presented North Carolina statistics on gambling addiction. The Problem Gambling
Helpline at 1-877-718-5543 answered 4,578 calls from July 2014-June 2015. 36.7% of
callers stated that lottery was their gambling problem with 36.4% calling
about sweepstakes.
Since the retailer training program was launched in
October 2014, over 2,500 retailers have been trained and
3,230 retailers have also utilized the responsible gaming
button on the home screen of the Altura terminal. We
love seeing our retailers engage in this important issue
and encourage everyone to continue to expand their
knowledge on how to encourage responsible play. Having
our retailers trained in responsible gaming, we can help
combat gambling addiction in North Carolina by referring players to the NC Problem
Gambling helpline or morethanagamenc.com. If you have any questions or concerns
regarding the responsible gaming program or would like to learn more please email
Bre Hager at [email protected] or Jaime King Fuquay at [email protected]
This is our purpose and driving force behind what we do every day. As our retail partners, we
wanted you to be among the first to know that the look of the NCEL is changing.
The logo is the manifestation of our brand purpose. We wanted it to be fresh, contemporary
and fun, while tipping our hat to the place where we hang our hats: the mountains, the ocean
and the ever-sunny skies of our beloved North Carolina.
Retailer
Service
Hotline
877-382-4530
Option #1
Lottery Equipment Service or Supplies
•IGT
Over the next few months you will start to see the new logo appear on just
about everything:
New “First Tuesday” television spots will air in late September.
New terminal equipment will start arriving in your stores.
Followed by new play centers, ticket checkers and jackpot signs.
Point-of-sale materials will show up with the new logo.
It’s a lot of “new” and we are really excited about it!
We hope you love it as much as we do!
•Terminal Service
•Terminal Supplies/Printer Paper
•Training
•Lottery (logo) Sign
Option #2
Instant Tickets, Contracts or
Accounting Questions
1 – Retail Services
• General Lottery Questions
• Jackpot Signs
• Retailer Adjustments
2 – Retail Sales Specialist
• Ticket Orders
3 – Retail Contract Questions
•Applications
•Change of Ownerships
•Terminal Installations/Moves
4 – Theft, Fraud or Unlawful Sales
To reach Lottery Security directly:
888-732-6235
•Missing
•Stolen tickets
Check ID!
North Carolina General Statute
18C-131(d) prohibits the sale of
lottery tickets to a person under
18 years of age.
Always check proper identification
and look for the red border around
the photo, which flags a license as
belonging to someone under 18.
n ers
NC E L S
ec
n
rv
in g
lP
art
Prevention Coordinator for the NC Problem Gambling Helpline Program through DHHS
y Departme
t
Playing and supporting the North Carolina Education Lottery creates
a world of winning possibilities for the entire state. Through the fun
of play and the billions we raise for education, we provide the fuel
for our most important dreams.
In August the NCEL held its annual Sales Conference in Charlotte. Ashley Trantham,
Se
Our New Look
NCEL Responsible Gaming
Inside: Our New Look
it
ur
Our Re
ta
i
Please Sign
Your Ticket
Lottery Link
It is not unusual for the Security department
to receive calls from players that have either
lost their ticket or claim that someone
else has claimed their ticket. Many players
do not understand that unsigned winning
tickets are like cash and can be claimed by
anyone, so players don’t know to protect
those tickets as if they were cash.
Let “Please sign your ticket” be a script that
all store clerks follow when presented with
winning tickets!
Proper checking of ID is each
retailer’s responsibility, so please
be sure that all of your store’s
personnel are aware of this
requirement.
Retailer Incentives
Issue 38 | October 2016
That’s the message that we want every
player to receive when they present a
winning ticket at our retail partners’
locations!
Because lottery tickets are “bearer
instruments”, it is very important that we
instruct our players at every opportunity, to
sign the back of their ticket(s). By instructing
the players to sign their ticket(s), you are
not only helping them make sure that they
receive what is rightfully theirs, but you are
also instilling a great sense of trust in you as
a retailer. If the players know that you are
looking out for their best interest, then they
will have more faith in the integrity of the
game and in you…which will likely translate
into additional sales!
Biggest Wins of the Year
Our partnership with you produced
a record year in sales and earnings
0.54%
2.6%
2.43%
$62 Million
$13 Million
$58 Million
12.00%
0.53%
5.29%
You know it’s a good year for business when both your sales and earnings beat the numbers
you achieved the year before. And our latest year, thanks to our partnership with your stores,
was a great year.
$13 Million
$286 Million
8.76%
67.86%
How great?
$126 Million
Record sales! Lottery ticket sales soared past $2 billion for the first time ever, setting a new
record of $2.38 billion.
And record earnings! Together, we raised $634 million for education programs in North
Carolina.
This record of success is possible because North Carolinians enjoy playing lottery games and
supporting the lottery’s mission.
Here’s some amazing stats for you to remember. Last year, the lottery recorded:
•
$6.5 million a day on average in sales. We had our best day on the day of the world-record Powerball jackpot
when we sold $28 million in lottery tickets.
•
$4.1 million a day on average in prizes paid to players, including 58 wins of $1 million or more.
•
$1.7 million a day on average raised for education.
The prizes mean a lot of fun for players. The earnings mean a lot of money available for education that wouldn’t be
there otherwise.
And the sales, well they mean more commissions for y’all.
To assist with this, the legal sell-to
age date is now located at the top
of the terminal screen.
NCEL FY16 Net Sales: $2.38 Billion
$1.6 Billion
$209 Million
Best Selling Scratch-Off Games
FY16 was another record year for scratch-off games with sales of over $1.6 Billion. Scratch-off sales were up over 25% from the previous year.
The new $30 game, Ultimate Millions, was a big part of that growth and quickly became the best-selling instant game in NCEL history.
Retailers across the state earned the largest amount of commission so far, $166 million. Commissions were up 21
percent, or $28 million more than the year before.
It was quite a way to end our first decade in business. Let’s see what new records we can set in the next 10 years.
NCEL
Holiday Closings
$1 Games
Lucky 7s
5X The Cash!
Mighty Bucks
$2 Games
Junior Big Ol’ Bucks
10X The Cash!
Did I Win?
$3 Games
Ruby Red Crossword
5X Bingo Multiplier
Super Bonus Bingo
November 24th & 25th, 2016
$5 Games
$500 Cash w/Back Scratch
Mega Bucks
20X The Cash!
Christmas
$10 Games
Jumbo Bucks
50X The Cash!
Platinum 7s
$20 Games
$200 Million Blowout
100X The Cash!
Millionaire Bucks
$30 Games
Ultimate Millions
—
—
Veteran’s Day
November 11th, 2016
Thanksgiving
November 23rd, 26th
& 27th, 2016
nclottery.com
Retailer Incentives
Biggest Wins of the Year
The big winners we met represented a cross-section of North Carolinians. We met a restaurant
owner, a hairdresser, a construction worker, a day care owner, a cancer survivor, a nuclear
inspector, a waitress, and an Army reservist.
$10 Million
Did You Know?
Ultimate Millions Winners
The lottery awarded $1.5 billion in prizes last year.
That averages out to about $4.1 million a day.
David Harris is a truck driver
from Rocky Mount
Retailer
Region
Draw Date
Bonus
O'Neil's Quick Stop, Inc.
The Border Station
ALCO #25
Food Mart Express
Harris Teeter #283
Food Lion #1490
Raleigh
Greenville
Charlotte
Raleigh
Raleigh
Charlotte
7/4/15
7/4/15
11/18/15
1/13/16
1/13/16
2/24/16
$10,000
$1,000
$10,000
$10,000
$10,000
$1,000
We hope to meet even more million dollar
winners this year. You sell the tickets. We’ll
keep handing out the big prizes.
Dale Summey is a roofer
from Lexington
FY16 in Your Region
Total $410,000
Total $42,000
Retailer
Total $30,000
Retailer
Region
Pop Shoppe
Kangaroo Express #3481
Harris Teeter #200
Walmart #7137 and Kiosk
Food Lion #2608
Food Mart
Greensboro
Raleigh
Raleigh
Greenville
Charlotte
Charlotte
Draw Date
Bonus
3/21/16
3/24/16
4/11/16
4/25/16
5/9/16
5/12/16
$5,000
$5,000
$5,000
$5,000
$5,000
$5,000
Total $3,000
Retailer
Region
Rose Mart #6
Kangaroo Express #444
S M Mart & Subway
Raleigh
Raleigh
Charlotte
Draw Date
Bonus
8/7/15
6/10/16
6/24/16
$1,000
$1,000
$1,000
Region
Claim Date
Bonus
Retailer
Region
Claim Date
Bonus
Circle K #8382
Charlotte
7/15/15
$10,000
Samir's #17
Charlotte
1/13/16
$10,000
Suttles Quik Mart
Asheville
7/15/15
$10,000
Sheetz #415
Greenville
1/25/16
$10,000
Calvander Food Mart
Raleigh
7/31/15
$10,000
Speedy Mart
Charlotte
2/8/16
$10,000
Duck Thru Food Store #1
Greenville
8/11/15
$10,000
Neal's Gas & Convenience
Raleigh
2/9/16
$10,000
Carlton's Tanglewood
Greensboro
8/17/15
$10,000
Kangaroo Express #3162
Raleigh
2/11/16
$10,000
Food Lion #1585
Charlotte
8/31/15
$10,000
Maury Convenience & Hardware
Greenville
2/16/16
$10,000
Giddy Kwik Mart
Greensboro
9/14/15
$10,000
Happy Mart 3
Charlotte
3/18/16
$10,000
Danny's Place
Charlotte
9/15/15
$10,000
Mebane Food Mart
Raleigh
4/1/16
$10,000
Food Lion #2593
Raleigh
10/19/15
$10,000
SAM'S PIT STOP #66
Raleigh
4/1/16
$10,000
2 Exprezit #1
Greensboro
10/26/15
$10,000
Circle K #6312
Raleigh
4/6/16
$10,000
Kangaroo Express #3973
Charlotte
11/4/15
$10,000
Food Lion #2618
Raleigh
4/12/16
$10,000
Kangaroo Express #3163
Raleigh
11/4/15
$10,000
East Raleigh Family Fare #227
Raleigh
4/22/16
$10,000
Highway 64 BP
Raleigh
11/19/15
$10,000
Ready Mart #3
Greensboro
4/22/16
$10,000
Nic's Pic Kwik #1
Charlotte
12/8/15
$10,000
N&N Express Mart
Asheville
5/13/16
$10,000
EP Mart #14
Raleigh
5/16/16
$10,000
Quality Mart #34
Raleigh
12/8/15
$10,000
Silver Express
Charlotte
12/11/15
$10,000
Harris Teeter #158
Raleigh
5/19/16
$10,000
6 Pack Smoke Stack
Asheville
5/24/16
$10,000
Duck Thru Food Store #47
Greenville
1/4/16
$10,000
Save & Go
Charlotte
1/8/16
$10,000
Quality Mart #36
Greensboro
5/24/16
$10,000
Walmart #5014
Greensboro
1/8/16
$10,000
Sheetz #391
Greenville
6/6/16
$10,000
Food Lion #341
Raleigh
1/11/16
$10,000
Speedway #06938
Greensboro
6/7/16
$10,000
Kangaroo Express #3019
Raleigh
6/8/16
$10,000
Total $15,000
Retailer
Region
Draw Date Bonus
Murphy Express #8508
Raleigh
3/3/16 $5,000
Retailer
Region
Kangaroo Express #3979
Charlotte
Draw Date Bonus
4/24/16 $5,000
Retailer
Region
Publix North Carolina LP #1474 Charlotte
Draw Date Bonus
4/29/16 $5,000
Your Customers Won
$1 Million or More Last Year
When your customers play the lottery, they hope to win a big prize
one day. So how many times did that happen last year?
Fifty-eight times. Yes. That’s how many times between July 1, 2015
and June 30, 2016 that someone walked into lottery headquarters
and collected prize that ranged from $1 million to our biggest wins
of the year, two $10 million scratch-off prizes.
What games produced
those wins?
47 of those winners won with a scratch-off ticket.
6 won with a Powerball ticket.
3 won with a Mega Millions ticket.
2 won the Ultimate Millions Lucke-Zone second-chance drawing.
Where did the
wins happen?
Total $339,000
Asheville
Charlotte
FY16 Net Sales
FY16 Net Sales
Raleigh
FY16 Net Sales
Greenville
FY16 Net Sales
FY16 Net Sales
$162,084,082.50
$620,884,569.00
$347,891,962.00
$923,973,898.50
$326,000,122.50
Statewide Sales
Statewide Sales
Statewide Sales
Statewide Sales
Statewide Sales
Retailer Commissions
Retailer Commissions
Retailer Commissions
Retailer Commissions
Retailer Commissions
Number of Retailers
Number of Retailers
Number of Retailers
Number of Retailers
Number of Retailers
6.81%
26.08%
$11,311,880.80
Shell Food Mart
Raceway #6743
Jay’s Food Mart
Shell #115
Lumberton Corner Store
Carlton’s Tanglewood
Fairway One Stop #21
Quick Mart
Pantry Shop #11
Quick Shop Gas Stop #2
$22,756,220.34
2,974
Regional Top 5
•
•
•
•
•
13.69%
$64,607,256.91
1,391
Regional Top 5
•
•
•
•
•
38.81%
$24,339,435.67
2,283
Regional Top 5
Catamount Travel Center
Kounty Line Fletcher
Norm’s Minit Mart #6
Bj’s Food Mart
The Colonel’s Pantry #03
14.61%
$43,423,482.10
663
•
•
•
•
•
Greensboro
1,099
Regional Top 5
•
•
•
•
•
Reilly Road BP Amoco
Circle V Mart
Winners Food Mart
Ms. Sudy’s
Rose Mart #14
Regional Top 5
•
•
•
•
•
Eagle Mart
Cj Food Store
City Gas
Raceway #848
C Mart #4
Retailer
Region
Wilkinson Blvd Amoco
Eddins Oil Company
7-Eleven #35547B
Apex Crown Express
Big Daddy's #1
4 Brothers #210
Food Lion #1459
Han-Dee Hugo #62
Sm Mart Spring
Murphy Oil USA Inc.
Tar Heel Tobacco #4
Murphy Express #8553
Gate #416
Wilco #240
Wilco 112
Nic's Pic Kwik #13
Food Lion #335
SN Food Mart
Three Brothers By-Lo
Bradberry Grocery
Charlotte
Raleigh
Charlotte
Raleigh
Asheville
Greensboro
Raleigh
Raleigh
Charlotte
Greensboro
Greensboro
Greensboro
Charlotte
Greenville
Greensboro
Charlotte
Greensboro
Greensboro
Greensboro
Raleigh
Draw Date
Bonus
Retailer
Region
6/23/15
6/26/15
7/4/15
7/9/15
7/9/15
7/14/15
7/15/15
7/24/15
7/24/15
8/2/15
8/8/15
8/15/15
8/20/15
8/20/15
8/28/15
8/30/15
9/5/15
9/5/15
9/10/15
9/18/15
$2,000
$3,000
$2,000
$2,500
$2,500
$5,000
$1,000
$4,500
$4,500
$9,000
$6,000
$7,000
$2,500
$2,500
$1,000
$2,000
$3,000
$3,000
$5,000
$8,000
Mountain Energy #116
Wilco 222
EP Mart #14
A-1 Food Mart
Harris Teeter #422
Food Lion #2571
Citistop #119
Kangaroo Express #3009
Sal's Korner
Community Stop #2
Times Turn Around #15
Murphy Express #8509
Lowe's Foods #236
Kangaroo Express #3151
Kangaroo Express #3841
Harris Teeter #90
Food Lion #2646
Kangaroo Express #3013
Simon's Mart
Fairway One Stop #21
Asheville
Raleigh
Raleigh
Raleigh
Raleigh
Greenville
Asheville
Raleigh
Greenville
Charlotte
Charlotte
Greenville
Raleigh
Raleigh
Charlotte
Charlotte
Raleigh
Raleigh
Charlotte
Greensboro
Draw Date
Bonus
Retailer
Region
9/30/15
9/30/15
10/5/15
10/11/15
10/20/15
10/26/15
10/31/15
10/31/15
11/4/15
11/10/15
11/15/15
11/16/15
11/21/15
11/26/15
11/27/15
12/2/15
12/9/15
12/12/15
12/16/15
12/17/15
$5,000
$5,000
$5,000
$6,000
$3,000
$6,000
$2,500
$2,500
$4,000
$6,000
$5,000
$1,000
$4,000
$5,000
$1,000
$5,000
$7,000
$3,000
$4,000
$1,000
Handy Mart #14
Greg's Food Mart
Adam's Food Mart
Quik Chek #19
Circle K #1678
ALCO #28
Midway Mart
Grab & Go #16
Piggly Wiggly #86
Food Lion #1514
Three Mile Quick Mart
7-Eleven #35582
Cumberland & Harnett Grocery
Circle B No. 6
Food Lion #1490
Compare Foods
NuGo Conv. Mart & Grill
Speedway #08653
Ready Mart #2
Energy Mart #4
Greenville
Charlotte
Charlotte
Charlotte
Charlotte
Charlotte
Greensboro
Greensboro
Raleigh
Raleigh
Asheville
Charlotte
Raleigh
Raleigh
Charlotte
Raleigh
Greensboro
Greenville
Greensboro
Asheville
Draw Date
Bonus
12/19/15
12/24/15
12/29/15
12/29/15
12/31/15
1/12/16
1/17/16
1/26/16
1/26/16
1/31/16
1/31/16
2/8/16
2/11/16
2/12/16
2/13/16
2/19/16
2/24/16
3/6/16
3/12/16
3/15/16
$2,000
$5,000
$2,500
$2,500
$2,000
$10,000
$3,000
$4,500
$4,500
$2,500
$2,500
$8,000
$3,000
$1,000
$1,000
$6,000
$5,000
$2,000
$6,000
$3,000
Retailer
Region
QSC Food Mart Stanley
Buy & Go #1
Rose Mart #206
Handy Mart #61
Sheetz #536
Speedway #07940
BI-LO #5011
Fairway One Stop #16
Speedway #07900
7-Eleven #35561A
Harris Teeter #246
Kangaroo Express #405
Chicod Locality, LLC
Ballantyne Amoco
Eagles #5
Ingco Express Inc
Sheetz #470
Ingles Markets #28
Fairway One Stop #21
Fairgrove Food Shop
Charlotte
Raleigh
Raleigh
Greenville
Raleigh
Greensboro
Asheville
Greensboro
Charlotte
Charlotte
Greensboro
Raleigh
Greenville
Charlotte
Raleigh
Charlotte
Charlotte
Asheville
Greensboro
Charlotte
Draw Date
Bonus
3/25/16
3/27/16
4/1/16
4/10/16
4/10/16
4/15/16
4/23/16
4/29/16
5/4/16
5/8/16
5/15/16
5/23/16
5/27/16
6/1/16
6/1/16
6/5/16
6/7/16
6/16/16
6/20/16
6/29/16
$10,000
$2,000
$5,000
$4,500
$4,500
$5,000
$8,000
$6,000
$5,000
$4,000
$7,000
$8,000
$4,000
$2,500
$2,500
$4,000
$2,000
$9,000
$4,000
$9,000
The $1 million prize wins came from 32 of North Carolina’s 100
counties and five were out-of-state visitors.