330, A340 and A380. Currently, Lufthansa has over 220 new aircraft worth about
$36 billion on order. Lufthansa is the largest European operator of the A380 and was the launch customer for
the new Boeing 747-8, the industries’ two most fuel-efficient passenger aircraft. Known for its premium
services, Lufthansa continues its $105 million program earmarked for building new or upgrading existing lounge
facilities across its worldwide network and will spend more than $3.6 billion in new on board products and
services by 2015. In 2010, Lufthansa re-launched its broadband wireless Internet service on board,
FlyNet. For more information or reservations, visit www.lh.com.
Deutsche Lufthansa AG
Corporate Communications
Christina Semmel
Tel: +1 516-296-9671
[email protected]
www.lufthansa.com
www.lufthansa.com/newsroom