Organizzato da:
Global Mobility Integration for Global
Transit Schemes
Bertrand Moritz
Head of Product Management – VIX Technology
GLOBAL PRESENCE
24 years experience
15 offices in 11 countries
750 staff worldwide
400 customers worldwide
80 million smartcards in circulation
18 billion transactions per annum
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VIX - INNOVATION & AWARDS
European Transportation Expo,
Innovation Award for Virtual
Point of Sale Soluion
RTIG Inform Award for Innovation,
Aylesbury Transport Information Centre
Australian Electrical and Electronic
Manufacturers’ Association Exporter of the
Year (Telecommunications/Electronics)
Transport Team / Partnership of the Year,
sponsored by Transport Times - TTL
Frost & Sullivan Award for
Smartcard Vendor of the Year
1998
Sesames Award for Octopus
System, Hong Kong
Cycling Improvements sponsored by
DFT Buckinghamshire County Council
2003
Road Safety Traffic Management &
Enforcement, Sponsored by First
Group – Cheshire County Council
2006
Awards
2007
2008
European Transportation
Expo Innovation Award for
Intelligent Transport
Systems, SISMO Project,
Oise, France
Blackbery Elite Alliance
Achievement Award
2009
Winner – UITP PTx2
Technology and Innovation
Award
2010
2011
Sesames Awards for Open
Payments Solution, Utah, USA
UITP Travel Information Award
for Outstanding Development in
the Industry Field
Sesames Awards for EZ-Link
System, Singapore
Sesames Finalist for UTA
Ski Trial, Utah, USA
RTIG Inform Award for Innovation,
Coventry Primelines Project
APTA Innovation Award Winner for
UTA Transportation System, USA
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VIX SOLUTIONS & SERVICES
· Open Payment Systems
· Integrated Payment Systems
· Single/Multimodal Solutions
· Fare Collection & Validation
Devices
· Content Management
· Vehicle Displays
· Kerbside Displays
· Mobile Delivery
· Web Delivery
Fare
Management
Fleet
Management
· Web-based Management Platform
· Fleet Management
· Asset Management
· On-vehicle Equipment
· Traffic Priority Signalling
· Micropayment Card
Passenger
Information
· 3rd party hardware &
software
OEM
Partnerships
Transaction
Clearing
House
Maintenance
and Operations
Schemes
· Multi-application schemes
· Multi-party clearing and
settlement
· Field Service and Support
· Call Centre Operations
· ICT Operations
· Card Centre Operations
· Scheme Operations
"Making it easy for people to use
and pay for transport"
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VIX MOBILITY
“Vix Mobility is a global provider of integrated transit and mobility systems
making it easy for people to use and pay for transport.”
“We design, manufacture, deliver and operate fare management, fleet management and
passenger information systems for transit operators around the world, serving over
140m users in 25 countries.”
Strategy
• Integrating our Automated Fare Collection (AFC), Intelligent Transport System (ITS),
Real-Time Passenger Info (RTPI) and Clearing House (CCH) services
• Increasing scope of our solutions and services offerings
• Growing our offering and reach through development, acquisition and partnering
• Creation of strong partnerships in territories to support growth.
• Consolidating existing markets and growing our offering with our customers
• Enhancement of our solutions with services
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Directive 2010/40/EU
Directive 2010/40/EU of the European Parliament take into consideration four
priority sectors and in particular the first two are:
I. Optimal use of road, traffic and travel data
in other words the optimal use of transport, infrastructures, different kind of
transport, economic resources and time
II. Continuity of traffic and freight management ITS services
The definition of measures for the development of ITS architecture framework
of the Union, which addresses specifically the related interoperability, continuity
of services and multi-modality aspects, including for instance pricing
interoperable with multimodal ticketing, in which the Member States and
their competent authorities, in cooperation with the private sector can develop
their own ITS architecture for mobility at national, regional or local levels.
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Emergence of Global Mobility
• Steady growth of individual mobility
• Trips are more complex, and less downtown centered
• Need to increase mass transit share
• Customer expectations for « Door to Door » solutions
• How can mass transit be competitive with cars?
• Seamless mobility, all modes included: bus, rail, carsharing,
carpooling, bikes … and walking
• Transit oriented development in new communities
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Optimal use of road, traffic and travel
data: NEEDS
Transit Agencies have to manage and monitor services
performed by several operators.
Focus is no both on fare collection and financial
clearing between operators
Agencies have to monitor and control the quality of
service
Fleet management and Passenger Informations
solutions have to be multioperator.
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Optimal use of road, traffic and travel
data: Vix SOLUTION
Vix Horizon suite:
Fully web based for access by Transit Agency and Transit
Operators
Real time fleet monitoring
Key quality indicators: late/early bus, route completion %
Vix MASS (Rome, Beijing…):
Financial clearing house
Open to external passenger information flow (ex: SIRI, GTFS)
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Optimal use of road, traffic and
travel data: Vix SOLUTION
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Optimal use of road, traffic and travel data:
Vix SOLUTION
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Pricing interoperable with multimodal
ticketing
• Citizen must be facilitated in the purchase of tickets using easy
technology that allow to use multimodal transport; able to buy
or recharge tickets through a plurality of tools: websites, ATMs,
retail (shop) but also through the use of tools such as the
mobile NFC
• Main issue:The cost of sales network must not weigh
significantly at the expense of revenues for the execution of the
service
• Mobile tools as NFC are still with too high brokerage costs and
high business model complexity
• Architecture has to be fast to implement.
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Pricing interoperable with multimodal
ticketing: VIX SOLUTION
• Multi channels distribution:
o Home ticketing (Internet)
o Home reload (USB enabled card)
o WebPOS in retail network
o Ticket Vending Machines
o Ticket Delivery Machines
o …
• Optimize cost of distribution – Meet customer
expectations
• Focus on Mobile ->
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MOBILE PHONES ARE
EVERYWHERE
Before
Now
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MOBILE PHONES ARE USED FOR
EVERYTHING
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Mobile phone Ecosystem
Mobile Operator 1
Mobile Operator 2
Mobile Operator 3
…
Operator TSM
Transport TSM
Retail TSM
Ticketing TSM
Sport Event TSM
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SOME questions…
• Who owns the customer?
• Who controls the access to the Secure Element?
o if the SIM is a building,
o the Phone Operator is the owner
o Transit Operator is renting an apartment
• How many contracts/tenders to do:
o Phone operators
o TSM
o Ticketing suppliers
o …
• Which level of security – NFC is just a protocol:
o Software keys
o SD centric
o SIM centric
o SSE (Soldered Secure Element)
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SOME ANSWERS…
• SIM Centric architecture offers security and does not
depend on phone.
• Setting up national contract will all phone operators
would make it easier for public agencies
• Association of ticketing supplier and TSM also
reduces number of partners.
• Triangle architecture with key diversification is also a
good alternative, with preset keys in SIM.
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Organizzato da:
Grazie
per la cortese attenzione 
Bertrand Moritz
Head of Product Management – VIX Technology
Making it easy for people to use and pay for transport …