Online Everything: Reaching Students Using
Social Media and New Technologies
Engage Indiana
» Devan Fox
˃ Graduate Assistant-Intramural Sports, Indiana State University
» Ben Peak
˃ Assistant Director-Informal Sports, Ball State University
» Eric Kammeyer
˃ Assistant Director-Intramural and Club Sports, Butler University
Key features of imleagues:
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Completely free
On-line registration/payment
Easy scheduling
Participation statistics
Referee scheduler option
Mass text/email option
League settings
One day events
Surveys
Challenges with imleagues:
» All students must create a profile through imleagues
» Transferring enrollment uploads from the University
to imleagues
» How to manage team payments
» Getting the older student population to buy into the
program
4 Major uses:
» Club sports
˃ Free if hosted by university, theme options, credibility/recruitment, Yr-Yr access
» Committees/associations/councils (IRSA)
˃ Easy editing, landing site, email reduction, historical record keeping
» Personal Portfolios
˃ Self promotion, personal integration
» Small Business
˃ Website feel, SEO features, integrates your marketing, no html necessary
» Let’s take a closer look…at Wordpress.
4 Major uses:
» imleagues
˃ Access, Updating scores, forms/contact lists,
» E-form collection
˃ Paperless
˃ Use of Google Docs
» Surveys
˃ Instantaneous Feedback
+ Opportunities lost
» Clock in/out
˃ May need 3G depending on wireless network
» Pics/video, Weather Radar, Contact lists
Pitfalls of iPads:
» Building Hours
˃ Battery Life
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Front time to build the documents/database
Internet Signal
Potential Weather Issues
Additional Costs for cases
We work in a Rec Center!
Why Use Video?
» Video highlights for programs
» Purdue, Butler, Ball State, IU
˃ Training (IM, Facilities)
+ Game Stations (IU)
˃ Video Highlights for your website
˃ Top Play of the Week
˃ Top Fitness Move of the Week
˃ Promo Pieces
˃ Security
+ Big Brother?
» Who is using what?
˃ Adobe
˃ Movie Maker
˃ iMovie
Brief strategies of social media
» Facebook
˃ Butler, Ball State, Notre Dame, IU, Purdue, IU South Bend, Indiana State
University
+ Contests (# of “likes”), pics, updates, early promotions
» Twitter
˃ Butler, IU, Purdue
+ Quick alerts to landing page or pics of programs
» Youtube
˃ Notre Dame, IU, Purdue, Butler, Ball State
+ Example: Battleship
What are some other techy things people are doing?
» QR codes: quick access to sites, game with patrons
˃ Butler University
» Orgsync: club organization and promotion
˃ Indiana State University
» Mail Chimp: strategic marketing email marketing
˃ University of Notre Dame
˃ Butler University
» Want more info on anything discussed today?
Questions?