WORLD’S LARGEST BIRTHDAY CELEBRATION Mall of America and Simon Says Give are partnering for this record-breaking event. DATE: TIME: LOCATION: 8.8.17 8 am to 10 pm Rotunda and throughout MOA WHY: Mall of America turns 25 on August 11, 2017 and Simon Says Give turns 5 on April 13, 2017. The two organizations are joining forces to celebrate their milestones by celebrating 2,500 children with Birthday Celebrations. IMPACT: 2,500 birthdays in a box. IMPACT VALUE: • $375,000 impact to youth receiving the birthday. (Value of a birthday in a box = $150.) • Each birthday child will be able to celebrate his/her day with 10 friends. Therefore, when 2,500 children are celebrated – 25,000 children are truly able to celebrate! • 1,000’s of volunteer impact hours! Kids 2 to 92 will be able to participate in this World Record event! WHAT’S IN A BIRTHDAY IN A BOX: Everything a parent would need to do a pop-up birthday party for his/her child. Birthday cake, frosting, candles, party favors, goodie bags for 10 kids, a Gift in Need and a Gift for Fun. for the largest birthday celebration impact in one location in one day. There will be a volunteer sign-up listed on the Simon Says Give website and promoted by Mall of America to engage the community to get involved. DISTRIBUTION OF BIRTHDAYS IN A BOX: 2,000 of the birthday boxes will stay in Minnesota and be distributed through Simon Says Give and non-profit partners (including many homeless shelters). 500 of the boxes will be distributed through a national shipping sponsor to youth partners to be distributed in other communities. HOW TO SPONSOR: There is a value of $150 per birthday box. We are looking for sponsors that are interested in supporting a certain number of kids to be celebrated or providing individual items that would go in the boxes. We specifically are looking for party supplies, gifts in need and gifts for fun for our boxes! We are also in conversations with a sponsor of cake mix and frosting! For more information, contact [email protected]. CURRENT SPONSORS: EVENT DETAILS: Bags and Bows a Deluxe Corporation American Girl Famous Footwear Crocs Sketchers Games by James ABOUT MALL OF AMERICA: ABOUT SIMON SAYS GIVE: WHO TO CONTACT: WHO TO CONTACT: On August 8th, Simon Says Give and Mall of America will have volunteers, sponsors and team members that will be working hard to pack 2,500 birthdays in a box to hit the World’s Record Mall of America has earned a national reputation for entertaining guests. From musical acts to celebrity book signings to fashion shows, Mall of America is the Hollywood of the midwest. Mall of America is one of the top tourist destinations in the country as well as one of the most recognizable brands. SARA DURHMAN, Senior Manager Community Relations [email protected] Phone: 952.883.8845 • Mobile: 952.457.5342 Simon Says Give is a Minnesota based nonprofit founded by Mandi Simon, when she was 8-years old. April 13, 2017, the organization will turn 5 and the overall impact to youth in Minnesota and beyond has reached 64,110 since Mandi and her team went to work. DINA SIMON • [email protected] • 651-270-1118 MANDI SIMON • [email protected] • 651-747-7568
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