20 Lessons from Technology Transfer “The Audacity of Hope” Dr. Andy Gray Senior Licensing Executive Hothouse DIT Aungier St. 27 May 2011 1 TTO Evolution 2 Moving goal posts 3 Policy 4 Communication 5 Badly written agreements No Detail 6 State investment up, Scrutiny up 7 IP ownership 8 Founder equity 9 Patent Vs Secret Know-how 10 Definitions - Field / territory / Net sales 11 Consideration 12 Sublicensing 13 Indemnities / Warranties 14 Confidentiality 15 Conflict of Interest 16 Protracted negotiations 17 One-way negotiations 18 Patent costs 19 Legal costs 20 Flexibility Closing Remarks “TTO is like political campaigning…the right answer doesn’t always win – Simple wins” – Rob Kubasko, March 1, 2011 – "The whole map of Europe has been changed ... but as the deluge subsides and the waters fall short we see the dreary steeples of Fermanagh and Tyrone emerging once again." – Winston Churchill, February 16, 1922 – “Together, we have met great challenges. But as we enter this new chapter in our shared history, profound challenges stretch before us…a new era of cooperation is required to ensure the growth and stability of the global economy.” – Barack Obama , May 25, 2011 – Thank You [email protected] 01 402 7002
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