Support and Retain Insurance Agents
with Advanced Portal Reporting
As financial services companies of all kinds fine-tune their
insurance products and delivery channels, competition for
new policies is heating up. To drive new revenues, carriers
must improve the productivity of their agents and retain
their services for longer periods. In an effort to maximize
production per agent, leading carriers are launching and
evolving online portals that give agents the account
reporting and business analysis tools they need to close
more business, more quickly.
Increase Agent Retention
Loyal relationships between insurance carriers and
successful agents drive impressive revenues and returns
for both parties. And since seasoned agents need less
training and support, they produce higher profits for
carriers. So once agents become proven producers,
carriers work hard to retain them and their client base.
“A top notch agent portal will become even more
of a competitive necessity, and agents’ demands
for speed and access to deep information and
easy transactions will increase.”
To reduce costs, raise productivity and maintain the
loyalty of their agents, carriers are adding sophisticated
reporting and analysis tools to their agent portals.
The new capabilities save agents time they redirect
into cross-selling and up-selling opportunities.
Matthew Josefowicz
Celent Communications, LLC
Add Next-Generation Portal Power
Carriers are enhancing their agent portals with advanced
online reporting to meet the information and analysis
needs of today’s sophisticated, internet-savvy insurance
agents. The new online reports unify account information
and provide tools for personalization tools for layout,
timing, data criteria, delivery format, trending and what-if
analysis.
Improve Agent Productivity
The average tenure of an agent in today’s competitive
insurance market is just five years, making it imperative to
bring agents up to speed quickly and keep their revenue
production high. To make this level of productivity
possible, insurance carriers must arm agents with ondemand, in-depth, simple-to-use information about
households and businesses in their territories.
To make better recommendations and write more
business, today’s agents need fast access to unified views
of clients’ policy information. These interactive reports—
which integrate and analyze all pertinent policy and
market data—can be produced only with sophisticated
reporting and analytic tools.
Carriers are using new portal power to bridge the realworld distance between them and their agents. The new
portal capabilities include:
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Real-time policy and account status
Multi-product, multi-policy dashboards
Commission statements and what-if analysis
Customer aggregation
Customer profitability projection
Demographic trending
On-demand report creation and customization
Rich-internet, Web 2.0 experience
As insurance carriers add more tools to their agent portals, everyone wins: agents cut costs, book more business
and earn more commissions, while carriers retain agents,
write more policies and drive profits over longer periods.
“Agents that perform at the highest levels are
active e-business users…and active users were
higher-value agents than the non-active users.”
Celent survey of insurers
Actuate Corporation © 2006. All rights reserved.
Over a Decade of Success Stories
Actuate’s Proven ROI
For over a decade, Actuate has provided sophisticated,
self-service reporting solutions that provide up-to-themoment information and powerful analysis to field
representatives, branch offices and agents. Actuate
customers include the world’s largest and most prestigious insurance carriers, banks, investment advisors,
securities firms and boutique investment houses.
After conducting interviews with leading Financial Services
companies, Forrester has completed a model for developing the Total Economic Impact—including both costs and
benefits—for improving online reporting initiatives using
Actuate. Among its various findings, Forrester concluded
that a typical organization that offloads customer reporting from high-cost methods such as call centers, account
managers and senior technical resources to a centralized
process saves delivers a 92% return on investment.
Fortune 100 Firm, Insurance Division
Actuate provides on-demand access to policyholder,
policy, sales and lead information, making it easier for
agents to do business, resulting in higher coverage rates
and policy growth.
Largest US Health Insurance Provider
Actuate application collects policy application information
and quickly produces quotes, streamlining agent sales
efforts, building customer satisfaction, and providing a
competitive edge.
World's Leading Risk and Insurance Services Firm
Actuate produces batch and ad hoc reports that clients
and account executives can run, speeding statement
availability and eliminating statement printing costs.
Top Worldwide Insurance Firm
Actuate arms the sales team with information on more
than seven million clients, freeing employees to grow
revenues and provide better service rather than gathering
and integrating customer information. As employee
productivity and performance has risen, so has customer
satisfaction and retention.
Related Documents
• Actuate for Customer Self-Service Reporting
Solutions
• Online Channel Reporting for Banks
Making It All Happen
Actuate’ s unique technology and understanding of online
reporting, web architecture, personalization, scalability
and performance make it the ideal choice for creating and
enhancing agent and customer-service online portals.
For more information on how Actuate gives you the agility
to meet the needs of your most demanding agents and
clients, contact us today.
Tel: (888) 422-8828
Email: [email protected]
Actuate Corporation © 2006. All rights reserved.