TESOL Media Kit
TESOL Quarterly
TESOL Journal
TESOL Connections
TESOL Homepage
TESOL Blog
TESOL International Convention
& English Language Expo
and more!
Advancing Excellence in
English Language Teaching
1
www.tesol.org/advertise
TESOL Media Kit | For more information, contact [email protected]
Why Advertise
with TESOL?
40%
Nearly
of TESOL members
recommend products
or services for purchase
Reach more than 60,000 English language teaching
professionals from around the world!
WHO ARE
TESOL’S
MEMBERS?
More than
• Teachers
• Administrators
• Students
• Researchers
12,000 ESL/EFL
• Linguists
• Materials Writers
• Teacher Trainers
From more than
150 countries
• USA
• Canada
• Japan
• Egypt
• China
• Mexico
• Brazil
• Peru
• Ecuador
• Australia
Working in
• Elementary Education
• Secondary Education
• Mainstream Classrooms
• Higher Education
• Intensive English Programs
• Community Colleges
• Adult Education
• Government Agencies
• Private Language Schools
• And more
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TESOL Media Kit | For more information, contact [email protected]
TESOL Quarterly / Print & Electronic Advertising
EDITORIAL PROFILE
TESOL Quarterly is one of the most respected publications in second and foreign language
teaching. This authoritative, peer-reviewed journal serves as a forum for teachers and researchers
all over the world.
Average Circulation: 3,500 individuals, libraries, and institutions worldwide
Audience: ESL/EFL teachers, linguists, program directors, teacher educators, and researchers
Published: March, June, September, December
www.tesol.org/tq
PRINT SPECIFICATIONS & RATES
AD TYPE
1X
2X
4X/ANNUAL
Half Page
$595
$1,135
$2,060
FULL PAGE
Full Page
$720
$1,340
$2,575
$1,750
$2,370
$4,635
4.75” x 7.40”
12cm x 18.8cm
$2,060
$3,860
$7,210
Covers 2, 3
Cover 4
NOTES
• File format: PDF with fonts and images
embedded
• Resolution: minimum 300 dpi
• Color: Black and white inside ads; full color
for cover 2, 3 & 4
HALF PAGE
4.75” x 3.875”
12cm x 9.5cm
Special Offer!
Reserve in 4 consecutive issues
and receive complimentary
skyscraper ads in each
corresponding online issue.
• Electronic ads run on a 3-month basis. Subscribers reference TQ online throughout the year, and
receive email updates when advance or supplemental content is published, in addition to when
new issues are available.
ELECTRONIC SPECIFICATIONS & RATES
AD TYPE
3 MONTHS
6 MONTHS
12 MONTHS/ANNUAL
Vertical Skyscraper
$2,000
$3,700
$7,000
Wide Skyscraper
$2,500
$4,200
$7,500
Horizontal Banner
$3,200
$6,000
$12,000
NOTES
• File format: JPEG (.jpg), GIF (.gif) files, or Flash
• Resolution: 72 dpi
• Color: Full Color
• No “infinite looping”
• Maximum file size: 39KB
• Link directly to your website from your ads.
For more information, contact [email protected] | TESOL Media Kit
3
TESOL Journal / Electronic Advertising
EDITORIAL PROFILE
TESOL Journal is a refereed, practitioner-oriented quarterly electronic
journal based on current theory and research in the field of TESOL. Articles
enable an active and vibrant professional dialogue about research- and
theory-based practices as well as practice-oriented theorizing and research.
Members and subscribers reference TJ throughout the year, and receive
email updates when advance or supplemental content is published, in
addition to when new issues are available.
Average Circulation: 13,800 individuals, institutions, and libraries worldwide
Audience: TESOL members
Published: March, June, September*, December
*TESOL Journal publishes a special topic issue every September. The September 2017 issue
theme is Innovations in CALL.
www.tesol.org/tj
ELECTRONIC SPECIFICATIONS & RATES
AD TYPE
3 MONTHS
6 MONTHS
12 MONTHS/ANNUAL
Vertical Skyscraper
$2,000
$3,700
$7,000
Wide Skyscraper
$2,500
$4,200
$7,500
Horizontal Banner
$3,200
$6,000
$11,400
NOTES
• File format: JPEG (.jpg), GIF (.gif) files, or Flash
• Resolution: 72 dpi
• Color: Full Color
• No “infinite looping”
• Maximum file size: 39KB
• Link directly to your website from your ads.
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TESOL Media Kit | To
Forreserve,
more information,
contact [email protected]
contact [email protected]
TESOL Connections / Electronic Advertising
EDITORIAL PROFILE
TESOL Connections (TC) is the association’s monthly member electronic
newsletter which features practical articles and useful resources for
English language professionals. TC is emailed to all TESOL members and
also available to the public online.
Average Circulation: More than 13,000 individuals
Audience: TESOL members and other ESL professionals
Published: Monthly
www.tesol.org/tc
MATERIALS SPECIFICATIONS & RATES
AD TYPE
1 MONTH
6 MONTHS
12 MONTHS/ANNUAL
Side Button
$800
$4,300
$8,400
Bottom Banner
$850
$4,550
$8,670
$1,080
$5,765
$11,000
Top Banner
NOTES
• File format: JPEG (.jpg) or GIF (.gif) files
• Resolution: 72 dpi
• Color: Full Color
• Animated GIFs acceptable with maximum animation lengths of 15 seconds
(including multiple loops)
• No “infinite looping”
• Maximum file size: 50KB
• Link directly to your website from your embedded banner ads.
For more information, contact [email protected] | TESOL Media Kit
5
TESOL Homepage / Online Advertising
TESOL’s web site reaches a global audience of teaching professionals
at all levels of the profession. With more than 95,000 unique visitors
per month, tesol.org is constantly used to access up-to-date news,
read the latest TESOL publications, access professional development
opportunities, search the latest job listings, and more. Through TESOL’s
web site banner advertising program, you have the opportunity to
extend and reinforce your brand, expand revenues, drive traffic to your
website, and connect with a unique audience.
www.tesol.org
BANNER AD SPECIFICATIONS & RATES
AD TYPE
Vertical Banner
1 MONTH
6 MONTHS
12 MONTHS/ANNUAL
$2,060
$10,300
$18,540
NOTES
• File format: JPEG (.jpg) or GIF (.gif) files
• Resolution: 72 dpi
• Color: Full color
• Animated GIFs acceptable with maximum animation lengths of
15 seconds (including multiple loops)
AVERAGE MONTHLY TRAFFIC
Visitor Sessions: 150,000 per month
Page Views: 540,000 per month
Unique Visitors: 95,000 per month
Session Length: 2:20
• No “infinite looping”
• Maximum file size: 50KB
• No more than 4 ads running at one time
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TESOL Media Kit | For more information, contact [email protected]
TESOL Blog / Online Advertising
Written by TESOL professionals and association leaders, the blog provides
readers with news, information, and updates on the latest research, effective
classroom practices, and peer-to-peer advice on classroom technology,
lesson plans, and other practical topics in the field of English language
education. More than 12,400 active subscribers get email updates when new
blog posts are available.
blog.tesol.org
BANNER AD SPECIFICATIONS & RATES
AD TYPE
Banner
1 MONTH
6 MONTHS
12 MONTHS/ANNUAL
$800
$4,500
$8,600
NOTES
• File format: JPEG (.jpg) or GIF (.gif) files
AVERAGE MONTHLY TRAFFIC
• Resolution: 72 dpi
• Color: Full color
Visitor Sessions: 20,000 per month
• Animated GIFs acceptable with maximum animation lengths of 15 seconds
(including multiple loops)
Page Views: 26,000 per month
• No “infinite looping”
• Maximum file size: 50KB
Unique Visitors: 15,000 per month
Session Length: 1:10
• No more than 4 ads running at one time
Questions? Contact [email protected] | TESOL Media Kit
7
TESOL International Convention
& English Language Expo
Reach more than 6,500 ESL and EFL professionals from
around the world! Learn more at www.tesolconvention.org.
Print and Online Advertising
Opportunities Available
Contact [email protected] or +1 703.518.2538 for details
Exhibit with TESOL
For details, contact [email protected] or +1 703.518.2538
UPCOMING CONVENTIONS
21–24 March 2017
Seattle, Washington, USA
27–30 March 2018
Chicago, Illinois, USA
12–15 March 2019
Atlanta, Georgia, USA
31 March–3 April 2020 Denver, Colorado, USA
2​3–2​6 March 2021 Houston, Texas, USA
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TESOL Media Kit | For more information, contact [email protected]
Additional Opportunities from TESOL
TESOL English Language Bulletin (ELB)
A twice-weekly enewsletter with more than 40,000 subscribers.
multibriefs.com/briefs/tesol
multibriefs.com/briefs/tesol
Contact Multiview at +1 972.402.7000 or [email protected]
English Language Professional’s Resource Guide and Directory of Degree
and Certificate Programs
www.tesol.org/ddcp
www.tesol.org/ddcp
Contact Multiview at +1 972.402.7000 or [email protected]
Mailing List Rentals
Contact Candy Brecht at
Marketing General, Inc. (MGI)
+1.703.706.0383
[email protected]
TESOL Sponsorship Opportunities
Contact Pamela Strother at
+1 202.486.5990 or [email protected]
For more information, contact [email protected] | TESOL Media Kit
9
TESOL Publication Closing Dates & Deadlines
PUBLICATION
PRINT
ISSUE
RESERVATION DEADLINE
MATERIALS DEADLINE
PUBLISHED DATE
March
30 Dec
11 Jan
13 Feb
June
3 Apr
12 Apr
16 May
Sept
1 Jul
12 Jul
16 Aug
Dec
2 Oct
11 Oct
14 Nov
Monthly
15th of month
22nd of month
1st of the month
Monthly
15th of month
22nd of month
1st of the month
Monthly
15th of month
22nd of month
1st business day
of the month
23rd of month
27th of month
1st of the month
TESOL QUARTERLY
DIGITAL TESOL QUARTERLY
DIGITAL TESOL JOURNAL
DIGITAL TESOL CONNECTIONS
DIGITAL TESOL HOMEPAGE & TESOL BLOG
Monthly
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TESOL Media Kit | To
Forreserve,
more information,
please contact
contact
[email protected]
[email protected]
TESOL Advertising Reservation Form
ADVERTISER INFORMATION:
Company__________________________________________________________________________________________
Address___________________________________________________________________________________________
_________________________________________________________________________________________________
City, State, Zip, Country________________________________________________________________________________
Contact Name_______________________________________________________________________________________
Contact Email_______________________________________________________________________________________
Phone ____________________________________________________ Fax_____________________________________
AD PLACEMENTS:
TESOL QUARTERLY PRINT EDITION
March
__________ (year)
June
__________ (year)
September__________ (year)
December __________ (year)
Cover 2
Cover 2
Cover 2
Cover 2
Cover 3
Cover 3
Cover 3
Cover 3
Cover 4
Cover 4
Cover 4
Cover 4
Full Page
Full Page
Full Page
Full Page
Half Page
Half Page
Half Page
Half Page
Total TESOL Quarterly Print Cost USD $__________________
TESOL QUARTERLY DIGITAL EDITION
Months and Year(s)_________________________________________________________________________________
Horizontal Banner (728x90)
Vertical Skyscraper (120x600)
Wide Skyscraper (160x600)
Total TESOL Quarterly Digital Cost USD $__________________
TESOL JOURNAL DIGITAL
Months and Year(s)_________________________________________________________________________________
Horizontal Banner (728x90)
Vertical Skyscraper (120x600)
Wide Skyscraper (160x600)
Total TESOL Journal Cost USD $__________________
TESOL CONNECTIONS DIGITAL
Month(s) and Year(s)
Top Banner (630x60)
Bottom Banner (470x100)
Side Button (200x250)
Total TESOL Connections Cost USD $__________________
TESOL HOMEPAGE
DIGITAL
Month(s) and Year(s)_______________________________________________________________________________
Total TESOL Homepage Cost USD $__________________
TESOL BLOG
DIGITAL
Month(s) and Year(s)_______________________________________________________________________________
Total TESOL Blog Cost USD $__________________
TOTAL Advertising Cost USD $_______________________
To reserve, contact [email protected] | TESOL Media Kit
11
METHOD OF PAYMENT:
VISA/MasterCard
American Express
Wire Transfer* Request Invoice Check**
Card Number_______________________________________________________________________________________
Name on Card_______________________________________________________________________________________
Expiration Date __________________________________ Authorization Code____________________________________
Amount to Charge $ ______________________________
Authorized Signature ____________________________________________Date_________________________________
Billing Contact Name_________________________________________________________________________________
Phone______________________________________ Email__________________________________________________
Please fax completed Advertisement Reservation Form and payment to TESOL +1 703.836.7864
Attention: Meghan Moran, Marketing Manager
* Wire Transfer payment electronically by ACH credit to Bank Routing #(ABA)-021052053, Account #89923581
**If paying by check, please make payable to “TESOL” and mail to:
TESOL Advertising, 1925 Ballenger Avenue, Suite 550, Alexandria, VA 22314-6820
Advertising Terms and Conditions
A signed advertising agreement is required for all advertising. All ads must be approved by TESOL and are accepted subject
to the terms and provisions outlined in this rate card. TESOL reserves the right to reject, exclude, or cancel any ad or space
commitment at any time for any reason. Advertisers are responsible for preparing their ads correctly and in accordance with
advertising specifications published in this rate card.
TESOL reserves the right to resize or otherwise correct an ad so that it conforms to published specifications. Because of the
time constraints associated with publishing, the advertiser may not be contacted prior to changes made to submitted ad
materials. The advertiser nevertheless remains responsible for any charges associated with making those changes. Companies
with overdue balances owed to TESOL for any reason may not advertise until those balances are paid in full. Ads must be
canceled in writing and confirmed by TESOL no later than the closing date for the issue(s).
Cancellations (as well as changes in insertion orders) will not be accepted after the closing date. Advertisers will be short-rated†
if, within a 12-month period from the start of a contract, they fail to use the number of insertions upon which billing was based.
If advertising materials are not received by the material closing date for an issue in which space has been reserved, TESOL
reserves the right to run a previous ad or, in the event no advertisement is on file, a house ad. In such cases, the advertiser
remains responsible for all charges.
TESOL does not pay agency commissions. This helps keep our ad rates low.
TESOL does not accept employment ads for any TESOL serial publications, including TESOL Quarterly, TESOL Journal, and
TESOL Connections. For information on how to place an employment ad in TESOL’s Online Career Center, visit http://careers.
tesol.org/. First-time advertisers are required to pay in full when the ad reservation is submitted. Repeat advertisers are required
to pay 100% when the ad reservation is submitted. The balance is due within 30 days of receipt of invoice.
† Short rated: If the advertiser has a 4-time contract and runs only 3 ads, all 3 ads are billed at the full-time rate because the
advertiser did not qualify for the 4-time rate
_________________________________________________________________________________________________
Signature Date
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TESOL Media Kit | For more information, contact [email protected]