Mario Borg Bank of Valletta Review, No. 39, Spring 2009 MEASURING MARKET COMPETITION IN THE EU: THE MARK-UP APPROACH§ Mario Borg* Abstract. A competitive and well-functioning market is imperative for the efficiency of the economy. The reasons are various; however, they can be grouped into two categories. First, competitive markets help correct distortions in the structure of production and thus raise productivity levels and secondly, stronger competition provides an increased incentive for producers in the form of lower prices, higher quality and increased variety. Having a general estimate of the level of competition of the local market can provide useful information about internal market functioning. This paper provides an estimate of the level of market competition for Malta and a number of other economies. This permits a direct analysis of which sectors of the economy are operating near their marginal cost function. Introduction A competitive and well-functioning market is imperative for the efficiency of the economy. The reasons are various; however, they can be grouped into two categories. First, competitive markets help correct distortions in the structure of production and thus raise productivity levels and secondly, stronger competition provides an increased incentive for producers in the form of lower prices, higher quality and increased variety. Having a general estimate of the level of competition of the local market can provide useful information about internal market functioning. This paper provides an estimate of the level of market competition for Malta and a number of other economies. This permits a direct analysis of which sectors of the economy are operating near their marginal cost function. This paper will present a brief theoretical background of what constitutes market competition. Section 3 will give a general introduction of how § The views expressed in this paper do not necessarily reflect those of the Economic Policy Division. * Mario Borg is Economics Analyst at the Economic Policy Division of the Ministry of Finance, the Economy and Investment, of the Government of Malta. He possesses an MA(ISSS) from the University of Malta and an MSc in Public Economics from the University of York. 20 Measuring Market Competition in the EU: The Mark-up Approach market competition can be measured and will outline the methodology for measuring market competition. Section 4 will present the results while Section 5 will explore possible factors underpinning market competition. Section 6 outlines some methodological issues and limitations. Theoretical Background Conventional wisdom in economics posits that there is a negative relationship between the degree of market competition and profits level of firms. Consequently, according to classical models, it is in the best interest of profitmaximising firms to reduce the degree of market competition, especially if it can be done through some legal means, such as product differentiation and horizontal merger. Irrespective of the assumptions made, increase in the contestability of markets and the reduction of the incumbent’s market power motivate firms to set prices closer to marginal costs. As a consequence, super normal profits tend to decrease while the allocation of both resources and goods becomes more efficient. Recent empirical studies have pointed to a positive effect of product market competition on productivity growth, particularly at low levels of competition (Aghion et al., 2005). An increase in competition may also impact on the dynamic efficiency of firms where firms will have an incentive to innovate and hence to speed up the move to the modern technology frontier. Such improvements can have a significant impact on productivity (Ahn, 2002; Griffith and Harrison, 2004). The general idea behind this argument is that when regulatory reforms lead to a more competitive output markets, the wedge between prices and marginal costs is minimised, resulting in lower degree of market distortion. Furthermore, a more competitive climate will lead to pressure for the less efficient firms to exit the market. Through this channel, market shares will shift from lower productivity to higher productivity firms. A highly influential contribution in this area was provided by Nickell (1996) who used firm level data to investigate where changes in competition affect productivity levels and growth rates. Until recently, the relationship between the level of market competition and price dynamics did not receive particular attention, with research being 21 Mario Borg more focused on the relationship between competition and price level. The connection between market competition and inflation was systematically dealt with only recently, with an important contributions made by Martins et al., (1996) and Neiss (2001). Neiss (2001) focused on the empirical evidence relating the overall degree of competition among firms, as measured by the mark-up of price over marginal cost, and inflation. The author found that mark-up is in fact an important determinant in cross-country average inflation rates. Przybyla and Roma (2005) tested the hypothesis that higher mark-ups lead to higher inflation and found that competition in product market plays an important role in explaining average inflation rates across countries and sectors. Measuring Market Competition Several approaches can be utilised to measure market competition, ranging from the use of indicators to econometric based methods. A method based on a set of indicators is built on the belief that market competition is a multidimensional concept which cannot be captured by a single index. The analysis can be further complicated if it is restricted to specific sectors as this requires a definition of ‘relevant’ markets. Generally, an indicator-based approach aims to capture information about the market structure, performance of firms in the market, and conduct (such as infringements). A drawback of such an approach is that conclusions drawn from indicators depend heavily on the benchmark chosen. However, they have the advantage that many of these indicators are readily available for comparative purposes. A second approach is to use national accounts data to infer conclusions about the difference between the selling price and the marginal cost. For obvious reasons, this cannot be done at firm level; however, sufficient data is available to permit attempts at a more aggregated level. This approach generally attempts to estimate mark-up ratios. An advantage of such methods is that they are more grounded in theory than indicator-based approaches. On the other hand, care should be taken when interpreting the results as several factors, including data measurements, might influence the final estimates. The Mark-up Approach The approach adopted in this paper is to estimate econometrically the level of market competition by following the methodology adopted by Roeger 22 Measuring Market Competition in the EU: The Mark-up Approach (1995). This methodology is based on the hypothesis that in a situation of pure competition the selling price is equal to marginal cost while in a less competitive environment, the price diverges from marginal cost. The idea then is to use the ratio between the selling price and marginal cost to assess the competitiveness of the market. However, while selling price is directly observable in practice, the marginal production cost is not. This drawback was overcome by Hall (1988) and later Roeger (1995) who both showed that under a pure and perfect competition, the nominal growth rate of the Solow residual is independent of the nominal capital productivity growth rate. It then follows that the coefficient linking the nominal growth rate of the Solow residual to the nominal capital productivity growth is the Lerner Index defined as the ratio of the difference between price and marginal cost and price. A brief description of the methodology is as follows: ∆y t = β ∆xt + ε t where (1) ( ) ∆ y t = (∆q + ∆ p)− α (∆l + ∆w)− δ ∆n + ∆ p n − (1 − α − δ )(∆k + ∆ r ) ∆ x = (∆q + ∆p )− (∆k + ∆ r ) (2) (3) Where q and p are the logarithm of gross output and its respective price, α is the labour share in total output, l and w are the logarithm of total employment and the wage rate respectively, δ is the share of intermediate output in total output, n and pn are the logarithm of intermediate inputs and their prices respectively and k and r are the logarithm of capital and its rental price. In turn the rental price (r) is calculated as: (( ) ) r = i − π exp + ξ pt where i is the long-term nominal interest rate, pt is inflation in year t, π exp is the expected inflation estimated by taking a linear trend and ξ is the rate of depreciation set at 5 per cent. A measure of capital stock for Malta is not available. To overcome this problem the change in capital stock (∆k ) is estimated by assuming that the capital intensity ratio (that is capital stock over GDP) in 1995 is 2 and thereafter, it is calculated by applying the standard formula for capital formation: ∆k t = I t − δk t−1 where I is gross fixed capital formation. 23 Mario Borg The dependent variable (∆y )can be interpreted as the nominal Solow residual and the explanatory variable is the growth rate of the nominal output/capital ratio. The appealing feature of equation (1) is that the productivity term vanishes and a direct estimation of β can be carried out by the OLS method. Another advantage of this method is that the price and volume variables can be grouped together and only nominal variables appear in the equation. On the other hand, it is worth noting that equation (1) provides an unbiased estimate of β only in the presence of constant returns to scale. Consequently equation (1) allows estimating the Lerner Index and the mark-up as: 1 Mark-up = (1 − β ) (4) Mark-up ratios measure the degree of competition in a sector. A mark-up ratio larger than 1 implies that prices are larger than marginal cost and therefore may be evidence of market power in an economy or sector. Results Different sources of data were used for the estimation of mark-up. Most of the data is from the EU Klems database, Ameco database, and OECD STAN database. In all 22 European States were covered. Data for 7 EU Member States were missing and these were not considered.1 The time period covered was from 1990-2006 for most economies, with some being restricted to from 1994 to 2005 due to data constraints. The results are presented in two parts. The first part presents the estimates for Malta and a number of other countries. The second part outlines some stylish observations obtained from the analysis. Cross-Country Comparisons For comparative purposes, the mark-up for 22 economies was estimated using equation (4). Figure 1 illustrates the estimated mark-up, together with 1 The 7 EU Memberstates which were not considered were Bulgaria, Greece, Hungary, Ireland, Romania, Spain, and Slovenia while Switzerland and Norway were included in the analysis as non-EU. 24 Measuring Market Competition in the EU: The Mark-up Approach a 5 per cent confidence interval for each country. The estimated mark-ups range from a high of around 1.46 (Cyprus) to low of 1.22 (Switzerland). It can be noted that most of the estimated values are around the values of 1.25 to 1.35. The estimated value for Malta was 1.32 with a 5% interval of 1.28 to 1.34. Such a value is relatively high, ranking the sixth highest among the countries analysed. Only Cyprus, Lithuania, Italy, Latvia, and Poland had higher scores. Looking at estimates for the whole economy can conceal the possible level of competition within sectors as scores for different sectors in an economy can cancel each other. Hence, useful insight can be obtained by digging further down and calculating mark-up levels at more disaggregated levels. Figure 2 presents the mark-up ratiosfor the 15 main economy activities. Figure 2 also serves to summaries information with regards the median, minimum and maximum values for each economy at each sector. As can be noted, the mark-up for Malta is relatively high for four out of the fifteen sectors under consideration. Particularly high mark-ups are noted for the Financial Intermediation sector, the Real Estate and Renting sector, the Wholesale and Retail sector, and the Other Community Services. Figure 1 Cross Country Comparisons of Mark-up Estimates 25 Mario Borg Figure 2 Mark-up Across Economic Activities It is noteworthy that these particular sectors are important sources of intermediate inputs in other sectors of the economy. This might have significant ‘knock-down effects’ on the economy. A more in depth analysis of the mark-ups presents some interesting findings. Sectors which exhibit relatively high mark-ups are agriculture, fishing, publishing and printing, manufacturing of furniture, sales and maintenance of vehicles and auto parts, hotel and restaurant services, and real estate. On the other hand, low mark-ups are associated with most of the manufacturing activities, especially those export oriented. The high estimates for some of the sectors might be surprising, but it must be kept in mind that the period under consideration relates to the 1995 to 2005 period, and thus recent reforms and liberalisation measures are not fully captured. Some Stylised Observations This section will outline some stylised results that emerged from the sanalysis so far. Unsurprisingly, the results reject the hypothesis of perfect 26 Measuring Market Competition in the EU: The Mark-up Approach competition in the countries under observation. Indeed, across all the main economic activities in all countries, mark-up ratios are generally statistically significantly larger than 1. This was widely expected as perfect competition is rarely observed in reality. A second result that emerges is that mark-up levels differ considerably across countries. This observation raises questions regarding the effect of EU single market. This in part confirms the finding of a study by Badinger (2007) who found that mark-up ratios have decreased in the manufacturing sector while they tended to increase in the services sector since 1990s in spite of the efforts relating to the strengthening of the EU single market. A third observation that is closely related to the previous results is that mark-ups are highly heterogeneous across sectors, with industries which either have particular economic and social characteristics such as agriculture, fishing, and mining or which are characterised by strong network effects tending to display higher mark-ups. Such examples are the transport and communication sectors and the electricity, gas and water sectors. A related further observation that is noted is that mark-up ratios are on average higher in services industries than manufacturing industries, and this seems to hold for all countries under observation. This is not surprising as manufacturing is likely to be exposed to more international competition than services. This is illustrated in Figure 3 where the distribution of manufacturing is skrewed much more to the left than the ratios related to services. It is also noteworthy that the estimated mark-ups in manufacturing are relatively concentrated around the median while the estimated mark-up for the services are more disperse.2 Factors that Underpin the Level of Market Competition The analysis can be extended by exploring what factors are likely to influence the mark-up ratio and hence the level of market competition. A priori, the smaller the market, the lower the degree of competition as natural monopolies and oligopolies tend to prevail in small markets. In addition the 2 This can also be confirmed by looking at the mean and median. For services the mean stands at 1.45 and the median at 1.37 while for the manufacturing sectors the mean is 1.29 and the median 1.19 27 Mario Borg Frequency Figure 3 Dispersion and Distribution of Mark-up 6.0 14.0 5.0 12.0 10.0 4.0 8.0 3.0 6.0 2.0 4.0 1.0 2.0 0.0 0.0 1.0 1.0 1.1 1.1 1.2 1.2 1.3 1.3 1.4 1.4 1.5 1.5 1.6 1.6 1.7 1.7 1.8 1.8 1.9 1.9 2.0 2.0 2.1 2.1 2.2 2.2 Markup All Sectors (right axis) Services (Exl. Public Adm, Education, Health, & Other Community) Manufacturing (exl Agriculture, Fishing, Quarying & Mining) degree of market competition in small economies is hindered due to invisibility of overhead costs, lack of economies of scale, and limited administrative capacity of the regulator. It can be argued that advanced economies are more likely to have highly competitive market structures. This is built on the premise that more developed and economically advanced countries tend to be more averse to monopolistic structures. However, there might be a problem of causation since it is not clear whether economic development impacts on market structure or vice-versa. Another factor that is likely to impact on the level of mark-up is the degree of economic openness. This follows from the premise that the impact of international competition will lead domestic firms to operate nearer to their marginal cost curves as in the absence of such pricing strategies the firms will lose their market share. Thus more formally, the relationship between mark-up and the variables mentioned can be modelled as follows: 28 Measuring Market Competition in the EU: The Mark-up Approach Mark-up = α + δ 1 S + δ 2 D + δ 3O + ε 1 (5) δ1 < 0; δ 2 < 0; δ 3 < 0 Where: O = Openness and is defined as the average of export and imports as a ratio to GDP; S = Size measured by the log of GDP; O = Level of development as measured by GDP per capita. Estimation of the coefficient can be made by OLS. The results are shown in Table 1, where the numbers in parenthesis are standard errors. Table 1 Regression Results Mark-up = 1.56 -0.02 S (0.0076) -0.04 D (0.0248) -0.17 O (0.0770) R 2 = 0 .48 n = 20 Table 1 confirms the hypothesis that the level of mark-up in an economy is negatively related to the size of the economy, to the level of development, and to the degree of openness of the economy. Methodology Issues and Limitations This section briefly highlights limitations associated with the computation of mark-up using the methodology described in this paper. First, the estimates are obtained assuming constant returns to scale. This assumption is debatable especially in small internal market like Malta’s. Secondly, the different sectors’ output is measured at base price, i.e. including subsidies. This can lead to higher mark-up values. Thirdly, the lack of data in connection with capital stock in Malta and a number of other economies can also impair the accuracy of the estimates. One must keep in mind that the estimates are backward looking and can be taken as an average of the period covering 1995 to 2005. This means that 29 Mario Borg recent reforms are completely ignored. This weakness can be particularly relevant for specific sectors of the economy. Conclusion The paper explored the level of competition in a number of European countries including Malta. The mark-up for Malta was estimated to be 1.32 which is relatively high compared with the economies under observations, in particular in four out of the fifteen economic sectors, namely Financial Intermediation, the Real Estate and Renting, and the Wholesale and Retail sector. From the analysis it also emerged that mark-ups differ considerable across sectors with mark-ups being higher within services than in the manufacturing sectors, which is consistent with the idea that certain services are more sheltered from international competition than are manufactured goods. This paper also found that the level of market competition as measured by the mark-up is positively related to openness while it is negatively related to the size of the economy and the level of development. References AGHION, P., BLOOM, N., BLUNDELL, R., GRIFFITH, R., and HOWITT, P., (2005) “Competition and Innovation: An Inverted-U Relationship,” Quarterly Journal of Economics, 120(2): 701-728. AHN, S. (2002) “Competition, Innovation and Productivity Growth: a Review of Theory and Evidence,” OECD Working Papers: No: 317, Economics Department. BADINGER, H., (2007) ”Has the EU’s Single Market Programme Fostered Competition? Testing for a Decrease in Mark-up Ratios in EU Manufacturing,” Working Paper: 135, Austria Central Bank. GRIFFITH, R., and HARRISON, R., (2004) “The Link Between Product Market Reform and Macro-economic Performance.” Economic Paper: 209, European Commission. HALL, R.E. 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