F I G Ryalla designs, builds and manages your digital presence, maximizing your desktop
and mobile presence while building your relationship with new and existing clients.
As the number of internet enabled phone subscriptions passes the world’s population,
local search and mobile commerce are the fastest growing sectors on the web. Our
carefully tailored and client specific service plans are designed to meet your needs and
position your brand and your business at the digital forefront of your market.
Your Digital Presence Is Your Most Important Asset
+ 45 million Americans shopped online in the month of July
+ Over 160 million Facebook users in the US alone
The average FB user is on the site 40x per month
Which amounts to 15.5 hours per month
+ 72 hours of video are uploaded to YouTube every minute
+ Over 4 billion hours of video are viewed every month on YouTube alone
+ 67% of Twitter users follow at least one brand
Visual Web Presentation Has to Adapt to the Mobile World
Poor Mobile Design
Good Mobile Design
Mobile Use Is Growing Exponentially
+ Over $1 Billion in Mobile Sales on Black Friday
+ Thanksgiving Day shopping was up 173%
+ 72% of mobile users send and receive text messages
+ 70% of mobile searches result in action within 1 hour
+ 61% of local mobile searches result in a phone call
At left, Google Now mobile search result, searched from Agoura Hills
Mobile Searches Yield Responses
+ 70% of mobile searches result in action within 1 hour
+ 61% of local mobile searches result in a phone call
+ 44% of shoppers use mobile phone in store to perform search for
product reviews or to comparison shop
+ Millenials and young Gen X’ers expect a good online
presence from the businesses they patronize,
• Even on site of the business they are visiting
• If online presence disappoints, this group
of consumers holds that against the business
• Interestingly, older consumers assume
that there is a problem
with the onsite WiFi or their phone
Mobile Shopping Stats for Holiday 2012
+ Ebay and PayPal estimated that holiday sales and payments
made via mobile will exceed $10 billion
+ Overall mobile shopping and payments for services
projected to exceed $55 billion
+ Black Friday internet sales exceeded $1 billion
+Cyber Monday sales exceeded $2 billion
+ Thanksgiving Day sales up 173%
Mobile Social Media
+ Photo & Video sharing sites have overtaken Facebook
as a commerce tool
- Over 70% of photo site users are looking
for shopping inspiration
+ 50% of businesses have connected with a new customer
on social media
+ 91% of businesses see improved website traffic due
to social media
+ Over 70 million use Facebook or Twitter on a mobile device
5 of 6 online users in photo to right are mobile users
Growth of Internet Fuels New Business and Marketing Models
+ Every day new content is added to the internet at a rate that equals 250 DVDs
+ By 2016, 1.3 zetabytes/yr will be sent across the internet
•That equals data in am amount equal to every movie
ever made being sent over the internet
every three minutes
+ 50% of Americans use the internet to watch TV
+ 33% of Americans use the internet for mobile or net based banking
• 27% shop online
• 25% make online payments
+ 1 in 5 page views, globally, goes to Facebook
+ Email marketing remains a viable marketing tool, with retail traffic growing 19% in 2012
Your Next Step
Contact F I G Ryalla to schedule a meeting to discuss your needs with a
regional Client Executive or Information Architect.
[email protected]
818-584-6656