FM Mentoring Promo Pack

First Minister Mentoring Opportunity – Promotional Pack
Scotland’s First Minister is looking to mentor a young woman (or a young person who identifies as female) to
encourage all of Scotland to use mentoring to make Scotland a more equal country.
There are thousands of young people out there who could benefit from this experience. You could be the one to
help us find a mentee for the First Minister and change their life in the process.
To help you promote the opportunity, we’ve created a variety of useful documents, copy and social media posts. You
are free to use this content in any way you like. If you have any questions at all please contact June Osborne
([email protected]) or call 0131 313 2488.
Young Scot is committed to ensuring the applicants come from diverse backgrounds, ages, and geographies, and that
we receive applications from young people with additional support needs. The Scottish Government will meet all
reasonable expenses, including childcare and travel.
Posters and Digital Signs (click to download)
If you have digital display board or notice board that will be seen by young people there are two different versions of
a poster for you to use. You can download them all from youngscot.net
Web Banner
16:9 screen display (televisions)
Poster
Newsletter/website copy
First Minister Mentoring
Ambitious young women aged 18–23 can now apply to be mentored by First Minister Nicola Sturgeon.
If you are young woman or you identify yourself as a young woman, aged between 18 -23, and are bold, brilliant and
courageous about the future Young Scot want to hear from you.
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During the mentoring programme, you will have at least four private meetings with the First Minister. There may be
additional opportunities depending on your interests, and the opportunity to work with the media. The mentoring
experience will take place between June 2017 and March 2018.
The First Minister said:
“If we’re serious about reducing gender inequality and creating the next generation of women leaders, it’s up to us
as women to ensure this happens. Mentoring a young woman is a highly effective way to enhance her career
chances – giving her the confidence and knowledge to strive for her ambitions.
To apply visit Young.scot/FirstMentor. Applications close on 30th May 2017.
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Social media Collateral
Social media is a great way to reach young people and we will be posted from Young Scot’s social media accounts
during the project. You can get involved using the hashtag #FirstMentor and pointing people towards
young.scot/FirstMentor.
Social Media Copy
Twitter
Calling all women aged 18-23, @ScotGovFM is looking for a mentee. www.young.scot/FirstMentor
#FirstMentor
Are you a young woman (aged 18-23) with a bold vision for tomorrow? Apply now to become
@ScotGovFM’s mentee. www.young.scot/FirstMentor #FirstMentor
Fancy finding out what it’s like to be First Minister? @ScotGovFM is looking to mentor a young woman
aged 18-23 > www.young.scot/FirstMentor #FirstMentor
You have until the 30th May to apply for the @ScotGovFM #FirstMentor programme
www.young.scot/FirstMentor.
Facebook
Tag a young woman aged 18-23 in the comments below to let them know that they could be mentored by
The First Minister www.young.scot/FirstMentor
Calling all women aged 18-23, The First Minister is looking for a young woman to mentor
www.young.scot/FirstMentor.
Young women have until the 30th May to apply for the First Minister’s mentoring opportunity
www.young.scot/FirstMentor.
Instagram copy
Calling all women aged 18-23, @ScotGovFM is looking for a young woman to mentor
www.young.scot/FirstMentor. #FirstMentor #NicolaSturgeon #Mentoring (Insert Image)
Mention a young woman aged 18-23 in the comments below. Scotland’s First Minister is looking to
mentor a young woman.
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