the Presentation

2017
ABA’s MARKETPLACE
WHERE YOU ARE A ROCK STAR
5 Ways to Keep Your
Personal Brand Polished
And
(How to create the Black Tie Experience)
Bob Pacanovsky
What do I want people to think of
when they think of me?
What is the
Black Tie Experience?
How do you “Show Up?"
This- changes the game!!
It’s out there
and it stays!
It takes 20 years to build a reputation… and five
minutes to ruin it. If you think about that, you'll do
things differently.
Warren Buffet
Five ways to
“polish” your brand
Look
Act
Speak
Tact
Serve
The Lobster Story!
Common Sense?
Make it - Common Practice
LOOK
In most business and event
situations, your image and
appearance isn’t just part of
what defines you;
it could be the only thing that
defines you.
Write the first word or words that come to
your mind with each picture
ACT
What is Your Personal
Code of Conduct?
SPEAK
The Power of Social Media
Your brand is out there for everyone to
see- EVERYDAY!
_______ wrote:
Fist of all how are thing going? I take it that you are busy for the Holiday weekend, any big
events? Well I guess the main reason for this email is because I couldn’t get you at work and we
have your proposal done. It is from two carriers and I think you will be very happy with
these. We had some additional things we quoted in it and think that it would be great to go over
this with you. Feel free to give Todd or myself a call to set up a time we were thinking:
Tuesday @ 3:00 (I am out of town and will not be there…I know it would be sad…haha) OR
Thursday @ 3:00 (Todd and I will be there)
But whatever works best for you, just let us know we can work something out!
Thanks and hope that you have/had a safe weekend (depending on when you get this).
TACT
Who is
the CGO
in your
organization?
SERVE
Connect with me---
330-352-6084
@BobPacanovsky
- Bob Pacanovsky
Bob Pacanovsky