Center for Leadership Education, Whiting School of Engineering
Carey Business School
Medtronic, Inc.
Becton, Dickinson and Company (BD)
The Lynn C. and Joseph R. Reynolds, Jr. Entrepreneurship Fund
Dr. Shirley Yang
Hopkins Student Group Sponsors
Hopkins Social Innovations Partnerships
Alpha Kappa Psi
Hopkins Biotech Network
Hopkins Medical Device Network
Hopkins Student Enterprises
• First launched in the 1998 - 1999 academic year by the W.P. Carey Program
in Entrepreneurship and Management (now part of the Center for
Leadership Education), started as a competition just for full-time
undergraduate students.
• The competition is now open to all full-time, part-time, and post-doc
students from any of the academic divisions of the University.
• Highly qualified judges from a variety of business fields are selected to
evaluate students’ executive summaries, business plans and presentations.
Categories
Each business plans may be submitted to only one of the following
categories:
1. Life Sciences (includes Biotechnology and Medical Devices)
2. General Business
3. Social Enterprise
General Business Category
1st Place - $6,000
2nd Place - $4,000
3rd Place - $2,000
Runners Up - $250
Life Science Category
1st Place - $6,000
2nd Place - $4,000
3rd Place - $2,000
Runners Up - $250
Social Enterprise Category
1st Place - $6,000
2nd Place - $4,000
3rd Place - $2,000
Runners Up - $250
Participation
• At least one team member has to be an enrolled student (either full-time or part-time) in one
of the academic divisions at Johns Hopkins University.
• Student can enter as an individual or with other team members.
• If the team consists of non-Hopkins members, the Hopkins' student(s) must participate in
the presentation if the team makes it to the semi-finals and finals.
Pre-Existing Companies
• Teams may submit business plans for pre-existing companies, provided that:
• The company is pre-profit
• The company has received less than $10,000 in outside investment.
Re-Entering the Competition in the Future
• Business plans that have placed first, second, or third in any category in any previous years
of the Hopkins' Business Plan Competition may not re-enter, even if the plan has been
substantially changed.
Initial Round
Sunday, March 4, 2012: Executive Summaries due (up to 5 pages)
Monday, March 19, 2012: Top 8 teams in each category are
announced
Final Round
Friday, March 30, 2012: Written business plans are due (up to 20
pages)
Wednesday, April 25, 2012: Updated business plans are due
Friday, April 27 2012: Formal presentations
• 7 Minute Presentation
• 8 Minute Question & Answer by the judges
Sample Structure (up to 5 pages)
Company Profile
• Industry – describe the main activity of your business
• Stage of Development - describe where your product or service stands in overall progress.
• Opportunity - describe the problem you have identified that your product or service will address.
• Product/Service Offering - describe how your product or service solves the problem you have identified.
Business Model
Describe the process by which your company will generate revenues and turn a profit from your product or service.
Market Overview
Describe your market (e.g. size of the market and the growth rate of the market).
Customer Profile
Describe your target customer, based on the market niche to which your company will cater.
Competition Overview
Describe the types of companies and products your company will face in your target market.
Competition Advantage
Describe why the products or services offered by the company are better than competing offerings.
Operations
Provide the work plan of the business
Financials
Summarize the overall financial plan (it can be in the format of a detailed budget).
For more information:
Access Official Website:
http://www.jhucompetition.org
To email questions, contact:
Pam Arrington
[email protected]
Any Questions
?